Prohibition

OCTOBER 19, 2022

The Parisian fashion brand used a sprayable, liquid fibre, developed by Fabrican, to cover Hadid’s body which was then fashioned into a beautiful white dress by a Coperni employee who shortened the length and added a slit. The importance of storytelling in PR . A really unique stunt that captured the worlds attention!

Social Media 118

Social Media Fashion Media Travel 118

Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. Yes–our most popular Instagram post EVER was the shot of our St.

Case Study 113

Case Study Journalism Study Instagram 113

ImPRessions - Crenshaw Communications

MAY 28, 2019

Chevrolet learned this the hard way when it tried to require employees and customers to use the full product name rather than the nickname “Chevy.” Most importantly, it gave LinkedIn, Twitter, and especially Instagram fans what they craved most – social media attention. Forget freewalls or paywalls or data capture.

Brand 249

Brand Branding Insurance Insurance 249

Sword and the Script

DECEMBER 22, 2020

Happy employees are the ultimate growth driver. Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster, according to a study by Salesforce. Data, storytelling and blogging of grow in importance. Source: What Does “Storytelling” Mean to You? ).

Survey 174

Survey Marketing B2B Study 174

Barokas

DECEMBER 19, 2019

With Instagram testing its removal of likes from public view, brands are going to have far less visibility into the actual reach, popularity and public perception of influencers. We’re seeing more and more clients—and businesses in general—place a greater emphasis on valuing their employees and treating them as brand ambassadors.

Marketing 78

Marketing Employee Trends Study 78

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Employee communication will continue to be a major focus for many CCOs.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

MARCH 3, 2020

The integration means internal communicators can publish content in the SocialChorus Studio, while employees can receive that information wherever they prefer: in Outlook, SharePoint or Teams. b) Getting on the same page about storytelling via MuckRack and Michelle Garrett. A range of views that includes three PR tech vendors.

Pitching 78

Pitching Instagram Survey Data 78

Burrelles Fresh Ideas

OCTOBER 10, 2023

Crafting compelling narratives: At the heart of effective video marketing lies the art of storytelling. Facebook Insights, Instagram Insights, etc.) The copy and opinions expressed here belong solely to the author and do not necessarily reflect those of Burrelles, our employees, partners, or affiliates.

Video 87

Video Publicity Marketing Analytics 87

NewsWhip

AUGUST 12, 2021

He does a lot of storytelling through his blog posts, including personal anecdotes of his childhood dreams and thoughtful photos of him and his space crew. The one social media channel that we see him consistently posting on is Instagram, which is particularly relevant here due to the IGTV content surrounding his spaceflight.

Facebook 97

Facebook Travel Instagram Viral 97

Communications Conversations

OCTOBER 13, 2015

Great, model employee. Employee engagement? ” What community relations folks really want (from a marketing metrics perspective) is: More traffic to key volunteer pages on the corporate site asking employees to volunteer. One of my favorite local Instagram campaigns is #onlyinmn. Good story. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

Presspage

JUNE 4, 2019

Perhaps you’ve adjusted to the more casual language of Instagram and Facebook, or the micro content of Twitter. Seek out employees who are active on social media and have strong followings. Recruit these employees to act as your brand ambassadors. That’s a great start.

Journalism 68

Journalism Strategy Brand Branding 68

Stephen Waddington

MARCH 24, 2019

He’s also an inspiring storyteller and author. Internal meets external comms: Zurich Insurance In the past 10 years organisations have slowly shifted from trying to lock down employee social media activity to promoting policies and procedures that actively promote its use. It also misses the point. It’s a recommended listen. ??

Tools 69

Tools Insurance Insurance Handbook 69

Stephen Waddington

NOVEMBER 19, 2017

Facebook has a strong and growing platform of services including Instagram and WhatsApp. Snap, once the darling of visual messaging, has had a tough year losing users to Instagram and its Stories product. Creative and content, the keys to good storytelling, are frequently overlooked elements of public relations.

Publicity 164

Publicity Ethics Data Community 164

Shift Communications

OCTOBER 31, 2016

During that time, I met exactly four PR professionals, all of them IBM employees. This is data storytelling, the process of making data understandable to humans – to our stakeholders, customers, and the public. In products like Watson Analytics , storytelling is now baked into the product with Expert Storybooks.

Analytics 60

Analytics Data Analysis Technology 60

Cision

JULY 20, 2015

From their Instagram contests, to their points program, to their beginnings promoting Birchbox from an email list , Birchbox is engineered to be buzzworthy. Click here activate employees on social and facilitate word-of-mouth. It’s a common understanding that storytelling is an effective way to share ideas.

Energy 120

Energy Viral Storytelling Community 120

Stephen Waddington

JULY 17, 2018

By Tony Cuthbertson In any organisation there are thousands of inspiring day-to-day stories waiting to be discovered in the conversations and interactions between their customers and employees. We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills.

Storytelling 60

Storytelling Local Community Case Study 60

Stephen Waddington

DECEMBER 15, 2021

A whistleblower revealed that its Instagram service has been proven to promote poor mental health amongst teens. The Institute of Development Studies has published best practice guidelines for inclusive storytelling. of employees worked from home during the pandemic. There’s also a huge threat to the democratic process.

Publicity 128

Publicity Government Guidelines Facebook 128

Cision

OCTOBER 16, 2017

Right, it still makes a lot of sense because those are people who are natural storytellers and having great storytelling capability, I think, will be a perennial thing and should always be something that’s always there for comms. Steve Barrett: And get paid a proper wage as well. Chris Lynch: Yeah, right.

Media 202

Media Storytelling Technology Data 202

MaccaPR

MARCH 2, 2017

Buffer Blog – Produced by the social media firm Buffer, this blog is especially strong on advice for success with YouTube and Instagram. Recent favorite posts include: “ What Counts as a Video View on Facebook, Instagram, Twitter and Snapchat? All You Need to Know About Instagram Takeovers ”. “

Blogging 48

Blogging Marketing YouTube Content Marketing 48

prTini

SEPTEMBER 19, 2014

How to Use Instagram to Promote Your Products. 5 Ways to Become Your Boss’s Favorite Employee. The Power of Social Storytelling. The Secret Art of the Follow Up Email. 5 Free, Must-Have Tools for Visual Marketing. Why It Takes A Crisis To Get Women In Leadership. 5 Brands Using Data To Generate Blog Content.

Tools 50

Tools Wikipedia Case Study Marketing 50

Prohibition

FEBRUARY 10, 2020

Embrace the power of storytelling in your video content. Incorporating your brands key narratives is essential for effective video marketing and a great way to do this is through the successful model of storytelling. The only exception is YouTube which is used by people who want long form content.

Video 62

Video YouTube Social Media Storytelling 62

The Hoffman Agency

MARCH 10, 2017

If you package it with the right storytelling foil, the community might be more receptive to it. While LinkedIn is fantastic for lead-gen, other channels like Facebook, Twitter or even Instagram can augment this initiative with brand building.

B2B 49

B2B Social Media Strategy Media 49

Critical Mention

OCTOBER 24, 2019

Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. Its blog posts give readers a great understanding of ethical PR advice to help media personnel kickstart their profession. Are you keeping up with the times? PRNEWS Blog.

Blogging 68

Blogging Education Resources Creativity 68

Cision

MAY 21, 2015

A show about communicating with clients, prospects and employees – in person, in print and online. Among other digital marketing strategies, you’ll learn how to leverage social platforms like Twitter, Facebook, Google+, YouTube, Instagram, Pinterest and Vine. 13) Mike Stelzner. 38) Ed Gandia. 39) Donna Papacosta. 40) Danny Ivy.

Social Media 120

Social Media Marketing Pinterest Media 120

MaccaPR

NOVEMBER 10, 2015

Channels such as Twitter and Instagram thrive on this human connection. Do this by being authentic storytellers and finding the right consumers with whom to connect. He turned those bricks into a business and he now has a handful of employees. Social media is influenced by the physical world , says Luckett.

Marketing 48

Marketing Social Media Video Mobile 48

Sword and the Script

DECEMBER 10, 2019

“Content marketing will revolve more around individuals and storytelling components. 27) Executives and employees as the way through the clutter. Companies will begin to invest in their executive and key employee brands on LinkedIn as the platform prioritizes individuals’ content over Company Page content.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Landis PR

JANUARY 3, 2022

Second, internal communications and communicating with employees will be central to the success of every organization. offline and internet presence, Facebook and Instagram, Roblox and other game/metaverse platforms, influencers).”. Being able to tell your story to the right audience at the right time will put PR at the forefront.

Trends 52

Trends Trade Shows Agency Communications 52

Contently - Strategy

OCTOBER 15, 2020

Way back in 2011, some employees at HubSpot had an idea. Snapchat, TikTok, Instagram, Alexa have all been anointed the next big thing that marketers need to care about. We love email,” GE’s Chief Storyteller told us. “It Give employees the freedom to have personality and share their experiences.

B2B 130

B2B Trends Video Course 130

Contently - Strategy

OCTOBER 15, 2021

Way back in 2011, some employees at HubSpot had an idea. Snapchat, TikTok, Instagram, Alexa have all been anointed the next big thing that marketers need to care about. We love email,” GE’s Chief Storyteller told us. “It Give employees the freedom to have personality and share their experiences.

B2B 57

B2B Content Marketing Trends Marketing 57

Contently - Strategy

JUNE 11, 2020

Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content. Its content hub makes use of a simple layout and pastel aesthetic that resembles an Instagram feed (which is likely part of the reason its content generated hundreds of backlicks in our report, second only to Cleveland Clinic.).

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content. Its content hub makes use of a simple layout and pastel aesthetic that resembles an Instagram feed (which is likely part of the reason its content generated hundreds of backlicks in our report, second only to Cleveland Clinic.).

Healthcare 52

Healthcare Content Marketing Industry Trends 52