Prohibition

APRIL 13, 2021

Despite the fact that there’s been multiple new and improved social media platforms created in recent years, Facebook still continues to be the most popular site. Facebook has become aware of recent changes to Apple’s iOS system and how it may affect advertising campaigns for businesses. There are over 2.7

Advertising 62

Advertising Advertising Facebook Social Media 62

ImPRessions - Crenshaw Communications

OCTOBER 1, 2020

Social media marketing and PR have recently become inseparable. Fully 86% of B2B marketers combine paid and organic social tactics. Fully 86% of B2B marketers combine paid and organic social tactics. Organic posts on Facebook only reach about 5.5% Here’s why. Paid vs. organic social.

Social Media 344

Social Media Media B2B Leadership 344

Sword and the Script

DECEMBER 21, 2021

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Tom Pick , Digital Marketing Consultant, Webbiquity , LLC.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Business Wire

MARCH 22, 2017

The strongest marketing programs are ones that use all the resources available to a company – include email amplification in your programs to ensure you reach and activate your most loyal fans with your news and information. This webinar is available for replay here: [link] and you can view the event Storify here: [link] Email us now!

Social Media 150

Social Media Trends LinkedIn Media 150

Buzzstream

MARCH 12, 2020

We click through to a website we know will interest us — whether it be a news article, a video, or a blog post — and we’re immediately confronted with some kind of marketing tactic. And as marketers, we often cite email as the best way to reach our customers. Social Media and Influencer Marketing . Would You Rather?

Advertising 131

Advertising Advertising Marketing Privacy 131

Critical Mention

AUGUST 20, 2020

Books, webinars and podcasts have risen in popularity now that more people are spending time indoors. PR Week Webinars. Take that extra bit of time during your workday to enhance your communication and PR skills by tuning into PR Week’s Webinars. PRSSA Webinars. The New Rules of Marketing & PR. SCHEDULE A DEMO.

Resources 136

Resources Communications Education Guidelines 136

Marketwired

DECEMBER 10, 2015

If you’re curious about content marketing, a quick Google search will serve up no shortage of information on trends, best practices, benefits for B2B and B2C companies and what it all means as 2016 approaches. Survey shows 64% of #PR and marketing pros will Click To Tweet. [By Lisa Davis]. We’re curious, too.

Infographics 100

Infographics Survey Content Marketing Marketing 100

Sword and the Script

FEBRUARY 15, 2020

To borrow from a quote , the professional’s feet should be planted in their role, but their eyes should survey the marketing landscape. As I’m wont to do on the occasional Saturday, I’ve picked out three, reviewed them carefully and present some of the findings in this roundup series that I call the Unscripted Marketing Links.

Study 78

Study Marketing Brand Branding 78

Shift Communications

OCTOBER 21, 2014

MarketingProfs’ latest B2B Content Marketing 2015 Benchmarks, Budgets & Trends report. The report provides some great insight into how B2B marketers are thinking about content and where they’re stuck. Measurement can be a mystery for many content marketers. What are your biggest B2B content marketing challenges?

Content Marketing 160

Content Marketing B2B Marketing Measurement 160

Karen Freberg

JUNE 9, 2020

There’s a new textbook in town for public relations, and it’s bringing forth a whole new marketing strategy along with it! So, what all is involved in new marketing approaches for my textbook? Another element that is important for the book is to build a community, which we have with our Facebook group.

Strategy 59

Strategy Marketing Video Course 59

MaccaPR

JANUARY 29, 2021

That was surely the case when our public relations agency hosted Joe Pulizzi, the Amazon best-selling author of “Killing Marketing,” “Content Inc.” ” and “Epic Content Marketing” and founder of the Content Marketing Institute, in our almost-monthly Sharper Angle webinar series.

Content Marketing 62

Content Marketing Marketing Energy Internal 62

Lauri Pehar Borsh

MARCH 26, 2014

I recently attended the Influencers 2.0 | ROI of the Influencer webinar presented by Social Media Today and sponsored by Act-On Software. I thought I’d share the webinar with you (click on the link above to listen; such good information!) as well as Act-On’s white paper… Best Practices in Social Influencer Marketing.

Marketing 83

Marketing Retail Social Media Software 83

Critical Mention

MAY 15, 2019

Larry Kim is one of the most well-known influencers in the world of digital marketing. We had the opportunity to get his insights into being a top influencer, his favorite social media platform and which aspect of marketing will stand the test of time. Q: You are consistently named one of the top marketers in the world.

Interviews 123

Interviews Facebook Software Social Media 123

Cision

MAY 5, 2015

Don’t share that message with the same, old content marketing tactics. It determines the shape that other content marketing pieces take. Spice up your content marketing with outside-the-box tactics. Develop a visual content marketing strategy that defines content and can be deployed across multiple channels.

Content Marketing 120

Content Marketing B2B Marketing Instagram 120

Sword and the Script

APRIL 2, 2024

Sword and the Script Media can help with B2B marketing, PR and social media. The founding HARO was founded by Peter Shankman in 2008 as a Facebook group for journalists in need of sources. Vocus eliminated the ad model and started to replace Shankman’s ads with white paper and webinar promos.

Reddit 176

Reddit Software B2B Technology 176

The Proactive Report

JUNE 18, 2021

I was invited to be a panelist on the DesignHill webinar about PR for small businesses today. In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” Or you could leverage other people’s groups on LinkedIn and Facebook.

Small Business 213

Small Business Fashion Groups Local 213

Contently - Strategy

SEPTEMBER 10, 2020

Kerel Cooper is not your average SVP of Marketing. In 2018, he and his good friend Erik Requidan started The Minority Report Podcast to create a platform where people of color, women, and LGBTQ individuals in marketing could tell their stories and have candid conversations. What role has content marketing played for you at LiveIntent?

Brand 71

Brand Branding Marketing Facebook 71

Flack's Revenge

MARCH 8, 2018

Sure, if you are a content marketing or social media jock, or work for a publication, it makes perfect sense. And Facebook’s newsfeed algorithm counts engagement as an increasingly important signal. In summary, I came away from the webinar even more excited about Newswhip. She said yes. Stay tuned for more.

Data 159

Data Media Software Viral 159

Cision

JULY 21, 2015

With visual content becoming a necessity in marketing strategies, including Instagram in brand’s social media strategy should be a no-brainer. Q: Instagram has been rapidly growing, but brands have been slow to adopt it as a marketing tool. Register for Jenn’s “Build Your Brand With Instagram” webinar today!

Instagram 120

Instagram Brand Branding Social Media 120

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Business vendors who have overlooked social media strategy in the overall PR or marketing plans are missing opportunities. Third-party experts can be excellent content resources and are excellent additions to customer education events, webinars, and other customer-facing initiatives. Offer useful information and insights.

B2B 170

B2B Social Media Media Education 170

Critical Mention

MAY 15, 2019

Larry Kim is one of the most well-known influencers in the world of digital marketing. We had the opportunity to get his insights into being a top influencer, his favorite social media platform and which aspect of marketing will stand the test of time. Q: You are consistently named one of the top marketers in the world.

Facebook 69

Facebook Software Agency Community 69

Cision

APRIL 20, 2015

You could develop a content marketing strategy , but that doesn’t mean that it will be a good strategy, or that it is related to the corporate goals in any meaningful way. What I want to do in this post is to identify 11 content marketing mistakes that you should avoid. Join our free webinar with Matthew Schwartz.

Content Marketing 120

Content Marketing Marketing Mobile YouTube 120

Prohibition

APRIL 7, 2022

If you prefer a quick video to learn for the latest social media trends here are the highlights from our latest webinar. Facebook becomes the go to for customer services enquires and launches Facebook reels. Facebook becomes the customer service go to for consumers. Instagram launches 3D avatars and story likes.

Instagram 62

Instagram Social Media Trends Media 62

Deirdre Breakenridge

JANUARY 7, 2016

Content marketing will be more than just a trend to watch in 2016. Creating and distributing consistent and relevant content is considered a proven strategic marketing approach that attracts and retains an audience and drives customers to action. Here is my Q&A with Lisa Davis, Director, Marketing, at Marketwired.

Survey 90

Survey Marketing Content Marketing Measurement 90

Communications Conversations

SEPTEMBER 9, 2020

Or, destined to overtake Facebook. Considering LinkedIn is THE professional social network and most decks came from professional types like marketers, HR folks and consultants. Making Slideshares into Webinars. , LinkedIn did absolutely nothing with its investment. And that is a big missed opportunity. Nothing happened.

Reddit 88

Reddit LinkedIn Web Social Media 88

Stephen Waddington

MAY 20, 2019

He’s subsequently gone on to found and lead Brilliant Noise, a marketing agency that works for brands including adidas, Diageo, EDF Energy, Jaguar Land Rover, Tata Communications and Universal Pictures. We’ve hosted six webinars over a period of 12-weeks and created a lively Facebook community.

Web 68

Web Energy Reputation Community 68

Marketwired

MARCH 3, 2016

The last ten years have seen a seismic shift in not only how business is done, but also how marketers get the word out to influencers and followers. Facebook and Twitter started the trend, with YouTube, Instagram and the like, following. What makes Blab that much better than a Facebook video or Snapchat? [By Jason Mollica].

Leadership 116

Leadership YouTube Video Instagram 116

Cision

JUNE 30, 2015

As the hottest social media network du jour changes, so do the tips and tricks we use to master this awesome marketing tool. This list will help you get more out of your social media marketing efforts. What words are people searching for that will help them find this tweet or Facebook update? Use a Period Before Your Tweet.

Social Media 120

Social Media Media LinkedIn Small Business 120

Cision

AUGUST 30, 2016

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Crisis Comms Webinar Today: Want to learn more about crisis communications planning? ET today for the webinar Managing Communication Challenges.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Sword and the Script

APRIL 12, 2022

Vetted has a unique business model and value proposition that really differentiates itself from other media relations solutions on the market,” said Christophe Abiragi , CEO of ITK Information Services. “We Michael Smart is offering a webinar examining media pitch subject lines that work. click image for higher resolution).

Software 89

Software Pitching Measurement Enterprise 89

Cision

NOVEMBER 8, 2015

Every day, your audience is asking questions, sharing their opinions and offering insight on what you can do to improve your social media marketing strategies. At their recent “ Practice Listening: From Competitors to Customers ” webinar, Jay and his peers were posed tons of questions about social media marketing.

Viral 120

Viral Nonprofit Software Social Media 120

PR 20/20

APRIL 1, 2021

Editors Note: This article was originally published on Marketing AI Institute's blog. Marketing AI Institute helps marketers build a competitive advantage with AI by providing expert content, online education, interactive tools, strategic consulting and live events. There are four million entry-level marketers.

Education 52

Education Marketing Conference Agriculture 52

Waxing UnLyrical

APRIL 9, 2020

I’m well used to webinars, virtual events, virtual happy hours, virtual younameits and digital whatchamacallits , both as a participant as well as an organizer, for clients as well as my own business and educational efforts. . I told you how I’ve started doing Facebook Lives in my group as a way to give back. What to do?!

How To 133

How To Facebook Energy Training 133

Cision

JUNE 2, 2015

“Over time all marketing strategies have click through rates that drop.” Writing is the heart of content marketing, and I also think it’s our liver, lungs and central nervous system.” Want more content marketing insights from Ann Handley? Click here for her free on-demand webinar now! Scott Brinker. .

Content Marketing 120

Content Marketing Marketing SEO Education 120

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. As we sit on the cusp of returning to normality, brands are presented with a challenge, what does this new normal mean for the way they market to and engage with customers? Plateauing budgets.

Social Media 62

Social Media Trends Consumer Video 62

Cision

MARCH 16, 2016

This prevents variations on the same phrase (“Facebook” vs “facebook”) and allows you to see what everyone on the social team is doing. You can distinguish this parameter by product launch announcements, business objectives, webinars or even influencers if you create pre-crafted messaging for them. Shorten Your Links.

Measurement 120

Measurement Analytics Product Launch Facebook 120

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. As we sit on the cusp of returning to normality, brands are presented with a challenge, what does this new normal mean for the way they market to and engage with customers? Plateauing budgets.

Trends 62

Trends Social Media Consumer Video 62