Flack's Revenge

NOVEMBER 29, 2017

It would not seem to have “next YouTube video stars” written all over. More people were showing a preference for video content, and we were hearing the first rumblings from major players like Facebook that they would be giving preferential treatment to video content. How do you make the topic fun and interesting?

Video 153

Video B2B Film Marketing 153

Contently - Strategy

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. A 2018 report by Jeff Allen, Facebook’s senior data scientist, noted that: “About 40 percent of the traffic to Facebook pages…went to pages that stole or repurposed most of their content.”

Social Media 73

Social Media Ethics Trends Viral 73

ImPRessions - Crenshaw Communications

JANUARY 31, 2019

Media like underdogs, whether they’re Casper challenging the mattress industry, TikTok going after Facebook or the Dollar Shave Club taking on Gillette. Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. They’re always getting pitched by PR people who say they represent the next Facebook or WeWork or Airbnb.

Brand 136

Brand Branding How To Storytelling 136

Mark My Words

OCTOBER 13, 2022

An expert in YouTube and Meta (Facebook and Instagram) engagement was sought to lead the “overall strategy and management of The Duke and Duchess’ official social media channels; driving compelling, creative and strategic social media content to communicate Their Royal Highnesses’ work to a wide range of audiences”.

Social Media 60

Social Media Interviews Media YouTube 60

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. When done well, digital tactics can not only be highly entertaining but also have the ability to create a lot of engagement and even go viral. by David Meerman Scott.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Cision

NOVEMBER 5, 2015

What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story. And videos about facts and cool weird things do much better on YouTube.”. Upworthy’s target audience is quite general: all Americans.

Content Marketing 120

Content Marketing Marketing Viral Social Media 120

Cision

MARCH 1, 2016

Take for example one of Business Week’s “2012 Year in Crisis PR” case studies: Facebook. They write: “Facebook’s IPO is a flop.” SoMe = Facebook, Twitter, YouTube. The perpetuation of a “viral” story on digital channels can be hours.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Cision

NOVEMBER 24, 2015

They are moving to YouTube and Instagram. Millennials know when they are being pitched and teens are identifying more with top YouTubers than conventional celebrities ( Variety ). Brands, recognizing this shift in popularity, are including stars from YouTube, Vine and Instagram in their television commercials. Changing Habits.

Pitching 120

Pitching How To Instagram YouTube 120

PR in High Definition

DECEMBER 17, 2018

The rise (and fall) of the YouTube star. Celebrity YouTuber, Logan Paul, sparked outrage this year after posting a disrespectful video. For much of this year, Facebook and its owner Mark Zuckerberg, were in crisis mode. Facebook’s reputation was on the line and they suffered some serious damage. A big tech crisis.

YouTube 48

YouTube Ethics Crisis Industry 48

Cision

NOVEMBER 21, 2017

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. It’s no longer just the mainstream media that needs to be taken into account. With Cision® Media Monitoring tools, communicators have the power to listen dynamically across different media types.

How To 149

How To Social Media B2C Television 149

Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

Crisis 62

Crisis Viral Government Crisis Communications 62

Prohibition

JANUARY 23, 2023

Facebook social channel, social platforms, facebook posts, relevant content Facebook is one of the top players in showcasing videos and increasingly users are using Facebook as its go-to for watching videos. ‘Native posting’ is the first thing to consider with Facebook. . The solution is captions.

Video 62

Video Social Media Instagram Media 62

Karen Freberg

JANUARY 15, 2020

We see these now everywhere after the one featuring Disney characters went viral. Facebook last year announced anyone could create an Instagram filter and upload it on the platform. Plus – thank goodness for YouTube to have walkthroughs on how to do this effectively (yay!). AR filters on IG are not necessarily new.

Social Media 55

Social Media How To Instagram Media 55

Solo PR Pro

JULY 3, 2019

Google and Facebook still lead in ad share, with Amazon, Twitter, Snapchat, and Pinterest gaining. Developing a better user experience produces by far the most viral effect and impact when investing in growth. Of that usage, Facebook is still the most used, with 30% of Internet users who check the platform at least once a day.

Report 45

Report Privacy Pinterest Retail 45

PRSay

OCTOBER 25, 2017

However, according to Pew Research Center , 65 percent of people who earn less than $30,000 are Facebook users. “If Earlier this year, a video from “ America’s Got Talent ” — which Dunkin’ Donuts sponsors — featuring a man in a pumpkin mask dancing to Rockwell’s “Somebody’s Watching Me” racked up nearly 3 million YouTube views.

Social Media 119

Social Media Conference Media Corporate 119

Ishmael's Corner

NOVEMBER 18, 2014

What about Facebook? As for YouTube …. Just don’t expect a future Honda campaign to deliver a viral video of a cat coding a mobile app. Again, I like the consistency of Khanna’s branding in his social platforms, and this time, he’s got the upper hand with 21,848 likes compared to Honda’s 11,510 likes.

Instagram 94

Instagram Mobile Social Media Construction 94

Cision

FEBRUARY 5, 2016

Also, kids are taking the internet by storm with their YouTube channels and toys. I love Instagram and Facebook! Facebook is great for reader engagement and click-through, while Instagram allows me to be my brand and also be myself. Sally has ONE viral post that brings in all those views.

Pitching 120

Pitching Instagram Viral YouTube 120

MaccaPR

FEBRUARY 19, 2018

Facebook page ) and. Needless to say, that message was shared widely across Facebook. One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" Sure, you can trust your local managers to use Facebook, Instagram and Twitter responsibly.

Instagram 98

Instagram Crisis Local Privacy 98

Waxing UnLyrical

MARCH 12, 2014

In the parlance of our times, memes are already viral: they’re engaging and fun, and perfect for sharing with friends and family. Memes are a perfect way to cash in on existing viral trends. If you want a great example of a viral video that took its inspiration from a popular meme, look to Abercrombie. Why Does It Work?

How To 76

How To Marketing Viral Community 76

Critical Mention

SEPTEMBER 24, 2020

The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. With more people talking about the need for bikes, many bicycle distributors had a hard time keeping up with production and were running out of bikes to sell. The #BlackLivesMatter Movement.

Examples 130

Examples Transportation Media Tourism 130

Prohibition

DECEMBER 19, 2019

As consumers are becoming more aware, they recognise when they are being retargeted, they understand when viral videos are being produced, they know about influencer marketing. With the emergence of digital content platforms such as IGTV, TikTok and Facebook Watch, a key focus in 2020 will be on how aspiring marketers can extend their reach.

Video 48

Video Trends Storytelling YouTube 48

Waxing UnLyrical

OCTOBER 17, 2011

Over the past three-four years, we witnessed the rapid adoption of social media sites like Twitter and Facebook and, consequently, a growing number of our customers talking about our business online. We launched into Twitter on 25 August 2010 and into Facebook on the 7 February 2011. 200,000 YouTube views in one week.

Publicity 87

Publicity Banking YouTube Social Media 87

OnePitch

NOVEMBER 8, 2022

Collette is a news editor at Elite Daily where she’s in charge of assigning and editing trending news coverage of all things food, viral, tech, social media, and travel. Learn more pitch tips and insights from previous guests on Coffee with a Journalist in our journalist spotlight videos available for free on YouTube.

Pitching 90

Pitching Trends Travel System 90

5W PR

MAY 18, 2018

Since the dawn of the online world, we’ve seen people interact with business marketing initiatives through everything from YouTube videos, to social media campaigns. For instance, companies can launch live videos of their events on social media channels like Facebook live, or post podcasts on Apple’s iTunes.

Company 96

Company Marketing Social Media Analytics 96

Norton's Notes

DECEMBER 21, 2016

Certainly one of the most brutally effective campaigns on the list, The Salvation Army used the viral ‘blue vs gold dress’ from earlier in the year to highlight domestic violence. seconds, Sony Experia and Carphone Warehouse launched a Facebook campaign featuring videos which showed clips 0.6 The Salvation Army: #thedress.

Social Media 28

Social Media Viral Film Media 28

Waxing UnLyrical

JUNE 4, 2014

The Harlem Shake dance video craze largely took off based on the whims of students, employees and other everyday folk interested in making a funny viral video. Gangnam Style was a concentrated publicity effort based on the work of Psy and his PR team. So which one garnered more interest according to Google trends?

Mobile 101

Mobile Community System Social Media 101

Onclusive

SEPTEMBER 27, 2021

Social Media Monitoring Made Easy We’ve made it simple and convenient to access all your direct and indirect brand mentions, keywords and hashtags in a single dashboard across all major social media networks, including Twitter, Facebook, Instagram, YouTube and TikTok.

Social Media 369

Social Media Media Enterprise Viral 369

wiredPRworks

NOVEMBER 10, 2016

The biggest misconception is that the campaign will go viral. I’d love to see an ongoing video series, preferably live on YouTube and Facebook, co-hosted with influencers to tell your story. Thanks to Geno for presenting a relevant and timely conference!! While reach can spike, the effects may be very short-lived.

Marketing 65

Marketing Conference Advertising Advertising 65

Sword and the Script

JANUARY 27, 2015

It wasn’t the message (smile and dial) that captured my attention, but rather as regular Twitter advertiser , it was the realization I was the target – and by a firm with which I’m familiar (I’ve seen some ads on Facebook too ). Defining earned media.

Pitching 60

Pitching eBook Advertising Advertising 60

Cision

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. Facebook : How many Likes? How do they publish to Facebook? Do they use Facebook ads? YouTube: How many views do they get? Implement viral marketing tactics. Information is everywhere. You know the ones I mean. How active are they?

How To 198

How To Real Estate Web Case Study 198

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

The app has surpassed Facebook, Instagram, YouTube, and Snapchat, with 1.65 Pepsi’s #SwagStepChallenge , a great example of a branded hashtag campaign, spread like wildfire on TikTok, as well as on Twitter and Youtube. TikTok’s users, however, don’t seem concerned. and more than 500 million active users worldwide.

B2B 310

B2B Video Creativity Social Media 310

Cision

NOVEMBER 24, 2015

After he sent a takedown notice, the website took down the photo and updated its post, however, the photographer alleges the photo had already spread virally to other websites without proper attribution. This ongoing case has the public contemplating the way viral content hubs choose and use images in their listicles and articles.

Examples 120

Examples Viral YouTube Infographics 120

Sword and the Script

AUGUST 7, 2018

This has happened with Twitter and Facebook and now it’s occurring on LinkedIn. I’ve seen so many brands spend $10,000 – and tons of time – for a professionally produced video that winds up with 57 views on YouTube. Yet these videos don’t have the virality marketers often imagine. This advice isn’t without pitfalls either.

Video 60

Video Marketing Viral B2B 60

Beyond PR

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. Facebook : How many Likes? How do they publish to Facebook? Do they use Facebook ads? YouTube: How many views do they get? Implement viral marketing tactics. To sum it up, people gravitate to viral content that’s written about them.

Real Estate 57

Real Estate How To Web Case Study 57

Waxing UnLyrical

DECEMBER 9, 2010

In my Internet & Mobile Strategy Lab class at Johns Hopkins University , my final group project for the semester was to create a “viral video&# about the JHU M.A. Does our video have the makings of a viral video? in Communication program. And of course, it worked. Probably not. pts Settings. Sign out Leave your comment here.

Video 87

Video Facebook Twitter Viral 87

NewsWhip

NOVEMBER 11, 2021

That shows you the Timeline of public and media interest, and you can add content feeds of articles published on the web, posts from social networks such as Twitter, Facebook, Reddit, Instagram, and YouTube, and leaderboards of the websites, journalists, and subreddits that mention your brand.

Reputation 78

Reputation Brand Branding Reddit 78

MaccaPR

AUGUST 20, 2014

Bring any three social media marketers together over an all-you-can-eat dinner of Buffalo Wild Wings, and stand back for a furious debate over: What’s the best time and day of the week to post content via Facebook and other social media channels? Hint: it depends if you want Facebook likes or shares). Our clients were happy.

Social Media 97

Social Media Media YouTube Facebook 97