ImPRessions - Crenshaw Communications

AUGUST 23, 2023

These demands mean that companies must strategically position themselves as not just profit-driven entities, but as organizations that genuinely care about their employees’ well-being and the greater good. Most PR programs will supplement the social elements with content and other tactics that drive thought leadership.

Brand 156

Brand Branding How To Employee 156

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2024

A visible leader is an engaged leader Eleanor Hawkins of Axios highlights the growing prominence of CEOs in the Fortune 100, noting their heightened presence across social media platforms and in long-form media interviews. CEOs have a key role as conduits to various stakeholders, including shareholders, employees, and the press.

Corporate 182

Corporate Analysis Reputation Trends 182

5W PR

AUGUST 16, 2020

Nonetheless, those that seriously affect the brand, its employees, operations, and leadership can have devastating and long-lasting effects. The acceleration of social media has added to the challenges of crisis communications, an impact that a Pentland Analytics study says has doubled the impact on shareholder value.

Crisis Management 88

Crisis Management Social Media Crisis Communications 88

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

PRSay

MARCH 9, 2017

As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. Social media is your competition. Meanwhile, social media posts from the affected police agencies were weak and sporadic, as were any attempts to simply post statements to their official websites.

Crisis Communications 158

Crisis Communications Social Media Crisis Communications 158

Onclusive

NOVEMBER 8, 2023

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. But what about other assets that the media or customers are likely to see?

Training 195

Training Media Training Reputation Crisis Communications 195

Stern + Associates

MARCH 27, 2024

and Mexico to South Korea and India – make important leadership choices in 2024, what role do business leaders play in potentially redefining economies and cultures? TIME Magazine named 2024 “not just an election year. It’s perhaps the election year.” As countries around the world – from the U.S.

Strategy 122

Strategy Leadership Groups Employee 122

Onclusive

AUGUST 9, 2021

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Executive Thought Leadership.

Training 370

Training Media Training Reputation Crisis Communications 370

Communications Conversations

OCTOBER 10, 2018

You develop a feel and love for social media marketing, and move up into a AE role and then a Senior AE role. You then find a job on the corporate side as a social media manager. You notice social media specialist and social media manager listed–but not social jobs above that.

Social Media 109

Social Media Media Corporate Survey 109

Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now.

Social Media 128

Social Media Agriculture Marketing Media 128

Sword and the Script

APRIL 23, 2024

Sword and the Script Media can help with B2B marketing, PR and social media. It’s fine to get help when you need it but strive to build those skills internally and cross-train, so you’re not stuck when an employee leaves. >>> Need an extra pair of hands?

Software 118

Software B2B Company Marketing 118

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . We had a book published out of that big project in 2021 – PR Women with Influence: Breaking Through the Ethical and Leadership Challenges.

Ethics 52

Ethics Leadership Training Study 52

PRSay

NOVEMBER 4, 2022

Similarly, social media must assume responsibility for the information being shared on its platforms as their dominance as a news source grows. Fortunately, social media platforms have been proactive in developing thoughtful interventions to address false and misleading posts. Other parts of the country fared much worse.

Ethics 162

Ethics Social Media Education Resources 162

PRSay

FEBRUARY 23, 2024

There are more ways than ever to become a well-informed job candidate and employee. They report to older generations who are now in leadership positions, while also mentoring and managing the newest employees, those of Gen Z. Take control of your unique career journey, including your job search, and set your own rules.

How To 176

How To Employee Nonprofit Technology 176

Burrelles Fresh Ideas

DECEMBER 5, 2023

It serves as the lifeblood that fuels organizational synergy, promotes transparency, and provides a sense of community among employees. Providing channels for employees to express their questions or concerns not only ensures their voices are heard but also contributes to a sense of acknowledgment.

Internal 95

Internal International Communications Employee 95

Prohibition

MARCH 5, 2020

With social media now a well established tool for businesses, and a huge part of day-to-day life for most people, it is more important than ever to ensure your business or brand maintains a presence, keeps up to date with all current trends and utilises them to your advantage. Employee Brand Engagement. Targeted Ads.

Social Media 62

Social Media Trends Media How To 62

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. Fear will be your downfall, not social media. Social media presents so many powerful opportunities to communicate and build trusting relationships with your audiences.

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

The Proactive Report

NOVEMBER 3, 2022

The growth of the internet and social media led to a growing need to nurture and curate one’s digital reputation, with search results as a core part of that reputation. There’s no erasing those negative comments from old employees with an axe to grind and nothing better to do with their time. Connect with Mike on LinkedIn.

Digital PR 246

Digital PR Reputation Employee Energy 246

Prohibition

APRIL 15, 2020

Whether it’s an internal message from a senior leader to employees or a video for social media explaining your company’s response to the current situation, there’s lots of reasons why you might need to film someone in your company talking to camera over the next few weeks. Film in landscape. Consider your lighting.

Film 62

Film Leadership How To Video 62

PR in High Definition

JANUARY 23, 2019

In the hiring game, we’re increasingly in a candidate-led market, where employees can pick and choose where they want to work, and the onus is on the company to woo the candidate before a competitor does. You want to start a trusting relationship, and that’s where employee advocacy can help in seducing the best new talent.

Employee 48

Employee Case Study Measurement Leadership 48

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. It’s good news that corporate leaders are starting to appreciate the power of social media, but progress has been slow.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

Wadds Inc.

JANUARY 15, 2024

A new book Leading the Listening Organisation advocates for organisations to adopt a culture of active, empathetic listening to employees to drive better business outcomes. Listening is linked to commercial benefits, including higher employee engagement, better employee experience, effective change management, innovation, and improved trust.

Leadership 52

Leadership Employee Case Study System 52

Flack's Revenge

OCTOBER 15, 2020

The attention for this story might not be surprising since it involves media and big tech. It led to a lot of comments and chatter on social media, and teeth gnashing about the state and future of media and PR. Those with known brands and large social media followings can directly reach large audiences.

Leadership 282

Leadership Social Media Trends Facebook 282

PRSay

FEBRUARY 24, 2017

No audience affects your job security more than your own leadership team. Here are three insider tips for using dashboards and data to inform and impress top leaders: “Socialize” your dashboard. Her social business team holds a monthly dashboard meeting and her communications team conducts one at least quarterly.

Social Media 98

Social Media Airlines Media Meeting 98

Onclusive

AUGUST 10, 2021

Great content lies at the heart of everything communications does, including employee and leadership communications and PR. What do your key stakeholders, including employees, customers, shareholders and analysts, care about the most? Elizabeth Barrett. VP Research, Gartner.

Strategy 418

Strategy Survey Automotive Data 418

PR News

OCTOBER 24, 2018

Money can’t buy you love and it can’t buy you passionate employees, but it surely can buy you more resources. executives participating in a recent PR News/Crisp leadership roundtable shared an interesting wish list that centered around the… Continued.

Resources 297

Resources Communications Leadership Employee 297

PRSay

JUNE 15, 2021

And we have a new President and new leadership in Congress. If you’re tempted to post a rainbow flag photo on your company’s social media feeds and call it a day, don’t. LGBTQ people are voters, employees, family members and consumers. Do you have employee resource groups or other affinity organizations for diverse staff?

Employee 201

Employee Community Leadership Enterprise 201

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Listen To and Welcome Employees on Social. Brands know they should listen to consumers, but what about listening to employees?

Social Media 62

Social Media Trends Marketing Viral 62

Stern + Associates

NOVEMBER 13, 2023

Compounded by a 24/7 news cycle dominated by social media platforms (where nuance simply doesn’t exist and the demand to take a stand is instantaneous), political and social issues have grown even more front-and-center when it comes to executive communications.

Trends 116

Trends Communications Conference Leadership 116

Deirdre Breakenridge

FEBRUARY 26, 2019

Here’s how it works … if you can FEEL, which ultimately makes you more human, open and credible in your interactions, then all of your stakeholders from your employees and partners, to the media and your customers will trust you more.

Communications 184

Communications Skype Ethics Leadership 184

Maxim Behar

DECEMBER 16, 2020

He presented his views on Leadership During a Pandemic, focusing on what positives we can achieve as an outcome of the negative situation the whole world is facing. During the seminar-discussion were discussed the changes in the new world caused by social media, as well as one of the most current trends in modern PR - influencers.

Leadership 52

Leadership Employee Trends Social Media 52

Onclusive

JANUARY 7, 2021

In many organizations, a major fragmentation exists between executive leadership and the communications function. Your communications team owns your company’s earned media, which is key to building the trust amongst all of your stakeholders, be it customers, employees or investors.

Communications 248

Communications Corporate Reputation Employee 248

Stern + Associates

MARCH 5, 2024

A compelling corporate innovation story represents a valuable opportunity to differentiate from competitors, educate investors, galvanize employees and attract prospective new talent. Finally, consider: How do you want our employees to describe your company’s innovation journey? How should it be tailored for other C-suite leaders?

How To 98

How To Corporate Storytelling Conference 98

PRSay

SEPTEMBER 9, 2022

Disengaged employees dubbed “quiet quitters” now constitute at least 50 percent of the U.S. The trend, which see millions of people meeting only their minimum job descriptions and feeling psychologically detached from their work, has gained steam on social media. employees worsened during the second quarter of 2022.

Employee 78

Employee Survey Meeting Leadership 78

Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is Social Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

ImPRessions - Crenshaw Communications

JUNE 29, 2020

Businesses must communicate proactively to employees, customers, and stakeholders about practical matters like business changes, measures to protect health, and the eventual return to business. In times of crisis, change, or transition, leadership is critically important. In an uncertain situation, communication matters.

Marketing 225

Marketing Leadership Crisis Healthcare 225

5W PR

MARCH 18, 2023

The most effective channels for doing so include press releases, social media, and investor relations. To do this, companies should be utilizing online marketing strategies such as search engine optimization (SEO) , content marketing, social media, and email campaigns. Communicating this mission and values is key.

Company 88

Company Corporate Product Launch Internal 88