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Search engine marketing: Your complete guide to social signals

Agility PR Solutions

The post Search engine marketing: Your complete guide to social signals appeared first on Agility PR Solutions. Google’s official word is that social signals are not a part of their algorithm, but there’s no denying that most top-ranking websites have strong social signals.

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Influencer Marketing Search Engine to Roll Out on Facebook

Ronn Torossian

Now that influencer marketing is becoming increasingly popular, social media company Facebook has decided to jump on the trend in an effort to attract people back to the network. This comes after scandals about privacy and changes to the Facebook algorithm pushed a lot of digital marketers away from the channel in the first place.

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Customer Success Manager (PR Engineer)

Onclusive

The challenge with the PR industry has always been a lack of understanding of how the investments made in this function of marketing maps to quantifiable business outcomes. We are looking for an experienced Customer Success Manager, known at Onclusive as a PR Engineer. Represent the voice of the customer in the broader organization.

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8 Tips to Optimize Content Writing for People and Search Engines

Burrelles Fresh Ideas

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. This article presents eight practical and effective tips to help content writers strike the perfect balance between user-friendly content and search engine optimization (SEO) strategies.

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Are search engines controlling how we think?

PR in High Definition

Earlier this month, a trial began that accused Google of monopolising internet search engines, eliminating the ability of rivals to compete. Are search engines controlling how we think? And, are there any other ways that communications professionals can hope to compete with companies that simply have deeper pockets?

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How to use SEO segmentation to amplify your marketing

Agility PR Solutions

Search engine optimization (SEO) is a crucial aspect of digital marketing. But just assessing the overall performance of your website doesn’t tell you if certain pages or sections are having […] The post How to use SEO segmentation to amplify your marketing appeared first on Agility PR Solutions.

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Social media and search engine marketing—divergent yet interconnected

Agility PR Solutions

Both social media and search engines are ways that companies are able to promote content to a target audience, and both are considered to be inbound channels. Social media marketing is all about connecting with audiences, building […].