The Proactive Report

OCTOBER 30, 2023

These PR and marketing trends can help you thrive in 2024. With audience tracking and analysis you can gather all kinds of data and discover the true sources of influence for an audience. If you need assistance incorporating these trends into your 2024 planning, give us a call. Who is in your audience? Where are they on social?

Trends 182

Trends Marketing Wikipedia Reddit 182

5W PR

JULY 5, 2023

Data is now a crucial factor in decision-making and innovation across various industries. However, traditional data processing methods are no longer enough due to the massive increase in data volume and variety. This is where big data analytics steps in to provide solutions. What is Big Data Analytics?

Big Data 78

Big Data Analytics Data Analysis 78

Agility PR Solutions

APRIL 16, 2024

Many brands and businesses are putting all their eggs in the AI-mastery basket, thinking once their skillsets are firmed up and data quality and productivity improve, then all the promises of AI will be revealed and everything else will fall into place.

Data 100

Data Technology Brand Branding 100

The Proactive Report

DECEMBER 2, 2022

None of the above is breaking news, but trends within the visual medium come and go, and with 2023 around the corner, here are some potentially popular things to look out for and implement into your campaigns. Look at what happened with the Corporate Memphis design trend a few years ago. Design trends. Original Imagery.

Trends 147

Trends Instagram Creativity Small Business 147

Agility PR Solutions

MARCH 24, 2024

Insights and data from the firm’s 18th annual Digital […] The post Digital media trends: Consumers expect personalized experiences, social engagement and diverse content—can media deliver? appeared first on Agility PR Solutions.

Consumer 114

Consumer Trends Media Data 114

NewsWhip

JULY 26, 2022

Using data from various sources, news website Axios is trying to find more about the issues Americans are thinking about and how interest in various topics changes over time. . Since its founding, data has played a key role in the way Axios tells stories. It then ranks each district’s interest in a topic relative to other districts. .

Data 78

Data Trends Google Local 78

Agility PR Solutions

APRIL 18, 2024

But if any research group has developed an understanding of the year-to-year patterns of teens, it’s investment bank Piper Sandler Companies, which has accessed more than 61 million data […] The post Taking stock with teens: Longstanding study of Gen Z teens offers insights into the sector’s spending trends in a variety of retail categories appeared (..)

Retail 94

Retail Study Trends Banking 94

Agility PR Solutions

OCTOBER 30, 2023

Trends are fickle in the information age. The rapidity at which new trends become stale can be daunting for any PR professional trying to pinpoint and capture the zeitgeist. Younger millennials and Gen Z-ers communicate through memes like they’re modern-day cave paintings or smoke signals.

Storytelling 114

Storytelling Data Trends Communications 114

Burrelles Fresh Ideas

MARCH 19, 2024

From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us. What are some of the trends we’re seeing? Personalization through AI and data analytics: In the digital age, personalization reigns supreme.

Travel 90

Travel Trends Tourism Transportation 90

NewsWhip

MARCH 15, 2024

When I started doing analytics in early 2014, social listening as we know it today was still in its infancy; and yet not too much has changed in terms of the nuts and bolts of how we get our data. Brands are now increasingly looking to identify real-time cultural trends across social media.

Data 78

Data Social Media Consumer Trends 78

Presspage

FEBRUARY 15, 2024

Why Data Analytics is Important in Investor Relations Data analytics is particularly impactful in anticipating market trends in the IR space, allowing IROs to identify patterns and forecast shifts in investor sentiment & market dynamics. Real-time data analytics are essential for timely decision-making.

Analytics 78

Analytics Data Ethics Privacy 78

Agility PR Solutions

MAY 7, 2023

The advertising industry has evolved significantly over the years, with the emergence of new technologies and trends. in 2021, with total ad spending reaching $259 […] The post How social data can drive business outcomes and optimize marketing strategies appeared first on Agility PR Solutions.

Data 157

Data Strategy Marketing Advertising 157

Agility PR Solutions

FEBRUARY 16, 2023

When it comes to maximizing the efficiency of data, brands and businesses are facing a perfect storm of cost, complexity, and talent when it comes to supporting critical analytics and AI initiatives, new research from consulting firm Boston Consulting Group (BCG) reveals.

Data 162

Data Analytics Groups Report 162

Prohibition

MARCH 21, 2024

Social media analysis and trend identification is an important aspect to any social media strategy. The insight obtained is fundamental in maximising social media results and with the help of AI, social media teams can gather details and process large amounts of data efficiently.

Social Media 62

Social Media Trends Analysis Media 62

Critical Mention

NOVEMBER 29, 2018

They took some time to catch up to other lines of business, but marketing departments are now making data and analytics a huge part of what they do. A 2018 survey by Dun & Bradstreet, for instance, found that data quality was extremely important to 63 percent of B2B companies. Data clean-up projects. Data clean-up projects.

Analytics 105

Analytics Data Trends Marketing 105

Agility PR Solutions

MARCH 18, 2024

This new research takes a data-driven look at the status of SMBs this year, identifies the top three challenges they are facing, […] The post 2024 State of Business Growth: Trends and challenges faced by SMBs—and what defined achievers and underperformers in 2023 appeared first on Agility PR Solutions.

Trends 105

Trends Small Business Software Survey 105

Onclusive

MAY 24, 2021

The team gained a seat at the table in business decisions and wanted to learn how to use data to further strengthen the understanding of the value of communications. The post Using Data to Showcase Results: How ConnectWise Developed Their PR Program appeared first on Onclusive.

Data 195

Data Case Study Analytics Study 195

Agility PR Solutions

NOVEMBER 26, 2023

Well, to name a few, limited access to robust customer data insights, challenges with personalizing content, and rising above skeptical consumers’ perceptions of […] The post New customer experience trends research reveals challenges for marketers appeared first on Agility PR Solutions.

Trends 105

Trends Marketing Data Consumer 105

Agility PR Solutions

MARCH 3, 2019

Coming out of AdExchanger’s recent Industry Preview event in New York City, Equifax Data-Driven Marketing general manager Mykolas Rambus shared his list of Trends to Watch in Data-driven Marketing in 2019 to help business leaders shape their marketing approach and investment decisions.

Data 128

Data Trends Marketing Industry 128

5W PR

JANUARY 9, 2024

The retail landscape is ever-evolving, influenced by consumer behavior, technological advancements, and broader societal trends. As the world looks ahead to 2024, several key retail trends are poised to shape the industry. The post Retail Trends to Watch in 2024 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Retail 78

Retail Trends Policies Consumer 78

The Hoyt Organization

SEPTEMBER 8, 2023

Trends that might have taken hold at the end of last year might be irrelevant now. As businesses become more digitized, paying attention to current trends, like the ever-growing importance of social media and data analytics, helps to promote and protect brand image. 6 Important Trends In Public Relations To Pay Attention To 1.

Trends 97

Trends Brand Branding Analytics 97

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

From data management to document storage, the outlook is strong with a high chance of growth for cloud tech in the coming months. And because data stored in the cloud is accessible at any time regardless of location, it’s a key resource for enabling seamless customer experiences. Having centralized data has its benefits.

Trends 182

Trends Privacy Technology Data 182

5W PR

NOVEMBER 2, 2023

The Top Trends in Gaming from G2E 2023 The Global Gaming Expo (G2E) 2023 gathered professionals in the gaming and gambling industry to discuss the latest trends and challenges. The event showcased key gaming trends that will shape the industry in the future.

Trends 78

Trends Sports Advertising Advertising 78

5W PR

NOVEMBER 9, 2023

3 Trends We Saw at AdWeek 2023 AdWeek, the annual advertising and marketing conference, is a crucial event that brings together industry leaders, marketers, and innovators to discuss and forecast the evolving landscape of advertising. The digital transformation of TV advertising has generated valuable data-driven insights for advertisers.

Trends 78

Trends Retail Advertising Advertising 78

NewsWhip

OCTOBER 24, 2022

Trend spotting in journalism. NewsWhip in particular supports the team in scouting trends and having a complete overview of what’s generating engagement around the world. “It It is surely an alley in speeding up some of the daily work in a much more efficient way, being hyper-connected to real-time data.”. Roberta explains.

Data 68

Data Trends Journalism Print 68

Agility PR Solutions

MAY 8, 2023

With the rise of social media and the ever-growing importance of data analytics, PR professionals must stay in touch with the latest trends and technologies to stay relevant and to help the companies that they […] The post 7 important PR trends to watch in 2023 and beyond appeared first on Agility PR Solutions.

Trends 105

Trends Analytics Technology Data 105

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

Here are six trends that stood out. In a nutshell, CCPA formalizes data rights for California residents, allowing them to view and access data collected about them, request its deletion or to opt out. They discussed the ethics of data sourcing and activation to a packed room in Aria. What dominated the conversation?

B2B 208

B2B Trends Retail Privacy 208

5W PR

MARCH 7, 2024

This entails investing in customer service, optimizing user interfaces, and leveraging data analytics to tailor offerings to individual preferences. 5W is excited to continue exploring the transformative journey of the gaming industry and trends shaping the landscape. Reach out to brainstorm your next campaign.

Trends 78

Trends Technology Customer Service Analytics 78

Agility PR Solutions

AUGUST 15, 2022

New research from data analytics solutions firm Ocient uncovers key trends around how organizations are managing the shift from big-data volumes toward ingesting, storing and analyzing hyperscale data sets, which include trillions of data records, and the expected technical requirements and business results from that shift.

Big Data 78

Big Data Data Analytics Trends 78

Solo PR Pro

FEBRUARY 6, 2024

In 2024, solo public relations professionals must adeptly navigate the digital landscape, leveraging data-driven strategies while contending with economic challenges. While “data-driven strategies” sounds like something out of the corporate jargon handbook, you may not realize how you can apply it to PR.

Data 52

Data Strategy Publicity Handbook 52

Agility PR Solutions

AUGUST 3, 2022

New research from digital marketing firm Wpromote provides a snapshot of a critical moment for the industry, as the pandemic-driven rapid digital transformation crests, data privacy changes accelerate, and economic uncertainty starts to impact budgets.

Privacy 147

Privacy B2B Data Report 147

Prohibition

JANUARY 30, 2024

In this blog post, we’ll explore the ins and outs of influencer marketing, highlighting the trends and strategies that will shape the industry in 2024. In: Data-Driven Decision Making / Out: Random selection New advanced analytics tools have empowered brands to make data-driven decisions when it comes to influencer marketing.

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Trends Marketing Comparison Retail 62

Agility PR Solutions

JULY 16, 2023

In the ever-evolving digital landscape, data has become the lifeblood of successful marketing campaigns. By harnessing the power of analytics, businesses can gain valuable insights into consumer behavior, preferences, and trends.

Analytics 78

Analytics Data Marketing Trends 78

Agility PR Solutions

APRIL 14, 2024

As dynamic as AI’s impact on business has been, the wunderkind tech can only perform as well as the available data will allow—and this is the pain point companies are facing at this stage of the AI game.

Data 110

Data Consumer Brand Branding 110

ImPRessions - Crenshaw Communications

MARCH 11, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. Here are some of the key trends all businesses should be #following this year. The post 6 Social Media Trends That Businesses Should Know appeared first on Crenshaw Communications.

Social Media 272

Social Media Trends Media Instagram 272