Bianchi Biz Blog

FEBRUARY 22, 2021

I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. How long have you been in journalism and how did you get started?

Groups 55

Groups Meeting Transportation Media 55

ImPRessions - Crenshaw Communications

MAY 13, 2021

Here’s what you’ll be doing: -Assist the group and all supervising account members in development and maintenance of media lists. Attend and facilitate media interviews; network with reporters and editors. Undergraduate degree or equivalent ideally in the field of PR, Communications, Marketing, Business or Journalism.

B2B 203

B2B Policies Case Study Enterprise 203

Bianchi Biz Blog

OCTOBER 9, 2023

How long have you been in journalism and how did you get started? I decided to pursue a career in journalism toward the end of my freshman year at Miami University in Oxford, Ohio. That responsibility is always top of mind when I evaluate the news value of potential stories. That works both ways. Any pet peeves with PR people?

Transportation 99

Transportation Meeting Newspapers Media 99

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. How long have you been in journalism and how did you get started?

Automotive 77

Automotive Meeting Report Insurance 77

Bianchi Biz Blog

APRIL 25, 2024

MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN. Opportunities for meetings and on-site interviews with press/journalists are available via our dedicated app.

Mobile 63

Mobile Transportation Automotive Policies 63

PR for Anyone

JULY 28, 2022

I just interviewed someone on my PR Champions show and he summed it up so visually. Wall Street Journal – Reduce Stress at Work. I have a show on there called PR Champions, and I interview really amazing people in the PR space. Many people feel they have one story and that one story might not fit in every media outlet.

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Pitching Media YouTube Interviews 130

PRSay

SEPTEMBER 9, 2021

Each week, PRsay will interview one of the nominees for the 2022 PRSA Board of Directors. Alma mater: University of North Carolina at Chapel Hill, Hussman School of Journalism & Media. Name: Jessica M. Graham, APR, Fellow PRSA. Location: Indian Trail, N.C. Current job title: President, Fionix Consulting.

Meeting 140

Meeting Banking Local Leadership 140

Bianchi Biz Blog

FEBRUARY 6, 2023

How long have you been in journalism and how did you get started? I have been in journalism all my life starting with interviewing soon-to-be President Jimmy Carter for my high school newspaper. I like to see depth and context, third party and expert voices, data to back up the issue and support the premise.

Automotive 75

Automotive Technology Meeting Transportation 75

Stephen Waddington

JULY 7, 2022

The research project by the PRCA Climate Misinformation Strategy Group reports that almost all respondents (96%) are advising their clients and colleagues on the climate crisis. A paper published in the Climate Change journal in November 2021 reported on the role of public relations agencies in climate change politics.

Leadership 111

Leadership Publicity Energy Crisis 111

Deirdre Breakenridge

JULY 22, 2019

In November of 2018, the Hootsuite Blog stated that over 200 million people participated in Facebook Groups and there were about 150 million people who took advantage of Facebook Stories. With tremendous purchasing power, they are highly sought as a group when it comes to attracting and keeping their social media attention.

Social Media 177

Social Media Media Interviews Instagram 177

David PR Group

DECEMBER 20, 2014

Honestly, my first reaction to hearing the news that Sony was cancelling the release of its movie The Interview because of threats from North Korean hackers and blowback from theater chains was this: North Korea, you need to lighten up. What if The Interview sucks? ” –Joe Morgenstern, The Wall Street Journal.

Interviews 69

Interviews Film Journalism Reputation 69

Deirdre Breakenridge

DECEMBER 5, 2017

My coauthor, Amy Barnes, and I conducted 58 in-depth interviews with senior executives who are members of the PRSA College of Fellows and Arthur W. She has published research in the following journals: Journal of Mass Media Ethics, Public Relations Review, Journal of Communication Management and Journal of Advertising Education.

Internal 208

Internal International Ethics Journalism 208

Critical Mention

JANUARY 3, 2019

Over time, I ended up being quoted in the Wall Street Journal, Huffington Post, and have been on CNBC as a subject matter expert, among other media engagements. The ones I found most valuable are LinkedIn, LinkedIn groups, and Twitter. When I am now contacted by media, it’s usually around current anti-bribery issues. SCHEDULE A DEMO.

Interviews 105

Interviews Ethics Government Internal 105

Mindful Marketing

JANUARY 31, 2017

By Seedepth The media industry and journalism are experiencing significant change. This dynamic creates new and complicated challenges for journalists and PR pros, who may end up relying on each other now more than ever to save journalism. Ian Bruce, VP corporate marketing at MongoDB says “Journalism is dying.

Journalism 50

Journalism Report Enterprise Interviews 50

Stern + Associates

OCTOBER 10, 2023

Finding Meaning in Work to Reclaim Stolen Focus In “Stolen Focus,” Hari, a gifted storyteller, describes his journey around the world, interviewing leading experts on attention and focus – and the surprising explanations he discovered. “I Learn How To Get It Back appeared first on Stern Strategy Group.

How To 62

How To Film Interviews Employee 62

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I remember I was this close to interviewing Barack Obama when he was a state senator,” Bob recalls. “I Lessons learned in the seminary.

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Meeting Journalism Interviews Employee 100

Bianchi Biz Blog

JUNE 5, 2023

I also cover equipment (tractors, trailers and used trucks) as well as the four major original equipment manufacturers (Daimler Truck, Volvo Group, Traton Group and Paccar Inc. Having worked in both journalism and PR, I have a very sensitive b.s. How long have you been in journalism and how did you get started?

Meeting 75

Meeting Automotive Media Transportation 75

PRSay

SEPTEMBER 16, 2021

Each week, PRsay will interview one of the nominees for the 2022 PRSA Board of Directors. Alma mater: Seattle Pacific University, English Literature & Journalism. It is easy to focus on activities, but I often steer group conversations back to that higher level: “what is the goal?” Location: Seattle.

Meeting 111

Meeting Journalism Interviews Groups 111

Stern + Associates

JANUARY 29, 2024

For the big business publications like the Financial Times or Wall Street Journal, industry- and topic-specific newsletters and sections (whether industry-focused or topical) have become more important, catering to those readers – typically business leaders or other professionals – with particular interests.

Strategy 96

Strategy Publicity Media Video 96

Ethical Voices

NOVEMBER 20, 2023

Joining me on this week’s episode is Marcia DiStaso , Associate Dean for Research in the College of Journalism and Communications and Professor of Public Relations at the University of Florida. (Go I’m the Associate Dean for Research in the College of Journalism and Communications at UF. He said, “A focus group.”

Ethics 91

Ethics How To Survey Interviews 91

Bianchi Biz Blog

NOVEMBER 19, 2020

Or this comment from Nora Naughton , formerly of The Detroit News and now with the Wall Street Journal : “… I also think that every aspect of the American automotive industry touches so many lives, especially in the Detroit area, so I’m always looking for that intersection between business and real people.”. What is the takeaway?”

Automotive 86

Automotive Journalism Interviews Engineering 86

Mindful Marketing

JUNE 15, 2015

Drew McLellan has worked in advertising for 25+ years and started his own agency, McLellan Marketing Group, in 1995 after a five-year stint at Y&R. Drew is s often interviewed and has been quoted in Entrepreneur Magazine, New York Times, CNN, BusinessWeek , and many others. By Seedepth. Tell us a bit about your agency.

Interviews 50

Interviews Marketing Financial Insurance 50

PRSay

DECEMBER 27, 2022

If possible, link your pitch to audio soundbites of the written quotes or to video of the interview (including B-roll footage). Apple and the LEGO Group, for example, are making billions of dollars in business-expansion decisions based on ESG goals. To give your pitch context and depth, also link to an FAQ and a backgrounder.

Trends 126

Trends Pitching Twitter Nonprofit 126

ImPRessions - Crenshaw Communications

APRIL 29, 2022

According to the 2021 State of Journalism study , 61% of journalists agree that the way most companies share information with the media is outdated. Additionally, PR agencies are often hesitant to reach out to a group of journalists from the same outlet. It’s likely that outdated lists are at least a contributing factor.

Agency 170

Agency Media Software Pitching 170

Bianchi Biz Blog

SEPTEMBER 11, 2023

FleetOwner, part of Endeavor Business Media’s Commercial Vehicle Group, addresses topics such as fleet operations, vehicle maintenance, and industry regulations, and since being in this position I’ve also covered alternative fuels and cybersecurity risks to fleet owners and drivers.

Meeting 104

Meeting Media Travel Journalism 104

PRSay

MARCH 7, 2024

For example, Barbie’s initial interviews with Margot Robbie, Ryan Gosling and Greta Gerwig revealed little about what the movie was about while galvanizing its intergenerational audience. The intrigue and investment in the content as it rolled out, as experienced by the campaign’s target audiences, led to increased engagement.

Film 127

Film Marketing Sports Hotels 127

Bianchi Biz Blog

MAY 2, 2022

I do a lot of interviews with pros in the EV industry. How long have you been in journalism and how did you get started? Offer us an interview with someone with technical expertise. Meet the Media: Chad Kirchner, VP of Content at Wrecked Media Group. What story or stories are you most proud of? Oh, I could go on and on!

Meeting 81

Meeting Media Travel Interviews 81

Cision

NOVEMBER 17, 2016

Dan Golden, senior editor at ProPublica, explains how he developed a passion and curiosity for investigative journalism. What drew you to the field of journalism? Specifically, investigative journalism? They all shaped my approach to journalism. What enabled you to get to that point? What will be changing?

Journalism 120

Journalism Film Fashion Report 120

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

With that in mind, here are five questions that anyone interested in tech PR — especially B2B tech PR — should be able to address in a job interview. Good questions for a tech PR interview. But it turned out that a small group of designers were creating veiled racist apparel and selling it through the service.

B2B 159

B2B Apparel Product Launch Agency 159

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

Meeting 78

Meeting Automotive Media Newspapers 78

PRSay

JANUARY 11, 2020

His bylines included a front-page interview with William Faulkner. Burson enlisted in the Army in 1943 and became part of an engineer combat group in Europe. He was the only reporter to obtain an interview during the trial with Associate Justice Robert H. Later that year, he was assigned to report on the Nuremberg Trial.

Newspapers 142

Newspapers Interviews Agency Leadership 142

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Make sure you record the interview (let the source know you’re doing this first).

Content Marketing 120

Content Marketing Marketing Viral Study 120

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Pivoting from journalism to PR. I knew that journalism was changing,” she said. “I

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Meeting Journalism Employee Storytelling 97

Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. At the end of the day, we have a dedicated and talented team of editors at FleetOwner and in our company’s Commercial Vehicle Group. I am in constant awe of the stories these folks produce.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Flack's Revenge

DECEMBER 20, 2018

It is the latest in my series of interviews with industry experts (see this post , which sets the stage). What’s App is my Godsend for family communication, and my FB usage has almost completely dwindled to group participation (shout out to PRSA Counsellors Academy!). As you will see below, Deborah offers great insight.

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Marketing Facebook Social Media Community 244

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. During his career, he has also held leadership roles in communications with globally recognized brands such as Nasdaq, CME Group, Bloomberg, and Accenture. Here’s the latest on Growing Social Now. What we covered. How did they meet?

Social Media 52

Social Media Corporate Communications Media 52

Wadds Inc.

JULY 7, 2022

The research project by the PRCA Climate Misinformation Strategy Group reports that almost all respondents (96%) are advising their clients and colleagues on the climate crisis. A paper published in the Climate Change journal in November 2021 reported on the role of public relations agencies in climate change politics.

Leadership 52

Leadership Publicity Energy Crisis 52