Karen Freberg

MARCH 12, 2021

My name has definitely had a tough year in pop culture!). Besides this blog post, I have created tweets, Instagram stories, feed posts, Facebook updates, and even a TikTok video about this very cool experience. I saw these videos and I am so inspired by my students and their creativity! Here’s the commercial.

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ImPRessions - Crenshaw Communications

MAY 11, 2022

Almost all the major tech companies (Google, Facebook and Amazon) have attended, and previous speakers have included Al Gore, Ariana Huffington, Sheryl Sandberg, Venus Williams, Emma Stone. There will no doubt be plenty of big names there, both in and out of the advertising world. . In recent years, that has included adtech.

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Prohibition

JUNE 17, 2021

Facebook to introduce new audio tools similar to Clubhouse. Facebook is delving deeper into the development of audio and unsurprisingly, new tools which are coming to the platform will be audio focussed. Announced previously, Facebook is looking to mimic Clubhouse with its own audio room system within the platform.

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Communications Conversations

NOVEMBER 16, 2022

Similarly, “Instagram” and “Facebook” are not social media skills. I definitely have more thoughts on the skills the social media pro of 2022 should have. Creativity – the ability to think outside the box and quickly for those time sensitive opportunities. Creative Eye/Design/Photography/Video.

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Prohibition

JULY 27, 2021

For LinkedIn and Facebook, longer content that tells a story and builds a bigger picture of your brand is likely to be more engaging. It’s an app that is solely dedicated to video content and allows brands and users to be really creative and tap into the latest trends. Video content on Facebook. Video content on Instagram.

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Onclusive

MARCH 6, 2019

I got an MBA and went into advertising back when we basically had general advertising agencies that did your research, media planning and buying, and creative, and we had direct marketing agencies. People said, you know, Facebook’s not social media, they’re media. Becky Saeger, Board of Directors, E*Trade Financial. “I

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Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. You can connect with her on Twitter , Instagram , Facebook , and LinkedIn.

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ImPRessions - Crenshaw Communications

NOVEMBER 18, 2016

Hypercreativity – the state of extreme creativity – can be a negative, but, if harnessed, it’s a PR person’s best friend. The most skilled among us push creative limits to come up with new content ideas for the mindboggling media options out there. Smart diplomacy. Strong organizational skills.

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Sword and the Script

SEPTEMBER 19, 2022

They use pressure-testing strategies to ensure they tie back to objectives and think creatively about using data and insights to tell a better story and drive specific action and sentiment in their audiences.”. That’s definitely true – PR pros have been saying media relations is getting harder for years. Stimulating creativity. “37%

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Prohibition

MAY 6, 2021

Following in the footsteps of Facebook and LinkedIn, Twitter is now considering introducing emoji-style reactions and up and down votes! This is an exciting update from Twitter and could introduce new and creative content ideas for social media marketers. Facebook begins developing speech recognition software.

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Communications Conversations

JANUARY 28, 2021

But, then I got to thinking: These trends can and should inspire social content marketers as you think about what kinds of visuals to use this year in your posts on Facebook, Insta, LinkedIn and other platforms. You’re definitely going to see more companies featuring diversity in their people images in 2021–mostly in advertising.

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Communications Conversations

NOVEMBER 3, 2014

When you think of holiday posts from brands on networks like Facebook, Twitter and Instagram, isn’t this what we’ve come to expect? On the other hand, when I looked at my Facebook and Instagram feeds last Friday, they were FULL of creative, interesting and downright funny Halloween get-ups and wishes.

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wiredPRworks

APRIL 20, 2022

Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Facebook [link]. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara Rozgonyi on Facebook. Connect with David Meerman Scott. Twitter [link].

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Konnect Agency

MAY 6, 2022

However, if that perfect ad is shown to the right audience through proper social ad placement, you’ll definitely see the results you want. Facebook’s audience tends to skew a little older with 44% of active users between 25-and 44 years of age and 35% over 45. Facebook Ads Placement Breakdown.

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Konnect Agency

MAY 6, 2022

However, if that perfect ad is shown to the right audience through proper social ad placement, you’ll definitely see the results you want. Facebook’s audience tends to skew a little older with 44% of active users between 25-and 44 years of age and 35% over 45. Facebook Ads Placement Breakdown.

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The Resolution Blog

NOVEMBER 16, 2015

PRs practically own Pinterest and they are great mood boards to kick start creative ideas. Once added, whenever you see a creative idea you love, just click on the Pinterest logo when you find a page you want to save. Often you’ll stumble inspiration when you least expect it, and usually when you are working on something else.

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Communications Conversations

MARCH 25, 2020

That’s why a lot of these creative content marketing opportunities we’ve seen the last week just seem to fall flat (see Chipotle’s attempt to use Zoom in a creative way, for example). Here’s how BCBSMN promoted it on its Facebook page. Next, they’re worried about their jobs and income.

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Communications Conversations

NOVEMBER 8, 2018

In fact, according to a recent UMass-Dartmouth study , 91% of Fortune 500 level companies use Twitter, 89% use Facebook, 63% use Instagram and 98% use LinkedIn. Second, Pinterest definitely influences purchase decisions. This is second only to Facebook. So, as a brand, you need to get creative. A lot of traffic.

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Stephen Waddington

FEBRUARY 12, 2021

In short, 2020 into 2021 has been tough and, while there is most definitely light at the end of the tunnel, patterns have emerged that have changed and will continue to change forever the industry and how we practice communications. Take editorial, for example. This is challenging for PR practitioners.

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Communications Conversations

MARCH 27, 2020

If you’re trying to reach young men right now, this is definitely a platform I would start exploring–fast. Usage changing – Facebook & Instagram. In fact, we saw Facebook talk about having bandwidth issues last week (all we need is for social media to go down during this–can you imagine?!?!?).

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Prohibition

NOVEMBER 30, 2020

Reels are a new innovative way to share content and should definitely be maximised by brands to show that you are on top of the latest social media trends. Record and edit 15-second multi-clip videos with audio , effects , and new creative tools. It’s an opportunity to show off your creativity. What are Instagram reels?

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Karen Freberg

JUNE 26, 2022

However, one of the biggest news that came out from the festival was the launch of The Creative Ladder , a nonprofit dedicated to helping underrepresented audience members get the opportunities in the creative industry. I definitely was able to get my steps in walking all around to get to one session to the next.

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Cision

JULY 14, 2016

He is the co-founder and Creative Director of Aftermarq , a video strategy consultancy that specializes in brand amplification storytelling through video and live streaming. A: Live video is definitely hot right now. A: Facebook Live because of the numbers and the way people use Facebook. Enter: Vincenzo Landino.

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Communications Conversations

JULY 5, 2017

Second, there’s definitely an “above the fold” behavior at play here. Trend: The non-adoption of Facebook stories. The psychology behind it: Where Insta-Stories have flourished, Facebook Stories have really struggled to take off. Many limit their social participation to Facebook. Yet others, Twitter.

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Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. She has also had a string of brand collaborations and is highly sort after by clothing and beauty brands.

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PR in High Definition

MAY 31, 2022

When Facebook underwent a major rebrand and unveiled themselves as Meta last October, widening its reach outside of social media into the virtual reality space, the world took notice. From allowing creativity to flourish, to enabling communication (in a virtual space) with people across the globe. Bolstering Creativity.

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Karen Freberg

JUNE 24, 2019

This past week attending and working at the Cannes Lions Festival of Creativity was one of the most rewarding, inspiring, and educational professional and personal experiences I have ever had. We had an exclusive talk by Nick Law, Creative Director at Publicis as well for the Educators Summit. How cool is that?!

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Prohibition

AUGUST 19, 2022

billion daily users and over 36% of the world’s population with an active account, Facebook is the most used online social network worldwide. With that in mind, how can your business or brand possibly not consider Facebook advertising? How do Facebook ads run? The targeting options are incredibly extensive.

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Karen Freberg

JULY 10, 2019

So, you can see here – Candice is definitely setting the bar pretty high as far as work experience and ethic. Second, she has already taking my PR class this fall, and we will be working with Facebook as our class client. She is just starting her senior year in college. In my world, that’s a big win on the job market!

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Prohibition

JANUARY 17, 2022

Most definitions of a crisis include three elements: (a) a threat to the organisation, (b) the element of surprise, and (c) a limited decision time. Social Media has become a powerful tool for communicating directly with consumers and engaging them with targeted content and creative contests. Key Platforms. billion users.

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ReimaginePR

JULY 25, 2016

Facebook currently claims 1.09 As the largest social networking site, it’s no surprise that I’m recommending Facebook. Facebook will give you access to a wide audience that ranges drastically in its demographics. I definitely recommend that you keep your Brand Page active and updated. PS: Have fun with it!

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Solo PR Pro

MAY 4, 2021

If you decide to spend money on a marketing activity, like a Facebook ad, “don’t just set it and forget it,” Karen says. When you’re running a business, you may view pure thinking time as a luxury — something that’s nice to have but definitely not a priority.

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PR 20/20

OCTOBER 4, 2018

At our recent Cleveland HubSpot User Group (HUG) meeting, we partnered with video production company Pritt Entertainment Group (PEG) to discuss how to creatively layer video into marketing. For example, if a company is unveiling a new, never-before-seen product, they could utilize Facebook Live to give consumers a ‘ first-look exclusive.’

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Communications Conversations

JULY 11, 2017

And, I see no end in sight as brands find new and interesting ways to partner and work with influencers ( including agencies using influencers as creatives ). Now, you’d have to find a way around the media angle–definite conflict of interest there. You just have to be a little creative. Jason DeRusha.

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Beyond PR

JANUARY 26, 2017

And there are a lot of livestreaming channels right now (and counting): Facebook Live, YouTube Live, Twitch, and Periscope are just a few of the current livestreaming sites. For example, my 12-year-old son thinks Facebook is for old people like me, so he prefers Twitch and YouTube for his livestreaming needs. Streaming live events.

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PR in High Definition

JUNE 3, 2020

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. If the picture is on sites such as Flickr, you might also need to consider Creative Commons attribution. Attribute the author.

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Waxing UnLyrical

JANUARY 29, 2016

So even though the snow started last Friday afternoon, it wasn’t until Saturday morning that we knew for sure that we were in for a corker ( definition here, #2 ). And it absolutely tickled me that my church – yes, church – sent out what has to be one of the most creative communications ever. Anyway…!

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