Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. More education and training needed to acquire digital PR skills.

Training 119

Training Digital PR Media Training Education 119

PR in High Definition

JUNE 3, 2020

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly Communications.

Digital PR 77

Digital PR Viral Creativity Examples 77

PR News

OCTOBER 3, 2016

.” So says Bilal Morris, director of local social media strategy for iHeartRadio, about Facebook Live, the social media giant’s live broadcasting feature, which it just happens to favor in its news feed algorithm. The post Facebook Live for B2B Brands—the Why and the How appeared first on PR News Blog.

B2B 131

B2B Facebook Brand Branding 131

PR in High Definition

JUNE 3, 2020

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly.

Digital PR 48

Digital PR Viral Creativity Examples 48

Flack's Revenge

DECEMBER 4, 2018

Sure, Facebook’s troubles have been front and center. And it’s not just about Facebook or even social media. interestingly, this Digiday articles says Facebook advertisers are staying the course ). Facebook’s problems have cast a pall over the social platform space. I was not sure what to expect.

Social Media 174

Social Media Marketing Media Facebook 174

Waxing UnLyrical

DECEMBER 11, 2013

Now, checking news feeds on smart phones, scrolling through one’s Twitter handle, and checking updates on blogs, Facebook, LinkedIn, Google+ and other online networks have become part of the urban lifestyle. With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

PR in High Definition

AUGUST 27, 2015

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly Communications.

Digital PR 48

Digital PR Instagram Facebook Examples 48

Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64

Google Digital PR Mobile SEO 64

Solo PR Pro

AUGUST 30, 2016

Without a doubt, one of the biggest and most common mistakes that brands make when it comes to Facebook Advertising is choosing the wrong campaign objective from the start. This requires setting up the Facebook Pixel. To begin, go the Pixels section within your Facebook Ad account. Here’s where things can get a little tricky.

Facebook 55

Facebook Advertising Advertising Course 55

PR News

OCTOBER 3, 2016

.” So says Bilal Morris, director of local social media strategy for iHeartRadio, about Facebook Live, the social media giant’s live broadcasting feature, which it just happens to favor in its news feed algorithm. The post Facebook Live for B2B Brands—the Why and the How appeared first on PR News Blog.

B2B 86

B2B Facebook Brand Branding 86

Solo PR Pro

DECEMBER 20, 2016

In a very short timeframe (yes, I was literally working on this on Thanksgiving day), I was able to set up a Facebook Retargeting campaign that would automatically show ads in the days after the segment aired, to the people that had visited her site on Small Business Saturday but did not buy. a list of all of the items available on a website.

Facebook 40

Facebook Media Small Business Local 40

Solo PR Pro

APRIL 19, 2016

Jennifer has been recognized by PR News’ Digital PR Awards and PR Daily’s Social Media Awards. Have you heard of Facebook Lead Ads? Plain and simple, Facebook Lead Ads allow you to generate leads without taking users away from Facebook. If you’re not, pay attention!

Facebook 40

Facebook Mobile Advertising Advertising 40

The Proactive Report

NOVEMBER 1, 2022

Building an audience on platforms like Facebook and Instagram can be very rewarding, but it can also prove to be a major challenge for communicators. Your PR team needs to be ready to address any crisis that starts on social media and escalates to other traditional media. For more Digital PR Tips subscribe to our newsletter.

Communications 130

Communications Social Media Employee Crisis 130

The Proactive Report

DECEMBER 26, 2022

Facebook Reels. Users on Facebook and Instagram spend half their time online watching videos. The success of Reels on Instagram led to Meta expanding that feature to Facebook as well. It’s caught on in a big way and the reach of Facebook reels right now is huge.

Video 162

Video Film Social Media Facebook 162

5W PR

DECEMBER 21, 2022

That’s why plenty of companies should actually be promoting themselves and connecting with their audiences on platforms such as Facebook or Pinterest instead. Many people might not realize how popular Pinterest is, and has always been, as well as the fact that it’s one of the biggest search engines for many consumers.

Pinterest 88

Pinterest Facebook Fashion Engineering 88

Norton's Notes

OCTOBER 13, 2014

Digital PR Budgets. When it comes to the growth of digital PR, 62% of those surveyed reported that their budgets for digital and social media have risen in the last 12 months, while the same number expect budgets to increase in the next year. Agencies need to position themselves around client needs.

Digital PR 45

Digital PR Trends Training Media Training 45

The Proactive Report

OCTOBER 21, 2020

And gaining attention, affinity, and trust is the goal of PR. A lot has been said and written about how technology has changed the practice of PR. For a while, we were making a distinction between traditional PR and digital PR. But, if you are doing PR right, there is no difference.

Leadership 162

Leadership Pitching Social Media YouTube 162

The Proactive Report

NOVEMBER 14, 2022

A new year always brings unknowns, but this year preparing your digital PR and marketing strategy is more important than ever. This isnot theitme for PR and marketing folk to pull back. These six Digital PR and marketing trends can help you thrive in 2023. Facebook is still an excellent place to do this.

Digital PR 264

Digital PR Marketing Infographics Video 264

The Proactive Report

JUNE 18, 2021

Or you could leverage other people’s groups on LinkedIn and Facebook. Read this article about leveraging Facebook Groups. For example, create a group on LinkedIn or Facebook and take an active part. For example, the largest segment of Facebook users is 25 – 44 and slightly more men than women. Education on a topic.

Small Business 213

Small Business Fashion Groups Local 213

The Proactive Report

DECEMBER 22, 2014

Research shows conclusively that an image or photograph is the most engaging content on Facebook, garnering an 87% interaction rate from fans. For more Digital PR updates and ideas follow me on Twitter. Mastering Social Media Online PR digital pr training images social media strategy training videos visual content'

Training 157

Training Video Digital PR Social Media 157

The Proactive Report

DECEMBER 9, 2014

83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. a digital PR and social media agency helmed by Top 50 Social Media Influcer Sally Falkow, has developed a 10-point social media strategy template that can help any business define, plan and implement their social media programs in 2015.

Social Media 279

Social Media Strategy Pinterest Media 279

The Proactive Report

JANUARY 13, 2016

” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. The more attention there is on Digital Transformation, the more demand there will be for PR folk who have these skills. Digital PR on Facebook. What are the necessary steps?

Marketing 100

Marketing Digital PR Enterprise Technology 100

The Proactive Report

JANUARY 13, 2016

” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. The more attention there is on Digital Transformation, the more demand there will be for PR folk who have these skills. Digital PR on Facebook. What are the necessary steps?

Marketing 100

Marketing Digital PR Enterprise Technology 100

The Proactive Report

FEBRUARY 6, 2015

We also know that posts with images on sites like Facebook and Twitter are getting way more response. PicMonkey is another great tool for editing and adding overlays and text on images to make interesting Facebook or Instagram posts. For more Digital PR Tips follow me in Twitter. How to take a great photograph.

Digital PR 100

Digital PR Mobile Content Marketing Instagram 100

The Proactive Report

JANUARY 13, 2016

” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. The more attention there is on Digital Transformation, the more demand there will be for PR folk who have these skills. Digital PR on Facebook. What are the necessary steps?

Marketing 100

Marketing Digital PR Enterprise Technology 100

The Proactive Report

FEBRUARY 24, 2017

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. Unfortunately, much of the doom and gloom you see in media coverage is due to people comparing it unfavorably to Facebook. But here’s the thing: There’s only one Facebook. Chris Abraham Gerris.

Twitter 235

Twitter Customer Service Web Facebook 235

The Proactive Report

JANUARY 2, 2017

Facebook and Google were so alarmed by this flood of fake news that they announced they will be cracking down on fake news stories. Get the Digital PR Tips newsletter. Provide excellent content to your media sources and make sure that every item in your content is fact-checked and verified. Follow me on Twitter.

Government 214

Government Digital PR Report LinkedIn 214

The Proactive Report

MARCH 14, 2017

So every goal needs to have a time component built in: Increase fans on Facebook by 50% in the next three months. Get the Digital PR Tips newsletter in your inbox each week. The post PR Measurement Tips appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. Follow me on Twitter.

Measurement 165

Measurement Public Affairs Nonprofit Analytics 165

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.

Social Media 149

Social Media Marketing Media B2B 149

The Proactive Report

FEBRUARY 26, 2016

Digital PR Opens the Door to Influencers. The digital world has brought many more of these opinion leaders to light. A large part of Digital PR is about finding and working with these content creators with a relevant audience to discover who has real influence. These are some of the Digital PR skills needed today.

Marketing 100

Marketing Digital PR Groups Radio 100

The Proactive Report

FEBRUARY 26, 2016

Digital PR Opens the Door to Influencers. The digital world has brought many more of these opinion leaders to light. A large part of Digital PR is about finding and working with these content creators with a relevant audience to discover who has real influence. These are some of the Digital PR skills needed today.

Marketing 100

Marketing Digital PR Groups Radio 100

Agility PR Solutions

DECEMBER 4, 2018

Chances are, you know the brains behind Tesla, Microsoft and Facebook, but do people in your industry know the brains behind your business? They should—your employees are the ones that matter most in your digital PR strategy. A company’s biggest and best PR assets are its people.

Strategy 66

Strategy Employee Digital PR Facebook 66

Sword and the Script

APRIL 2, 2024

The founding HARO was founded by Peter Shankman in 2008 as a Facebook group for journalists in need of sources. One thing that’s clear: HARO and Shankman made an indelible impression on the PR professionals it served back in the day. The change will take effect on April 2, 2024.

Reddit 174

Reddit Software B2B Technology 174

Rock the Status Quo

AUGUST 11, 2014

Online Newsroom Best Practices with Toyota Social Media Supervisor Scott Deyager (podcast) Six Social Media Best Practices From Traditional Newsrooms by Cybil Wallace, Edelman Similar Posts You Might Like: Will Facebook Newswire Change How Journalists Verify Breaking News? Digital PR' by CarrieMorgan.

How To 242

How To Survey Resources Social Media 242

Cision

JULY 28, 2015

Scrubbing through Twitter, Facebook and Instagram to find what was working for our clients and what people were talking about was a total time suck,” says Natalie Jenereski, a digital PR strategist at Waterhouse. It would be this process of typing all these individual keywords into Facebook, Twitter and Google.”.

Media 120

Media Viral Newspapers Digital PR 120

Rock the Status Quo

OCTOBER 22, 2014

It doesn’t just apply to clients – it applies to how I run my own business as a digital PR consultant. (Is Similar Posts You Might Like: Your 5-Step Strategy To Improved Facebook Engagement & Growth 4 Ways To Impress The Socks Off Your New Supervisor Is Your Brand Fierce Enough? Is that a real word?

Digital PR 187

Digital PR Creativity Facebook Tools 187

Axia PR

JUNE 3, 2023

From TikTok and Facebook facing record-breaking fines to Airbnb admitting its “listening” for parties during big holiday weekends, companies are walking a treacherous road. The future of PR may well hang in the balance. Data privacy is a huge concern for many companies.

Privacy 62

Privacy Facebook Data Company 62