PR Fuel

SEPTEMBER 16, 2020

There are five key components to public relations that should all work together to build and improve your company’s reputation. Media Relations. As the name implies, media relations refers to the way you manage the media to secure positive coverage of your company and share exciting updates with your customers.

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Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. He builds relationships with media and university student and academics.

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Bad Pitch Blog

DECEMBER 15, 2014

It''s ironic to note the math of an algorithm is being used to generate the words of a newspaper article -- 108 of them in the above example. Even more relevant is Google''s Primer App. It''s designed to help startups with marketing tasks like Search Advertising, Content Marketing and what it calls "PR and Media" read: media relations.

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David PR Group

SEPTEMBER 3, 2014

A few years ago when traveling to meet a client, a story about his business was published in the local newspaper that very morning. Reporter Claire Cain Miller in The New York Times recently wrote that rising news website Buzzfeed now gets more traffic from Facebook than from Google. I was taken aback.

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The Resolution Blog

OCTOBER 7, 2015

Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers. She realised the power of media. Media Relations Blog. IC AG Public Relations. We delivered brilliant exposure for the client.

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The Resolution Blog

APRIL 9, 2019

I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them. Media relations is great, but the question is how can you translate that to sales. Have you found that a challenge?

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Bianchi Biz Blog

OCTOBER 5, 2020

Perhaps one example is a story about Anthony Lewandowski, the controversial star engineer at Google who founded a self-driving trucks startup that was later acquired by Uber. Since then, I have worked in weekly and then daily newspapers, online media outlets and magazines.

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Buzzstream

OCTOBER 17, 2018

We also heard this idea reflected back in some feedback from an editor at a regional newspaper: . “ A quick Google search for “best holiday gift guide” churns out 473,000,000 results. When you analyze the keyword in Buzzsumo from only the last two years, there are 42 pages of related articles. How can we stand out?” .

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Polaris

AUGUST 19, 2014

In my field, that means scoring a big win for a client—whether it’s securing a feature article in a national newspaper, improving engagement on a Facebook page or creating an eBook that attracts thousands of downloads. The public relations measurement challenge. The state of public relations measurement today.

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The Resolution Blog

MAY 7, 2019

But I think a lot of people who read a newspaper still want to hear the personality of a specific person, so I still think we’re about 50–10 years from seeing AI take over storytelling. Take one area of PR, like media relations. I think some people might remember Google Reader?—?I I was an avid Google Reader fan.

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David PR Group

OCTOBER 17, 2014

More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end journalism. The post The Race Back to Actual News appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing. We have to develop meaningful messaging for our audiences.

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Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. Blame is directed squarely at social media platforms and the BBC.

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Waxing UnLyrical

JULY 10, 2013

With changing technology and the advent of social media, the way we communicate with the media has also changed to some extent. Image: Rhinowrites via Google, CC 3.0. Most agencies in the country tend to focus heavily on media relations and do not understand how to engage with an online community.

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Sword and the Script

MAY 23, 2017

Many PR pros use Google Alerts to monitor and get email notifications of news or blog mentions of clients or employers. In a nutshell, it’s Ahrefs estimate of how well a site will rank in search engines like Google. See these related posts: Media Relations: Proven Ways to Get More Out of It. It’s just not possible.

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David PR Group

NOVEMBER 3, 2015

Dade Medical College sued the newspaper for defamation, though the lawsuit was later dropped. It should go without saying that hiring a private eye to trail a newspaper reporter is a bad idea. If you want to see the photo, Google “Raanan Katz.” Dade Medical College was a regular target of these articles.

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Prohibition

JANUARY 14, 2022

If we were to receive negative feedback on TripAdvisor, Yelp or Google Review, how would we respond? 5. Make a plan for communicating with the media. But that same search might also reveal posts by disgruntled customers who are having trouble with customer service or other issues related to your business model.

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MaccaPR

APRIL 18, 2017

Cision , the King Kong of media relations directories, swells with 1.6 million media contacts (including 300,000 digital influencers) in its searchable database. It’s important to note that much of Cision’s data is provided by the media themselves, and is by its nature both broad and shallow. First, we start with.

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Bad Pitch Blog

MARCH 6, 2009

The winner gets more Google juice, some swag and maybe more. Or, the newspaper. uploaded by BullWinkle1213 tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog' We’ll then hold a round of voting so you can decide which pitch is best.

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Bad Pitch Blog

AUGUST 6, 2006

Pardon the pun, but the Bad Pitch blog is pleased to bring you 10 tips to improving your approach to media relations. Now let’s be clear—the biggest media relations mistake people make is not taking the time to do their homework. This list is NOT a short cut to good media relations. your key reporters blog?

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ImPRessions - Crenshaw Communications

AUGUST 30, 2021

You can set up Google alerts on your phones and laptops, listen to daily podcasts and sign up for newsletters in pertinent industries. Reactive media outreach needs to happen within hours of a breaking story. When news breaks, reporters and analysts often look for experts to comment on the story. The keys here are relevance and speed.

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Bad Pitch Blog

AUGUST 31, 2006

This post to the highly-networked Web, that is now firmly indexed in Google, tells us NO. Spend the time applied to ripping a list, spamming the hell out of it and then dialing for dollars on real media relations—well-informed, customized pitches to specific outlets that will be interested in the news.

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MaccaPR

DECEMBER 19, 2016

Google Plus - Fact: There are still some very active groups on Google Plus; it's worth checking if your niche audiences might be among them! Wise content marketers can consider participating or even creating a Google+ Community. Media Relations - Is your e-book authored by an expert?

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Beyond PR

MAY 17, 2018

Cision’s 2018 State of the Media report surveyed 1,355 journalists around the world about various media-related issues and one of the takeaways is that reporters and editors do believe multimedia, especially video, will become a bigger part of their jobs. Download the 2018 Global State of the Media Report.

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Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

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Cision

JULY 2, 2015

We live in an age where, according to Google CEO Eric Schmidt , “Every two days now we create as much information as we did from the dawn of civilization up until 2003.” Consequently, news consumption is becoming more individualized, biased towards a person’s pre-existing viewpoints, and less impartial.

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Stuart Bruce

OCTOBER 30, 2014

Google Glass is still at a rudimentary stage. She will be media neutral. Good public relations has never, ever been just about media relations. This obsession with newspaper, radio and television coverage – earned media – is a rabbit hole we disappeared down in the 1950s.

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Stephen Waddington

DECEMBER 12, 2019

Ads banned by Google Google stopped eight Conservative Party Election ads for violating Google’s advertising policy. Google bans eight different Tory election adverts as disinformation concerns mount , The Independent ). Lib Dems in owned media manipulation , Stephen Waddington ).

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Bianchi Biz Blog

MARCH 7, 2024

Significantly, global tech giants like Apple, Google, Intel, Microsoft, and Meta have established R&D centers in Israel, demonstrating the country’s allure as an innovation hub. The concentration of media sources means widespread influence, as most citizens turn to these outlets. Strategic media relations are essential.

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MaccaPR

OCTOBER 26, 2015

You remember those predictions just two years ago heralding the Death of Public Relations? We’ll never forget the panic in the PR world as tens of thousands of journalists (aka our PR pitch targets) at newspapers, TV stations and magazines were laid off. Exhibits C, D and E: Invasion of the Ad Blockers! billion - but the 5.7

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