OnePitch

NOVEMBER 2, 2022

On this week’s Pitches That Placed, we’re highlighting a pitch that landed coverage, and a video interview , in Black Enterprise for its introduction to a valuable source. Greetings _, Do you recall the recent media stories about the mothers in Oakland that were evicted from the vacant house with their children in it?

Enterprise 93

Enterprise Pitching How To Print 93

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Let’s go back to the beginning–how did you get your start in the media world? I really appreciated my time in radio and print journalism. Why Life Time?

Radio 167

Radio Journalism Interviews Energy 167

Flack's Revenge

DECEMBER 11, 2014

As I said in PR in Asia: Myths and Misconceptions , Fusion PR often hears from companies that want to get media coverage in China. The following is a summary of the interview; you can request a full copy by visiting this link. Journalists from print media tend to be more conservative regarding news quality.

Transportation 201

Transportation Print Conference Technology 201

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I’ve been with SAE International’s Media Group for nearly 23 years. Any pet peeves with PR people?

Engineering 77

Engineering Automotive Agriculture Media 77

Shift Communications

DECEMBER 15, 2016

As SHIFT and the entire industry continues to evolve there is always the question… Is traditional media relations dead? So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. After an aggressive media relations push, we began to pick up traction in the local market.

Print 60

Print Media Travel Wireless 60

Bianchi Biz Blog

AUGUST 21, 2023

I assign articles to our in-house and freelance staff, work with our graphic artist for our print layout and designs, and work with our sales and management team to ensure our content meets our editorial mission and help with sales. As EIC on FPW, I guide the content and direction of websites, webinars/events, and magazine.

Meeting 72

Meeting Automotive Engineering Journalism 72

Cision

JUNE 8, 2017

Pitching is an integral part of the PR process and communicators are always looking for ways to build meaningful media relationships for themselves and their clients. It’s important that communicators meet the needs of both their clients, who are looking for coverage, and those in the media who want to receive the right kind of content.

Pitching 225

Pitching Print Conference Local 225

Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. You can follow Cristina on social media here: Twitter.

Meeting 59

Meeting Automotive Transportation Newspapers 59

PRSay

MAY 26, 2020

Still, it’s understandable that many people may be reluctant to visit hospitals after seeing media coverage of COVID-19’s devastating toll. It includes TV and radio spots, print ads, billboards, targeted digital ads, social media posts and email messages. Smith said a key component of the campaign is generating earned media.

Communications 189

Communications Crisis System Healthcare 189

Bianchi Biz Blog

MAY 16, 2022

My first article on the project also holds a special place in my memory as it was the first big article I wrote after I started in B2B journalism in which I had come up with the idea and it wound up being the cover story for a print issue. We like to hike, play board games, visit our local breweries. PowerMotionTech.

Meeting 74

Meeting Media Engineering Journalism 74

PRSay

OCTOBER 1, 2018

That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. I always have a balancing act with the media: I don’t want to minimize what’s going on, but I’m also careful to avoid too much doom and gloom. So I told the media, “It’s closed indefinitely.”

Public Affairs 97

Public Affairs Hotels Publicity Interviews 97

PR Insiders

MAY 7, 2021

If your interview with USA Today just appeared in print and online, you shouldn’t expect your phone to ring incessantly the next morning with people wanting to employ your services. Instead, the value is in being seen as a go-to-expert in your field, someone the media turns to when they need a voice of authority. Social media.

Data 78

Data Newspapers Analytics Measurement 78

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. An incongruous message or delivery only raises suspicion that something is amiss, or is just a media ploy.

Instagram 159

Instagram Reddit Transportation Creativity 159

Prohibition

AUGUST 29, 2023

Influencer partnerships : Collaborate with influential food bloggers, vloggers, or social media personalities to create buzz around your new product or menu item. Media coverage : Reach out to food journalists and writers to secure media coverage for your launch.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. really care about - the monthly.

Interviews 48

Interviews Radio Journalism Newspapers 48

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. I certainly think social media is a game changer when it comes to ethics because it’s the Wild West.

Ethics 89

Ethics Journalism Radio Television 89

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. Want to get more media coverage? Cision’s State of the Media 2016 Report found that 93 percent of journalists prefer to receive pitches via email.

Newspapers 120

Newspapers Pitching Interviews Writing 120

ImPRessions - Crenshaw Communications

OCTOBER 27, 2017

Maybe a pitch contains bad info, or a story is printed with a key fact wrong. A colleague recalled the time she led the media outreach on a multi-city event for a razor brand. Beware the overpromise when it comes to media coverage. The candidate has all the right stuff, aces the interview and comes in with great intentions.

Agency 136

Agency Pitching Construction Print 136

Communications Conversations

DECEMBER 16, 2014

Why not open the list up to all sorts of local “influencers?” Simple idea, but a really nice way for the Verizon folks to get those local store employees more engaged with media and local influencers. We consider the event a great success – both in attendance and in media and social coverage of the event.

Case Study 131

Case Study Wireless Company Local 131

5W PR

JANUARY 8, 2019

Social media stickiness will be built into these on-site attractions, and once back at home with their samples in tow, attendees will discover more through online buzz and targeted social content. The same rings true when vying for media coverage. Activating for media and consumers differently, but simultaneously.

Brand 74

Brand Branding Instagram Fashion 74

Critical Mention

AUGUST 5, 2018

She is nationally known as one of the foremost speakers in the country on all things social media. In the PR business for over 25 years, Bill Stoller helps his clients get their voices heard on social media. Beyond working for clients, he trains Fortune 500 marketers on social media sales and the foundation of digital marketing.

Twitter 77

Twitter Radio Social Media Print 77

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. It could be the first-ever book in the world first published on Social media and then printed. 03.01.2021.

Local 52

Local Writing Social Media Interviews 52

Mora Communications

JANUARY 3, 2018

Media begets media. A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Develop stories for the various types of media. Local print publications have different needs than national print.

How To 40

How To Newspapers Print Interviews 40

Communications Conversations

MAY 21, 2020

First, we need more local journalism–whether it’s professional or not. Fast forward to today and my brother-in-law works in media at Hubbard Broadcasting. And, I fell into a career of writing, social media and blogging. The printing. People want to learn more about their communities! We did the layout.

Newspapers 78

Newspapers Blogging Groups Print 78

OnePitch

SEPTEMBER 8, 2022

In this month’s profile, we are talking with Megan Garbe , the Vice President and Director of Consumer Media Relations at Fahlgren Mortine. Read below for the entire interview with Megan: . Tell us a bit about your day-to-day and your role as the VP, Director of Consumer Media Relations. This is like picking a favorite child!

Pitching 98

Pitching Consumer How To Education 98

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

Agency 100

Agency Newspapers Interviews Radio 100

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. News media in pain but new formats emerge 13.

Government 103

Government Education Print Ethics 103

Solo PR Pro

APRIL 8, 2021

Bernadette Adams Davis pretty much always knew she wanted to work in the media industry. Bernadette went on to hold positions at print publications like the Orlando Business Journal and worked as a website producer at a TV news station before deciding to make the jump to PR. Pivoting from journalism to PR.

Meeting 97

Meeting Journalism Employee Storytelling 97

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions.

Media Training 180

Media Training Training Interviews Media 180

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Journalistics

FEBRUARY 25, 2013

For many of us, it’s what attracted us to media relations in the first place. It was pure magic the first time I read an article in print that was the result of a story I pitched. In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time).

Media Relations 52

Media Relations Media Pitching Writing 52

Waxing UnLyrical

JUNE 2, 2011

In my last post I discussed the interview process – from the brand side – that brings a PR professional on board for a specific client (upscale gourmet food/dessert B2C). Since then, the person who came in second during our initial interview process now has the work. I was asked for a media list in the wrong way.

How To 76

How To Pitching Local Interviews 76

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. Without wire distribution, Johnson charges $500 to write the release and send it to his own proprietary media contacts.

Radio 100

Radio Print Television Local 100

Beyond PR

APRIL 27, 2016

Owned Media Oasis. Targeted email invites for demos or interviews are another place to promote your press kit link. Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. Social Media Straits.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Maxim Behar

JULY 5, 2023

But it was so big that I started getting dozens of emails, social media messages saying, "give me this recipe, give me that recipe," and I said, wait a minute, let me pick out 25 good recipes and put them in a book. Host: I listened to an interview of yours in which you say that Seychellois cuisine is very different.

Radio 52

Radio Hotels Course Social Media 52

PR Conversations

JULY 17, 2014

Or they think it’s only about media. Although, if she’s really honest it started right back when she began in event management in the dark ages, totally inexperienced, organising a fashion parade for around 700 people for the local kindergarten fundraiser. When I see PR people being dishonest and defending the indefensible.

Real Estate 71

Real Estate Local Government Internal 71

MaccaPR

AUGUST 26, 2015

Those feelings of nostalgia and a shared past bring our history to life, which allow us to collectively reminisce on social media about the way things were (or the way we’d like to remember them!). We went on to interview Helgeson, his son, his father, a half dozen retired employees and current leadership. Leverage relationships.

Corporate 48

Corporate Examples Storytelling Brand 48