Mindful Marketing

MAY 8, 2022

Free speech is fundamental to democracy: Government of-by-for the people is predicated on individuals speaking their minds, including ideas critical of the government. ” Of course, the nation’s founders couldn’t have foreseen social media and how it would be used both to bolster democracy (e.g.,

Government 87

Government Ethics Exercises Construction 87

Ethical Voices

OCTOBER 30, 2023

He discusses a number of important ethics issues, including: What should you do when you think you received an unlawful order? In my enlisted career, I did just about everything a public affairs person could do including media relations, internal information, community relations, the works. It’s amazing.

Public Affairs 82

Public Affairs Ethics Social Media Government 82

Prakkypedia

JULY 30, 2018

Practised professionally, public relations is ethical, truthful, often serving noble causes, sharing very important messages which can make the community a better place. In this atmosphere it’s not unusual for ethical PR pros—who are in the vast majority—to feel uneasy about the way their profession is viewed by others.

Ethics 71

Ethics Fashion Government Engineering 71

Newsfile

FEBRUARY 28, 2024

PR professionals balance these media types to maximize brand exposure and credibility: Paid Media : Content promoted through advertising (e.g., Owned Media : Channels controlled by the organization (e.g., Earned Media : Coverage gained organically through media relations (e.g., sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

PRSay

SEPTEMBER 22, 2016

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. Ethical dilemmas are rarely straightforward, especially in internal communications. Who’s affected by this dilemma.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Ethical Voices

APRIL 17, 2023

He discusses a number of important ethics issues, including: It’s great to be with you, Mark. ” So, I ended up taking a job at IBM as head of global media relations. Thinking over your career, what is the most difficult ethical challenge you ever confronted at work? Thank you so much for the opportunity.

Enterprise 68

Enterprise Ethics Engineering Technology 68

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. What are some of the interesting findings from your study?

Publicity 150

Publicity Policies Social Media Study 150

Sword and the Script

SEPTEMBER 8, 2020

More: 21 Media Relations Insights From 3 Surveys Polling 4,000+ Journalists 5. More: 21 Media Relations Insights From 3 Surveys Polling 4,000+ Journalists 6. Most reporters are on Twitter If you work in PR and have responsibility for media relations , then you have in a sense, a professional obligation to be on Twitter.

Survey 95

Survey Industry Leadership Study 95

Stephen Waddington

MAY 3, 2022

The Excellence Study set out the features of an effective public relations department within an organisation in four areas: situation of the public relations function; role of practitioners; organisation of public relations department; and model of public relations.

Publicity 112

Publicity Construction Corporate Study 112

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. If so, how? The coverage was mostly bad and ugly.

Interviews 105

Interviews Ethics Government Internal 105

Solo PR Pro

JANUARY 11, 2021

When people hear “PR”, most think of only media relations. In addition, the transition to new, saner federal government leadership will prove to be both positive and challenging as PR counselors determine how best to counsel clients in the new political climate (which will continue to affect business and communications writ large).

Industry 79

Industry Print Ethics Internal 79

Beyond PR

JULY 20, 2016

Know your standards: AP News Values and other codes of ethics. She specializes in outreach strategy for PI/government policy, higher education, healthcare & biotech, arts, charity and non-profit media sectors, and is a product champion for the PR Newswire Election 2016 product suite. Learn them.

Media Relations 40

Media Relations Media Local Healthcare 40

PR Conversations

OCTOBER 27, 2023

How much would a new multi-lateral symmetrical governance require a more balanced ethical approach to communication that necessarily involves an identification of the grey areas or the unsettled aspects of an issue when communicating about it?

Exercises 70

Exercises Interviews Public Affairs Financial 70

PRSay

MAY 24, 2021

It was refreshing to hear Todd’s optimistic vision for a future in which a more independent news media will regain the public’s trust and return to covering local communities with a sense of shared values. For PR professionals, being able to work with trustworthy, engaged and ethical journalists to tell our clients’ stories is crucial.

Nonprofit 172

Nonprofit Local Journalism Newspapers 172

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. And then there are areas of practice that have moved more rapidly.

Government 103

Government Education Print Ethics 103

PR Conversations

OCTOBER 28, 2014

For me a highlight was the work done before and during the forum on leadership and this, in turn, led to the Madrid Momentum discussed in Learning to Lead , which will seek to capture the richness of the leadership roles that public relations professionals fulfil around the world. Principles.

Leadership 111

Leadership Publicity Government Journalism 111

Burrelles Fresh Ideas

JUNE 6, 2023

But, as AI technology advances and evolves even further, knowing how to use it properly (and ethically) becomes even more critical. Related: AI in Customer Service: The Race to the Bottom? Pair that with the ability to pinpoint specific journalists and topics, and you have a winning media relations strategy!

Communications 40

Communications Marketing Technology Data 40

Stuart Bruce

MAY 29, 2016

The fact that John Simpson thought this was a good idea shows that even in 2016 there are many less than enlightened companies and governments who will fall for the ‘hire a journalist’ myth thinking it will be the panacea to all their PR problems. Real public relations is about behaviour, reputation and relationships.

Corporate 60

Corporate Crisis Communications Guidelines Crisis 60

Sword and the Script

JANUARY 3, 2023

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

Interviews 99

Interviews Publicity Technology Social Media 99

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. What is the most difficult ethical challenge you ever confronted at work?

Ethics 78

Ethics Corporate Leadership Groups 78

Waxing UnLyrical

OCTOBER 4, 2017

So the “president of international” of one of the biggest agencies in the world (WE is how Waggener Edstrom rebranded itself a couple of years ago) is essentially telling PR to step back into its media relations box and ignore pretty much EVERYTHING we KNOW about smart comms in the digital age.

Internal 43

Internal International YouTube Nonprofit 43

Cision

JANUARY 20, 2016

So I did an internship at a TV station in Phoenix, Arizona with the investigative reporter at the time and was assigned as an intern to do a story on government waste, and at a very early age I actually won an Emmy for that story. So I was working on a story with an executive at Mullen Public Relations in Massachusetts.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

HMA Public Relations

NOVEMBER 1, 2017

The luncheon included a great panel that reviewed trends in technology, communications, ethics and more. The post State of PR 2017 with PRSA Phoenix appeared first on HMA Public Relations. Last week I attended the PRSA Phoenix State of PR 2017 + Annual Meeting luncheon and it was great!

Ethics 40

Ethics Meeting Trends Technology 40

PR Conversations

APRIL 27, 2015

I fell into the PR profession by chance, not choice, as a result of government layoffs. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I fell into the PR profession by chance, not choice, as a result of government layoffs. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

OCTOBER 27, 2023

Even with the old media, publics typically interacted with each other as well as with the organization. For example, often they formed coalitions to interact with government and then with the government interacted with an organization. I have done everything I could do in my career to move it in that direction.

Reputation 52

Reputation Social Media Internal International 52

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. This is even more pertinent in the context of the current leadership deficit in both businesses and governance globally.

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

NOVEMBER 7, 2023

Propel, which is headquartered in Tel Aviv said its technology is currently being used by elements of the Israeli government and NGOs in its armed conflict with Hamas. Muck Rack AI recommends reporters to PR Muck Rack says a proprietary AI will now create a curated list of recommended journalists based on your existing media list.

Employee 135

Employee Software Survey Tools 135

Cision

MAY 3, 2017

That’s why it’s more important now than ever for brands to do their part, to be ethical in their relationships with journalists and for them to support free press around the world. The media attention that companies get can positive or negative. This is good for business and good for our country.

Brand 253

Brand Branding Government Ethics 253

Stephen Waddington

AUGUST 27, 2018

Table 1: James Grunig and Todd Hunt’s Four Models of Public Relations (1984) Excellence Theory The so-called Excellence Theory[ii] developed over the next decade as a result of a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

Communications 60

Communications Analysis Web Handbook 60

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. This is about putting the public back into public relations and the social back into social media. Social media impacts every part of a business and organisation. You’re a danger to your employer.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PRSay

MARCH 29, 2017

The gulf is growing between the mass population and the elites in all fields—business, government, the news media and non-governmental organizations, says Richard Edelman, chief executive of the communications marketing firm bearing his name. In part, the distrust of CEOs relates to compensation.

Pharmaceuticals 60

Pharmaceuticals Survey Government Leadership 60

Waxing UnLyrical

DECEMBER 20, 2018

Nearly all of us need to improve our skills as practitioners, whether that’s about media relations, content, digital, SEO and influencer marketing, as well as how to integrate it all for maximum effect. It is the pre-eminent coaching organization in the world and has extremely high standards, especially in the area of ethics.

Leadership 85

Leadership Training Agency Groups 85

Stephen Waddington

NOVEMBER 21, 2018

It’s happened twice in 2018 as both Golin and M&C Saatchi have restated their commitment to the formal definition of public relations. Here’s the issue: public relations used to be synonymous with publicity and media relations. Governance and transparency are a work in progress.

Publicity 120

Publicity Analysis Measurement Tools 120

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. There’s also a serious ethical challenge.

Publicity 164

Publicity Ethics Data Community 164