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10 Steps to Writing Content that Gets Read [Infographic]

Solo PR Pro

Solo and solo plus communication consultants are often involved in client content production from developing the strategy to writing and amplifying the content. Producing good content requires more than top-notch writing skills but understanding your audience and your competition. We'd love to hear your feedback.

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Modern SEO Cheat Sheet for PR Pros [Infographic]

Solo PR Pro

This infographic provides a handy cheat sheet for modern SEO: One important note: the eighth item in the list above, use of the rel:authorship tag, is outdated as of August of 2014. Have you and your clients made any notable changes to your strategies and content development as a result of these changes?

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How to Write a PR Case Study: A Comprehensive Guide

Remote PR Jobs

It's more than a one-off success story; it's a compelling display of strategy, execution, and results that can attract new clients and showcase your talent. Dive into our comprehensive guide on how to write compelling public relations case studies that resonate with your audience and drive results. Ready to elevate your PR game?

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8 Tips to Optimize Content Writing for People and Search Engines

Burrelles Fresh Ideas

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. This article presents eight practical and effective tips to help content writers strike the perfect balance between user-friendly content and search engine optimization (SEO) strategies.

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How to Create a Content Strategy That Enhances Your Earned Media Efforts

Cision

While much of a content marketing strategy revolves around creating new content just for your blog (part of your owned media), I highly recommend that you divert some of your attention to incorporating earned media into your strategy. But, as I said before, sharing these links also helps out whoever’s writing about you.

Strategy 276
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My Top Do’s & Don’ts For Pitching & Writing Guest Blog Posts

Rock the Status Quo

A second client tasked me with building a list of recommended next steps to move their content marketing forward, AND I’ve been working on my own 2015 content marketing strategy for Rock The Status Quo. That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts.

Writing 203
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FEEL First Student Contest Winners to Be Named in January 2022

Deirdre Breakenridge

As I expected, the students approached FEEL differently, writing blog posts and creating infographics based on their experiences. We’ve selected these three winners, and they’ll be announced in January 2022.

eBook 339