ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

On the bright side, a Muck Rack study shows PR expenditures may rise in some sectors, including travel and energy. In response to an absence of rigorous research on the topic, Harvard Business School’s Ranjay Gulati and Nitin Nohria ran an ambitious study of recessionary periods. The HBS study looked at the big picture.

Comparison 296

Comparison Advertising Advertising Reputation 296

PRSay

JULY 6, 2021

What are the common behaviors, habits and attitudes among employees? Next, you’ll need to know what makes your best employees tick. Confidence that the company is stable, financially healthy and unlikely to lay off employees. Which companies do you compete with for employees? What’s the overall mood or climate?

Brand 176

Brand Branding Employee How To 176

Wadds Inc.

MARCH 19, 2024

In a management context, internal communications is the function that deals with an organisation's most important intangible asset - its relationships with employees. It’s measured by means of employee engagement. Dr Kevin Ruck, Mike Pounsford and Howard Kraise will share outcomes from their project on employee listening.

Internal 78

Internal International Communications Employee 78

Stern + Associates

APRIL 27, 2023

A top-rated Harvard Business School (HBS) professor, as well as the former chair of the Advanced Management Program, Harvard’s flagship senior leader executive program, he closely studies how organizations — both old and young and spanning a variety of industries and geographies — create maximum impact in good times and bad.

Company 103

Company Employee Case Study Strategy 103

Communications Conversations

JUNE 9, 2022

2 – Engage employee audiences with polls. Seems like a big miss considering the wonderful feedback loop it provides–especially among the employee audience. Why couldn’t you create a poll a quarter for your exec to share on LinkedIn that specifically targets that employee audience.

LinkedIn 152

LinkedIn Creativity Employee Case Study 152

5W PR

FEBRUARY 20, 2024

A recent study found that 83% of global consumers would switch brands for social or environmental responsibility. It involves integrating company values and mission into every aspect of the business, from product design to employee engagement. Companies must adapt and embrace sustainable brands and mission-driven branding.

Consumer 78

Consumer Brand Branding Ethics 78

PRSay

MAY 25, 2021

A 2018 Deloitte study on leaders committed to DE&I found that as fairness, respect and value increase, individual feelings of inclusion also rise by 70 percent, while team performance increases by 17 percent and team collaboration increases by 20 percent. Daily practices.

Training 190

Training Policies Study Community 190

Burrelles Fresh Ideas

AUGUST 29, 2023

Brand marketing: consumers and employees as agents of change In our contemporary landscape, consumers and employees wield unprecedented influence as catalysts propelling the paradigm shift toward inclusion in brand marketing. That disparity needs to change!

Brand 89

Brand Branding Marketing Ethics 89

Reputation Us

OCTOBER 12, 2015

Across the board, whether a financial services company or a healthcare clinic, communication from the top down regarding company direction or news items could be stronger. My best public affairs advice: Employees should be addressed first and foremost, not last. Employees need to understand what is happening—and what it means to them.

Employee 60

Employee Communications Public Affairs Internal 60

Agility PR Solutions

APRIL 14, 2019

New research from Grant Thornton and Oxford Economics shows that cultural factors such as collaboration, employee engagement, employee retention, and customer satisfaction have a clear relationship with revenue growth. The post New report ties revenue growth to companies with healthy cultures appeared first on Agility PR Solutions.

Report 85

Report Company Financial Employee 85

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 176

Reddit Software B2B Technology 176

Sword and the Script

SEPTEMBER 19, 2022

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 81

Survey Corporate Communications Financial 81

Shift Communications

MAY 26, 2022

From a financial lens, make the growth (and growth potential) story bulletproof. Analyze case studies from past downturns, weave in research, expert voices and other points of view. Create a halo: Now is the time to call on your people through an employee advocacy program. Think of the credibility boost that can give a brand.

Employee 88

Employee Case Study Corporate Trends 88

Reputation Us

JULY 8, 2019

Is what employees, customers, prospective customers, media and social influencers say about you important? According to the 2019 DHM Research and ReputationUs study , 93% of consumers say a company’s reputation is important when they choose among products and services of similar quality and price. Corporate value.

Reputation 133

Reputation Corporate Financial Employee 133

PRSay

JULY 26, 2021

Corporate America is now going through an immense shift with the dialogue around inclusion, equity and belonging for their employees, customers and communities. Employee engagement starts with listening to your people . Today, inclusion and equity among a company’s workforce is a must. Customer obsession and service commitment.

Travel 144

Travel Community Employee Government 144

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Most have learned from early mistakes or half-measures and have designed campaigns that make a positive impact for employees, customers, and communities. Quite a few launched ad campaigns recognizing their own employees. It’s also throwing $20 million in Cloud services to researchers studying COVID-19 vaccines and therapies.

Brand 284

Brand Branding Small Business Retail 284

Maxim Behar

JANUARY 17, 2024

52% respondents in the survey said they started their first job between the ages of 14 and 18 - 44% started their first work commitments during their study between the ages of 19-24 - Only 4% fall into the category of 25–30-year-old To comment on the topic and the survey results, WorkTalent.com turned to Maxim Behar for an expert opinion. . -

Survey 64

Survey Study Course Financial 64

PRSay

AUGUST 25, 2020

Inequality anywhere is inequality everywhere,” said panelist Debbie Ebalobo, director of external and financial communications for the Coca-Cola Company. Kimberly Aldunate is a senior studying public relations and advertising with a specialization in social media and marketing analytics at Florida International University in Miami.

Community 188

Community Brand Branding Resources 188

Burrelles Fresh Ideas

MAY 16, 2023

When dealing with an issue as significant as employee health and wellness in the workplace, it is imperative that communicators play an active role in ensuring key messages are clear and inclusive, so they truly reach everyone. I included findings from PR and communications studies on stress and workplace well-being.

Strategy 40

Strategy Employee Resources Financial 40

Ethical Voices

MARCH 24, 2022

Do ethics matter to employees? Healthcare, Russia and Ethics – The Financial Times had a great story last Friday on the ethical tightrope Western drugmakers are walking when it comes to Russian ties. Do ethics matter to employees? How big a threat are deepfakes? What drugs are OK to send to Russia? What is ethical lobbying?

Ethics 52

Ethics Healthcare Employee Financial 52

PR for Anyone

SEPTEMBER 16, 2022

Employee Ownership Month. Financial Planning Month. Another huge one that I work with my clients on, anyone in the financial planning space, anything related to financial planning October is that. Down Syndrome Awareness Month. Dyslexia Awareness Month. Eat Better, Eat Together Month. Emotional Wellness Month.

Pitching 130

Pitching Financial Small Business YouTube 130

The Hoffman Agency

MARCH 11, 2024

The McKinsey/Le Club du 21ème siècle study entitled “ Encouraging sociocultural diversity within French companies ” has a surprising finding: Only 38% of French managers have parents who do not come from a CSP + background. Every employee can find their place and develop the skills they are good at.

Employee 28

Employee Creativity Corporate Company 28

Stern + Associates

MARCH 29, 2023

Her research has shown that organizations that emphasize adaptability first perform better on bottom-line financials, showing how essential culture is to success. Corporate culture is essential to success, and organizations that emphasize adaptability first perform better on bottom-line financials.

Strategy 62

Strategy Corporate Financial Measurement 62

5W PR

OCTOBER 20, 2020

As if in reaction to earlier studies about younger generations and their interests, 95% of respondents agreed that leading with purpose will help employee recruitment and retention. Another 83% said they see financial performance improvement in purpose-driven companies. What Does Change Look Like?

Brand 88

Brand Branding Survey Study 88

Sword and the Script

JANUARY 9, 2024

For example, I just pulled up a HARO email as I write this and found a query looking for case studies on CRM implementations. Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. Employee engagement. One Euro is currently worth $1.10

Brand 149

Brand Branding Reddit Pitching 149

Reputation Us

MARCH 27, 2023

Viewed in this light, ESG can be presented as a public relations move, or a way to profit from the higher motives of customers, investors and employees. PWC studied 202 publicly traded large U.S. PWC studied 202 publicly traded large U.S. ESG can sometimes become good for the brand, but not foundational to company strategy.

Reputation 78

Reputation Corporate Survey Employee 78

PRSay

SEPTEMBER 7, 2021

In a study by Nielsen Catalina Solutions examining Silk Almond Milk, households exposed to influencer marketing purchased 10 percent more Silk products than the control group and every 1,000 people viewing influencer marketing purchased $285 more Silk products than the control group.

Ethics 170

Ethics Public Affairs Policies Guidelines 170

Reputation Us

MARCH 19, 2021

In the wake of the pandemic and the challenges that surfaced as a result, 2021 appears to be another year that credit unions consider merging with another financial institution. Of the acquired clients surveyed, 48% had either already switched financial institutions or reported a switch was likely. having the same core provider).

Reputation 78

Reputation Financial Banking Employee 78

Doctor Spin

FEBRUARY 22, 2024

Continue reading In some organisations, especially large ones, there are various financial stakeholders. Shareholders, investors, financial institutions, etc. A Case Study. And yes, public relations is equipped to cater to the informational needs of financial stakeholders. Driving Employee Engagement. A Case Study.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PRSay

OCTOBER 3, 2023

APR, professor and director of graduate studies at the Virginia Tech School of Communication, moderated the session on Sept. One of Payne’s former clients, a financial services firm, needed a DEI-communications program and wound up building a robust communications operation. Cayce Myers, Ph.D., Supreme Court Decisions.”

Education 100

Education System Financial Conference 100

Bianchi Biz Blog

JANUARY 20, 2022

In the study, some 1,247 agency clients in the United States were surveyed about their attitudes toward marketing, business and the agencies they choose. Here’s a quick summary of what we found interesting among the results of this study. And vice versa. More efficient. More reliable. More comfortable.

Automotive 84

Automotive Agency Tourism Mobile 84

Reputation Us

JANUARY 3, 2020

ReputationUs and DHM Research recently conducted an inaugural study on the importance of corporate reputation—good or bad—when buying a product or service, investing in a company and being employed by an organization. The Reputation Institute, a reputation measurement and management services firm has published the study since 2011.

Reputation 60

Reputation Corporate Survey Employee 60

Stern + Associates

FEBRUARY 20, 2023

By nurturing these relationships, organizations see their time and financial investments return as their solutions are adopted for best understanding customer need. Through keynote presentations, interactive workshops and as an advisor to AI companies Kai.ai

Local 99

Local Community Ethics Education 99

PRSay

AUGUST 31, 2017

Implicit bias refers to attitudes that affect our understanding, actions and decisions in an unconscious manner, according to the Kirwin Institute for the Study of Race and Ethnicity at The Ohio State University. The CTI study identifies diverse leadership as one antidote to bias.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. It’s already happening in many sectors from analysing millions of legal documents to detecting financial fraud. AI represents a significant growth opportunity for the UK.

Internal 84

Internal International Ethics Communications 84

Newsfile

OCTOBER 24, 2023

Unsurprisingly, if this is characteristic of your company, it translates into a negative financial impact. 75% of businesses don’t respond to negative reviews ( Keeping ) Indeed, studies show that you can make 35% more in earnings if you respond to at least 25% of reviews. Try using the following methods.

Communications 52

Communications How To Corporate Training 52

Sword and the Script

JANUARY 18, 2020

Importantly, disinformation doesn’t have to be salacious or scandalous to create a real PR crisis that distracts the business – to derail an acquisition deal, rattle investors, upset customers or rile up employees. It seems it is possible, according to a study by Thomas Wood , Ph.D. 2) Do new facts reinforce or change beliefs?

Film 86

Film Ethics Employee Data 86