Shift Communications

DECEMBER 11, 2014

This week, Facebook enabled the ability for everyone to search posts. Much like Google, you can head to Facebook and use the search bar to find old posts. In the case of Facebook, things would get pushed down on that unsearchable, difficult-to-navigate Timeline and leave those old posts buried. Facebook SEO.

SEO 155

SEO Facebook Brand Branding 155

Axia PR

MAY 30, 2019

How to make the most of your company Facebook business page. Facebook is the biggest social network in the world. Companies that want to connect with their target audiences should definitely be engaging them on Facebook. TechCrunch reports the social media giant had 2.23 billion monthly active users as of April 2019.

Facebook 48

Facebook Marketing Social Media Report 48

PR for Anyone

MAY 16, 2023

With decades of experience in the entertainment industry, she definitely knows a thing or two about making it big in the entertainment industry, so listen up! Food and Queer Eye for the Straight Guy. Are you dreaming of starting your own reality show? Barbara’s got some useful tips for aspiring stars.

Instagram 130

Instagram YouTube Media Twitter 130

PR for Anyone

MAY 16, 2023

With decades of experience in the entertainment industry, she definitely knows a thing or two about making it big in the entertainment industry, so listen up!

Instagram 130

Instagram Media Twitter Internal 130

Flack's Revenge

DECEMBER 12, 2018

Definitely. Social media is more and more becoming people media, and I think you have millennials that have stopped watching TV and instead spend most of their time on YouTube or IGTV or perhaps Facebook Watch. Is Facebook still a good place to invest in social media marketing? I will share from Instagram to Facebook.

Instagram 214

Instagram B2C YouTube Facebook 214

Communications Conversations

MARCH 12, 2018

There’s been an awful lot of hand-wringing about Facebook lately. Edison Research released a report last week claiming Facebook usage was down–for the first time ever–from 67% to 62%. What’s more, Facebook usage among the coveted 12-34 segment was down from 79% in 2017 to 67% in 2018. The result?

Facebook 68

Facebook Instagram LinkedIn Energy 68

Communications Conversations

NOVEMBER 9, 2018

A few brands were leading the way (Target, at the time, was the example I liked to use), but most were still playing by 2012 rules (volume > quality) and posting 20-30 times a month on Facebook. Charts and research like this confirm it: Less is definitely more when it comes to social media content in 2018. More than one per day!

Facebook 74

Facebook Brand Branding Social Media 74

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2020

LinkedIn Stories is similar to Instagram or Facebook stories, allowing users to post an update that will stay live for 24 hours. The story feature makes sense for Instagram and Facebook where you can share real-time updates, but why did LinkedIn feel they needed this feature? . Share professional tips.

LinkedIn 310

LinkedIn Instagram Conference B2B 310

Awario

NOVEMBER 16, 2021

And Starbucks is definitely one of them. That we don’t only see the coffee shop on every street, but also on every second Facebook account? As Medium put it, some businesses are made for social media. Seems like the whole fashion of Instagramming coffee is Starbuck’s fault even, though there’s no proof for it.

Fashion 134

Fashion Instagram Marketing Social Media 134

Waxing UnLyrical

DECEMBER 5, 2014

That was inspired, if you remember, by the constant (or so it seems to me) sunny and “shiny” updates one sees on Facebook that make one want to barf. I have, however, expanded the definition of the word to any social post that makes you want to barf, regardless of whether it’s sunshiny or not. ” ~ Tim Jackson.

Facebook 111

Facebook Google Twitter LinkedIn 111

PR in High Definition

JANUARY 17, 2017

Facebook Live has been brilliant for communicating with audiences globally, but recently people have been using Facebook Live as audio only, whilst having a still image to accompany their broadcast. Facebook has spotted this trend and has sought to develop a new platform for brands to reach their audience, Facebook Live Audio.

Radio 48

Radio Facebook Tools Social Media 48

Solo PR Pro

AUGUST 30, 2016

Without a doubt, one of the biggest and most common mistakes that brands make when it comes to Facebook Advertising is choosing the wrong campaign objective from the start. This requires setting up the Facebook Pixel. To begin, go the Pixels section within your Facebook Ad account. Here’s where things can get a little tricky.

Facebook 55

Facebook Advertising Advertising Course 55

Prohibition

APRIL 7, 2020

On each of the platforms Facebook, Instagram, LinkedIn and Twitter a traditional video can be uploaded to a brand’s page, feed or grid. Here’s a quick guide to sharing traditional video posts on the channels: On Facebook a video can be uploaded to a page that is up to 240 minutes long. Instagram Live.

Video 149

Video Social Media Instagram Facebook 149

Flack's Revenge

JANUARY 10, 2019

Neal: Definitely. I am not actively pushing Facebook targeting campaigns right now (most of our clients are in the B2B tech space, so Facebook is less important anyway). Is Facebook still a good place to invest in social media marketing? If I‘m a B2C brand, I am still investing somewhat in Facebook.

How To 159

How To Facebook Social Media Advertising 159

Remote PR Jobs

SEPTEMBER 25, 2023

Launching ads on Facebook or Twitter can generate predictable results from a revenue perspective, but the unique nature of these platforms means your ads are usually open to feedback from the audience you target. While this shouldn’t be why you reach out for press coverage, it is definitely a nice bonus when a prominent site links to yours.

Publicity 100

Publicity Marketing Pitching Google 100

Waxing UnLyrical

FEBRUARY 17, 2011

Facebook, my Facebook, wherefore art thou, Facebook? With Facebook having introduced quite a few changes to business pages, most of us are scratching our heads as to how to make the best use of them. De-select the option to always use Facebook as your business page even when you’re logged in as yourself.

Facebook 103

Facebook System Twitter Examples 103

ImPRessions - Crenshaw Communications

JUNE 22, 2021

Remember when the only social media platforms considered significant by PR pros were Facebook, Twitter, LinkedIn? Though Twitter Spaces is still in a fledgling stage, it’s definitely worth keeping an eye on for PR plans as it picks up steam. For many, they continue to be the trinity of social media. New platforms can work for B2B PR .

B2B 405

B2B Social Media Media Instagram 405

The Proactive Report

JANUARY 2, 2017

Facebook and Google were so alarmed by this flood of fake news that they announced they will be cracking down on fake news stories. But you have to go further than that – there have been some fake news stories on traditional media sites – as Robin’s definition says “purportedly trustworthy media sites.”

Government 214

Government Digital PR Report LinkedIn 214

Communications Conversations

OCTOBER 19, 2022

seconds with a piece of video content on Facebook in 2022. I think this speaks more to the increasing irrelevance of Facebook than anything else. #3 ” Translation: The metaverse and the tech that it involves is definitely coming for us all–just not in 2022-23. #4- In case you’re wondering, Facebook: 49 minutes.

Social Media 68

Social Media Media Video Facebook 68

Prohibition

NOVEMBER 20, 2023

The test group for this reported the new options saved them significant time and helped them maximise their campaigns – definitely something all advertisers should be aiming to do. This tool will provide more creative options, making suggestions for your copy, generating backgrounds and introducing image expansion tools.

LinkedIn 62

LinkedIn Social Media Privacy Advertising 62

Communications Conversations

MAY 26, 2022

Definitely not as much as we should. I don’t know how many audits I’ve done over the last 5 years where I’ve seen big, well-known brands completely ignoring customer comments in their Facebook, Insta and LinkedIn comment threads. Meanwhile, how much time do we spend on listening and community-building?

Social Media 143

Social Media Marketing Media Community 143

ReimaginePR

OCTOBER 10, 2016

If you want to build a business in the 21st century, you need to reach the 21st century consumer, and that person is on Facebook or YouTube liking cat videos as we speak. If you want to be noticed in the crowd, video is a definitely way to dominance. Video Marketing on Facebook. Facebook is a dominant player in video marketing.

Video 120

Video Strategy YouTube Marketing 120

Cision

SEPTEMBER 27, 2017

Now, we have heard a lot about fake news in the past year and social networks like Facebook even put policies into practice to try to cut down on bogus or misleading being articles being spread virally via social media. But, imagine being someone whose job it is to make news.

Video 205

Video Journalism Social Media Study 205

PRSay

JANUARY 22, 2021

The definition of “employee” expands. It’s not just LinkedIn, Twitter, Facebook and Instagram. Now that everyone is getting used to Zoom, Skype, Microsoft Meetings and other technologies, the ability to deliver engaging, interactive internal and external events and presentations will be elevated.

Trends 184

Trends Communications Skype Employee 184

Melissa Agnes

JULY 6, 2014

Whether you’re an educator, a student or a professional working for an organization, this podcast is definitely one that you won’t want to miss. Or on Facebook. Whether you’re an educator, a student or a professional working for an organization, this podcast is definitely one that you won’t want to miss. Running time: 55:20.

Crisis Communications 265

Crisis Communications Education Crisis Communications 265

Remote PR Jobs

SEPTEMBER 25, 2023

Tax-wise, it is definitely more tax efficient to set up a limited company and then file a company and a personal tax return each year. Look for shout outs for freelancers and likewise on Twitter or relevant Facebook groups. I do the latter and it enables me to be flexible. Blog well, blog regularly. LinkedIn is your friend.

How To 100

How To Insurance Insurance LinkedIn 100

5W PR

DECEMBER 26, 2019

Social media and digital marketing company Sculpt also noted that they’ve redirected much of their focus to positive commenting in social media, particularly Facebook and LinkedIn. Many respondents said they will be spending more money on ads because of social media restraints, with Facebook and Google among the platforms cited.

Marketing 113

Marketing Instagram Media SEO 113

Flack's Revenge

JUNE 13, 2019

I also wrote: Facebook redefines news, and PR will never be the same, and about the challenges of agreeing on a definition of “news” in My Take on the Fake News debate. The influencer used to be someone who was, well, influential in a field – an industry analyst, educator, executive, reporter, etc.

Wikipedia 136

Wikipedia Social Media Travel Web 136

Flack's Revenge

FEBRUARY 16, 2017

Plus, Google and Facebook make money on fake news, and some say they’re just giving users what they want. But I do think we can find a fix, or more likely, a series of fixes, assuming we can agree on a definition, and what might qualify as solving this. Think of it like hacking, or information warfare. Defining the Problem.

Reddit 168

Reddit Government Google System 168

The Resolution Blog

AUGUST 6, 2019

Some platforms make this job easy (Facebook, Twitter, LinkedIn), others such as Instagram make it a little harder. Post level data on Facebook gives you a detailed view per post showing potential reach, split between paid and organic (if any paid promotion was applied), evidence of actions taken, details related to media views etc.

How To 120

How To Media Comparison LinkedIn 120

Prohibition

JULY 27, 2021

For LinkedIn and Facebook, longer content that tells a story and builds a bigger picture of your brand is likely to be more engaging. Video content on Facebook. Facebook may be one of the oldest social media platforms out there – but it is certainly up to date when it comes to video content. Video content on Twitter.

Video 62

Video Social Media Media Instagram 62

Flack's Revenge

DECEMBER 5, 2017

I definitely think that it is. The focus on “fake news,” I believe, will definitely aid this process and may result in the pendulum swinging back to reward professional journalists, with a clear distinction between them and anyone with a Twitter feed. Is this a sign of the future of PR (and journalism)?

Pitching 174

Pitching Journalism Video Advertising 174

Communications Conversations

SEPTEMBER 20, 2018

For as long as “social media marketing” has been around, Facebook has held the title of most brands’ social media home base. That is, Facebook is the place where they spend the most time, resources and money. But, that tide is definitely turning. The only other platform not named Facebook to do it.

Instagram 92

Instagram Social Media Brand Branding 92

Communications Conversations

DECEMBER 7, 2021

If your team was stretched in 2021, was it worth it to post 30 times a month on Facebook? Which, should definitely alter your strategy in the year ahead. Facebook, in particular, gives you a bunch of data here. Are people leaving one network (ahem–FACEBOOK!) How does that stack up with best practices? What isn’t?

Social Media 104

Social Media Media LinkedIn Facebook 104

Karen Freberg

MARCH 12, 2021

My name has definitely had a tough year in pop culture!). Besides this blog post, I have created tweets, Instagram stories, feed posts, Facebook updates, and even a TikTok video about this very cool experience. Definitely was having some #ProudProf Moments here! Here’s the commercial. Shared the joy with others at UofL.

Video 122

Video Exercises Creativity Twitter 122

Onclusive

MARCH 6, 2019

People said, you know, Facebook’s not social media, they’re media. At the end of the day, we are definitely striving for commercial outcomes and sales, and we’ve definitely seen PR and social teams take a much more commercial focus to their efforts.”. Jennifer Bowcock, VP, Global Communications, Dolby.

Banking 199

Banking Marketing Measurement Leadership 199

Konnect Agency

MAY 6, 2022

However, if that perfect ad is shown to the right audience through proper social ad placement, you’ll definitely see the results you want. Facebook’s audience tends to skew a little older with 44% of active users between 25-and 44 years of age and 35% over 45. Facebook Ads Placement Breakdown.

Agency 52

Agency Instagram Facebook Advertising 52