Karen Freberg

JANUARY 5, 2022

This is also going to be the very first time I will be teaching *only* social media classes. and a graduate level social media class. Social media constantly changes, so this means there will ALWAYS be updates and things to add and edit. Amazing class clients. SMSC 2e will be used for the first time.

Social Media 98

Social Media Media Course Small Business 98

Flack's Revenge

NOVEMBER 12, 2015

The post is about Singles Day (11/11), which started out as a Chinese holiday but has grown into an international phenomena. In the first 90 minutes, Alibaba Group said it pulled $5 billion in total sales. The Singles’ Day has intensified the rivalry between the two e-commerce retailers in China, Alibaba Group and JD.com.

Social Media 120

Social Media Media Apparel Retail 120

wiredPRworks

APRIL 13, 2022

How can financial services organizations use social media to differentiate and build relationships? With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Financial Services Organizations Social Media Interview Key Points. Learn more about McGuffin Creative Group.

Financial 52

Financial Social Media Banking Media 52

Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now.

Social Media 128

Social Media Agriculture Marketing Media 128

Stern + Associates

MARCH 27, 2024

In an eye-opening Q&A, Rawi Abdelal , world-renowned Harvard Business School professor of international management, explains the importance of embracing stability, the dangers of generative AI and misinformation, strategies for taking a pragmatic view of social media, and more.

Strategy 122

Strategy Leadership Groups Employee 122

Cision

AUGUST 23, 2016

Connecting with journalists via social media should be a no-brainer for any PR pro. According to Cision’s 2016 Global Social Journalism Study published this week, nearly half (48 percent) of U.S. journalists say they would be unable to carry out their work without social media. We’ve found that in the U.S.,

Journalism 120

Journalism Social Media Study Media 120

Onclusive

APRIL 4, 2023

Here are some steps to consider: Identify key metrics to monitor on social media Before assessing a CEO’s brand reputation, determine which social metrics matter most to you. Digimind Social Listening can help track these all-important mentions. Gain some best practices for understanding media and industry trends.

Reputation 195

Reputation Corporate Brand Branding 195

Deirdre Breakenridge

JUNE 8, 2016

Social media can open new doors and might even land you that dream job or connection. Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities.

Social Media 150

Social Media Pitching How To Media 150

Karen Freberg

FEBRUARY 25, 2019

As I have shared with my students all the time, blogging and social media can open up some amazing opportunities you would have never imagined. I have been to New Zealand, but it’s been nearly 26 years since I was here the last time (was here as part of my first family international trip!). Social media truly opens doors.

Social Media 50

Social Media Internal International Media 50

Stephen Waddington

AUGUST 9, 2019

Next time you call out a brand on the internet please stop and think about the individuals behind the social media profile. The social media and public relations community was quick to pile in and criticise EasyJet’s actions. The mob pitched its faux fury in Facebook groups, Twitter and industry media.

Social Media 60

Social Media Media Government Internal 60

PRSay

OCTOBER 12, 2018

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. On following journalists on Twitter: “When asked in a survey if journalists like when PR professionals follow you on social media, 86 percent said yes. She facilitates the “Communication Nation” group on Facebook.

Conference 98

Conference Internal International Storytelling 98

Melissa Agnes

APRIL 16, 2018

I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle.

Internal 133

Internal International Crisis Exercises 133

Karen Freberg

AUGUST 22, 2021

And then there were groups that said that only about 40% of what was showcased in the show actually happens in real life in academia. The Chair did address some of the things I think others outside of academia need to understand: The internal struggles for relevancy. Some loved it – said it was exactly what they expected.

Social Media 98

Social Media Media Course Conference 98

PRSay

FEBRUARY 16, 2024

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. In the focus groups, service members acknowledged photography, videography, writing and storytelling remain essential for capturing and curating quality content and messaging.

Public Affairs 86

Public Affairs Communications Radio Television 86

wiredPRworks

MAY 18, 2022

.” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. I remember connecting with Barry via social media and then being surprised when he suggested a face-to-face meetup. Growing Social Now.

Small Business 52

Small Business Social Media Radio Media 52

PR for Anyone

FEBRUARY 21, 2024

Dr. Saltz suggests limiting exposure to constant news alerts and social media updates, opting instead for a trusted news source at specific times of the day. Intentionality is important when addressing loneliness, particularly for individuals in their 50s and beyond who may have less natural opportunities for social interaction.

Exercises 130

Exercises Social Media Television Comparison 130

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

Social Media 61

Social Media Trends Media Instagram 61

PRSay

DECEMBER 22, 2023

Florida International University is a proud sponsor of PRSA. Whether a disaster impacts your company or an organizational issue disrupts your workplace’s ability to function as it should, well-mapped-out communication strategies should be structured to embrace the nuances of internal and external audiences. Engage in active listening.

Crisis Management 138

Crisis Management Crisis Crisis Communications Ethics 138

5W PR

OCTOBER 11, 2023

Leveraging social media Platforms like LinkedIn and Twitter are excellent for professional networking. Joining PR associations Consider joining PR associations such as the Public Relations Society of America (PRSA) or the International Public Relations Association (IPRA). Providing value Networking is a two-way street.

Publicity 103

Publicity Internal International Resources 103

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

The creation of profiles highlighting expertise, subject matter and recent media coverage has helped us secure some quick wins, and who doesn’t love that? Teams bond over internal training The passion for learning and development among PR teams is more vibrant than ever.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

Communications Conversations

JULY 14, 2020

First, internally. Target CEO, Brian Cornell announced the company’s decision to recognize Juneteenth as an official annual holiday in this social post on the Bullseye View (a message that was most certainly shared internally first or at the same time). First, this growing group of companies are ahead of the curve.

Employee 78

Employee LinkedIn Social Media Trends 78

Stern + Associates

MARCH 5, 2024

How does the story serve both internal and external audiences? Whether for executive communications and visibility, social media, speaking engagements or internal communications, a “mini plan” for your various channels will help serve your story to your various audiences, accounting for their preferred method of communication.

How To 98

How To Corporate Storytelling Conference 98

PRSay

MAY 3, 2023

But even as reputation becomes more important for organizations, in the social media era, it has also never been more fragile, the report says. PR professionals highly rate social-media listening and media coverage as barometers of reputational health. Image credit: use annenberg center for public relations ]

Reputation 137

Reputation Corporate Report Employee 137

PRSay

APRIL 26, 2021

How do you communicate the importance of taking action on inclusive language internally with employees and create an ongoing effort to educate and gain employee acceptance? How do you integrate more inclusive language into your organization? Here are some suggestions for starting this process. Create a DE&I style guide. Blog about it.

Education 217

Education Employee Training Community 217

Bianchi Biz Blog

FEBRUARY 22, 2021

I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. Instagram – cv_eschueller.

Groups 55

Groups Meeting Transportation Media 55

PR 20/20

SEPTEMBER 24, 2019

Trust Insights , a marketing analytics and data consulting company, just dropped a stellar report about social media trends and what they mean for 2020. It’s all about user interest in social networks, and how that translates for marketing strategy—namely, where marketers should put their time and money as they plan for 2020.

Social Media 65

Social Media Strategy YouTube Analytics 65

PRSay

MAY 6, 2022

Interns represent the future of our profession. Inspire PR Group. “At At Chirp, we help our interns understand what it takes to excel when working virtually (and independently) and how to embrace the importance of team structures to ensure that we deliver results that matter for our clients while staying true to our values.

Agency 145

Agency Internal International Meeting 145

Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. Are the social media waters still safe for marketing? Have you been recommending a change in strategy regarding social media? What comes after social media?

Marketing 244

Marketing Facebook Social Media Community 244

Wadds Inc.

OCTOBER 5, 2023

At the CIPR International Maggie Nally Lecture this week, United Nations (UN) Under-Secretary-General for Global Communications Melissa Fleming provided insights into communicating accurately and effectively in the digital age. Social media is now weaponised in wars to dehumanise groups and spread atrocities.

Communications 98

Communications Crisis Social Media Storytelling 98

Stern + Associates

DECEMBER 21, 2023

This has been driven by the constant churn of social media, with every new story or cause resulting in a demand for a corporate position. Before having leaders comment on social media or to the press, executive communications professionals should think about your core customers. What Will Our Customers Think?

Communications 105

Communications How To Employee Corporate 105

Communications Conversations

OCTOBER 24, 2019

Today, I celebrate 10 years as a solo social media and PR consultant. Speaking before a group of 100+ communicators at Walmart headquarters in Bentonville, Ark. Another thing I’m really proud of, but don’t talk about a lot, are the two Mastermind groups I started a few years ago. That’s insane!

Social Media 79

Social Media Media Groups Blogging 79

Communications Conversations

JULY 19, 2018

And, unlike many others who have these opinions on trends in the social media world, he’s actually done the work. But, for now, let’s meet this Social Media Rock Star and learn more about what he’s up to at Toro. First, tell us more about your role at Toro as Social and Digital Media Leader.

Social Media 60

Social Media Media B2B Content Marketing 60

Landis PR

MARCH 18, 2024

Here are five ways media training can help: Erase any fears about interviewing or presenting While media training prepares you for media interviews, the content you learn in media training applies to other speaking formats as well. Media training increases confidence in any interview situation.

Media Training 59

Media Training Training Media Interviews 59

Stephen Waddington

JULY 3, 2022

After a two year hiatus an international group of public relations academics and practitioners gathered on the shores of Lake Bled in Slovenia over the past two days to share their research, ideas and thinking at the 29th International Public Relations Symposium. Oltarzhevskyi was critical of social media platforms.

Communications 129

Communications Software Internal International 129

Stern + Associates

NOVEMBER 13, 2023

Compounded by a 24/7 news cycle dominated by social media platforms (where nuance simply doesn’t exist and the demand to take a stand is instantaneous), political and social issues have grown even more front-and-center when it comes to executive communications. Make sure you’re not left behind in the new year.

Trends 116

Trends Communications Conference Leadership 116

Deirdre Breakenridge

SEPTEMBER 26, 2016

For years, I’ve been discussing the changing roles of PR professionals as a result of social media. Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Q: What made you pursue your research study on “Roles in Social Media?”

Publicity 150

Publicity Policies Social Media Study 150

Shift Communications

APRIL 24, 2015

As a working professional, social media can present an internal challenge: we want to get out there and have fun and talk about our personal interests, but we also want to play it cool for that ‘professional’ side of us. Keeping it professional on social media doesn’t mean you have to compromise who you are and what you like.

Social Media 60

Social Media Privacy Media Twitter 60