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How to Build Thought Leadership

Landis PR

Thought leadership is more than just “blowing your own horn.” An active thought leadership program needs a content calendar that is eminently doable. Related Articles: The Value of Building Thought Leadership , Entrepreneur. What Is Thought Leadership, and Why Does It Matter? Photo courtesy of Unsplash.

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Are employees the forgotten audience on LinkedIn?

Communications Conversations

LinkedIn says a whopping 30% of a brand page’s engagement comes from employees. That same LinkedIn survey also says employees are 14 times more likely to share content from their employers than other types of content on LinkedIn. but if I had to guess it would easily be north of 50% employee comments.

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Why CEO Visibility Still Counts

ImPRessions - Crenshaw Communications

Imagine Facebook without Mark Zuckerberg, or Tesla without Elon Musk. CEOs have a key role as conduits to various stakeholders, including shareholders, employees, and the press. It’s about actively participating in conversations, sharing perspectives, and demonstrating leadership on issues that resonate with stakeholders.

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Tesla Owners Leadership Master Class with Maxim Behar from Vision to Reality: Building Leadership Qualities

Maxim Behar

Today we will focus on Leadership. Many years ago, I wrote a little book that first came out on Facebook called "111 Rules." But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. However, there is leadership. and our speaker is Maxim Behar.

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Tesla Slams the Brakes on PR

Flack's Revenge

And I just addressed some of these questions in my recent podcast appearance , with host Marti Sanchez , who also runs content and thought leadership firm Influence Podium. Well-known businesses, such as Fortune 100s and companies with celebrity leadership, can reach a certain point where bad press will not affect consumer habits.

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Can Big Business Save America?

ImPRessions - Crenshaw Communications

We specialize in messaging to those very stakeholders, especially employees, partners, and customers. Yet the need here is not mere public relations messaging, but leadership and action. And Big Tech, especially Facebook, has accepted responsibility in fits and starts, and only after a public and regulatory backlash.

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Take the “FEEL” Test First, Before You Communicate

Deirdre Breakenridge

Here’s how it works … if you can FEEL, which ultimately makes you more human, open and credible in your interactions, then all of your stakeholders from your employees and partners, to the media and your customers will trust you more.