Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. Internal comms. Layoffs at internal comms platform. Top challenges facing journalism.

Survey 146

Survey Software B2B Pitching 146

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Do I need to parse the fine print of a scientific study every time I cite a statistic?

Content Marketing 120

Content Marketing Marketing Viral Study 120

Karen Freberg

OCTOBER 17, 2021

This was the article I got inspired to write about my thoughts. I have to give them props for writing this article because I think it will generate a lot of discussion. So, props to Tyler and Luke for doing this study. It was a very detailed mixed-method study. This is what I found fascinating. Did I care?

Study 111

Study Journalism Interviews Conference 111

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I did end up writing an article about him speaking in Milwaukee. Lessons learned in the seminary.

Meeting 100

Meeting Journalism Interviews Employee 100

Sword and the Script

FEBRUARY 16, 2021

The study polled 33,000 respondents in 28 countries. According to the Edelman study, 75% of respondents globally trust their employer. I’d venture stepped up internal communications following the pandemic had a lot to do with these numbers. This data reflects an international sentiment felt around the world.

Government 138

Government Survey Ethics Media 138

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. I took a business ethics course when I was studying for my MBA. Of course, b-school being b-school we debated the merits of that journal article in class. Internal comms metrics.

Software 85

Software Internal International Pitching 85

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. How long have you been in journalism and how did you get started? Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 81

Automotive Engineering System Media 81

PRSay

MAY 8, 2018

In one class, we were asked to write a release based on a police report. Judy: I also went to UF, but studied journalism. Karlie: Writing is still key, along with planning and being organized. I taught public relations at Florida International University, and always enjoyed working with young people and guiding them.

Leadership 159

Leadership Conference Local Internal 159

The Hoffman Agency

AUGUST 10, 2021

By Reanna Griffith, Intern. It was in my second year of studying multimedia journalism and I had returned home from university campus following all my classes being moved online. On top of studying, I used this time to direct my attention to life beyond university – what is the next step after I graduate?

Journalism 36

Journalism Internal International Agency 36

Stephen Waddington

JULY 6, 2022

Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies. To facilitate relationships and build trust with internal and external stakeholders and communities. Public relations practitioners learn on the job if at all. Organisational Capabilities.

Publicity 167

Publicity Ethics Training Education 167

The Hoffman Agency

FEBRUARY 21, 2023

By Ming Gao, Intern Entering college, I always knew I wanted to major in something that could combine my interest in business and marketing with my creative side. That is why communications and media studies fit me perfectly because I could apply my interests to many different avenues; the possibilities were endless.

Wireless 36

Wireless Internal International Agency 36

The Hoffman Agency

FEBRUARY 21, 2023

By Ming Gao, Intern Entering college, I always knew I wanted to major in something that could combine my interest in business and marketing with my creative side. That is why communications and media studies fit me perfectly because I could apply my interests to many different avenues; the possibilities were endless.

Wireless 36

Wireless Internal International Software 36

The Hoffman Agency

NOVEMBER 28, 2022

By Mariah Botkin, Intern. After a few minutes of scrolling, I came across a post from The Hoffman Agency saying it’s looking for interns. After a few minutes of scrolling, I came across a post from The Hoffman Agency saying it’s looking for interns. in the U.S., the perfect time to look for new job listings.

Storytelling 36

Storytelling LinkedIn Comparison Internal 36

Mindful Marketing

DECEMBER 20, 2023

Grant (not his real name) had been working for several months as an intern with a company that sold the products of various manufacturers in a particular business-to-business industry. A recent Wall Street Journal article revealed that phony product reviews, especially on Amazon, are more rampant than most of us ever would imagine.

Ethics 94

Ethics Marketing Sports Education 94

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Studying for a public relations or mass communications degree is the most traditional route into the industry today, but it’s not the only route. I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more.

Agency 88

Agency Energy Crisis Management Industry 88

Journalistics

NOVEMBER 20, 2014

Nothing makes me want to write more than hearing somebody learned something from one of my posts. Since my friend reminded me of this all-too-important audience segment, I figured it only fitting to write a post just for you (the college student reading this post right now). Intern – it’s never too early to get an internship.

Journalism 52

Journalism Sports Writing Meeting 52

Buzzstream

JUNE 16, 2021

In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.

Digital PR 160

Digital PR Film Instagram Writing 160

Deirdre Breakenridge

NOVEMBER 23, 2016

I look forward to the PRSA International Conference every year for so many reasons. Book Reviews / Journal Research. I know there is only so much time in a day, but some of your best time can be spent helping your colleagues who write books or do research for the PR industry. are published every year by your peers.

Skype 150

Skype Industry Storytelling Interviews 150

Sword and the Script

AUGUST 14, 2018

4) Emphasis on professional journalism. No one wants to write a story few people read, and many people, fortunately, or unfortunately, get their news on social media. a) Press releases typically get more internal scrutiny than any other category of public facing content. Comment: Amen.

Survey 102

Survey Report Media B2B 102

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. And, he even added links to their sites.

Marketing 118

Marketing Social Media Trends Instagram 118

Onclusive

JUNE 14, 2017

Yes, you can test messages effectively through A/B testing, UserTesting.com, Facebook ad campaigns, and so forth; but you can also align with your PR team to see which messages are resonating the most with the audiences who are reading articles about your brand in Business Insider, The Wall Street Journal, Inc. Magazine, and more.

Marketing 170

Marketing Measurement Trends B2B 170

Cision

FEBRUARY 17, 2016

Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. Learn how to build a brand journalism strategy with our free white paper! How does your background in military communication help you in your position at Susan Davis International?

Policies 120

Policies Internal International Public Affairs 120

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. ” The mission truly was to start brand journalism at OhioHealth.

Healthcare 137

Healthcare Journalism Local System 137

Sword and the Script

DECEMBER 26, 2023

There’s a whole lot of work that has to happen before that point – environmental studies, permitting, digging – and many other preparatory steps that are essential to get to the point where you can actually lay the pipe. Clear and present AI “A renewed focus on and commitment to internal communications.

Writing 192

Writing Communications Marketing B2B 192

OnePitch

SEPTEMBER 20, 2022

Now, this is not usually what I ask on here, but how do you deal with the beat you write about like emotionally? [00:03:52] LMJ: I think it requires a certain level of both realism and optimism at the same time. You’ll be writing about something, and you’ll remember, “Oh, God. How do you – Okay. 00:04:41] LMJ: Yeah.

Agriculture 75

Agriculture Pitching Interviews Technology 75

Cision

APRIL 12, 2016

I’ve always been an avid consumer of journalism and loved writing. You’ve secured media coverage in outlets like The New York Times, The Wall Street Journal, Entertainment Tonight and more. Focus on developing your writing skills. You might study liberal arts or journalism – a PR major is certainly not required.

Fashion 120

Fashion Pitching Journalism Social Media 120

Landis PR

APRIL 12, 2021

The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise. Along with my duties for BCN, I do a little freelance writing.

Meeting 98

Meeting Media Print Enterprise 98

Communications Conversations

MAY 3, 2016

Melissa Thibodo is the whole package – she is incredibly bright with PR strategy, she is among our top student writers and editors in the journalism school, she has unparalleled relationship building skills, and she has a strong foundation of real-world experience. She’s a bright student and a strong leader among her peers.

Sports 0

Sports Leadership Internal International 0

Wadds Inc.

JULY 6, 2022

Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies. To facilitate relationships and build trust with internal and external stakeholders and communities. Public relations practitioners learn on the job if at all. Organisational Capabilities.

Publicity 72

Publicity Ethics Training Education 72

Prakkypedia

FEBRUARY 28, 2015

When I studied journalism at the University of South Australia in the late 80s/early 90s, one of the compulsory text was The Elements of Style by Strunk and White. It was my introduction to style guides and an early lesson in the value of having a touchstone when it comes to … how you write stuff.

Writing 60

Writing Guidelines Corporate Web 60

5W PR

MARCH 12, 2018

Lycored, an international wellness company at the forefront of ingredient and nutrition supplements, looked to 5W Public Relations to develop and implement a 360-degree campaign that created a conversations around ingestible skincare as an essential part of skin health in the U.S. to write over 6,000 love letter postcards.

Video 68

Video Mobile Consumer Advertising 68

PR Conversations

APRIL 24, 2018

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). Perhaps it is because I studied for and then began my working life as a journalist. Why do you work in PR? To be honest, I don’t know why.

Journalism 79

Journalism Ethics Film Construction 79

PR Conversations

JULY 30, 2014

Consent for the use of the Bernays name was given by Anne Bernays , daughter of the controversial character who is a successful novelist and writing instructor at the Nieman Foundation for Journalism at Harvard. One guiding principle for the College is Bernays’ philosophy to “study to find employment and advance your career”.

Communications 104

Communications Education Study Fashion 104

Shift Communications

JULY 15, 2015

Personally, I transitioned into PR after studying journalism—a seamless move, especially since the skills I developed writing for the university newspaper (Go Hilltoppers!) Growth, change and transitions are a natural part of any career, especially in a quickly moving industry like PR. It’s not about you.

Product Launch 60

Product Launch Newspapers Agency Journalism 60

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. And that's why I decided to write this book because I saw these huge changes happening in our business. Host: To reflect them.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PR Conversations

JULY 5, 2016

Archival research is the bedrock of historical writing. Both men were active in the International Public Relations Association (IPRA) in the 1960s and 1970s, a period when public relations was expanding as a communication practice in Europe and North America. It will study how to police the profession.” The value of archives.

Ethics 75

Ethics Software Meeting Policies 75

PR Conversations

AUGUST 17, 2016

I studied at the Open University in the late 1990s – they ran some fab summer schools back then! Occupational psychology has many crossovers with internal communication and employee engagement. These academics have a more European sociological/philosophy lineage rather than the organisation or business studies basis elsewhere.

Publicity 46

Publicity Storytelling Study Journalism 46