Ethical Voices

FEBRUARY 26, 2024

Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted? The most difficult ethical challenge for me occurred following the Pulse nightclub tragedy in 2016. What are you seeing as some of the key ethics challenges for today and tomorrow?

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Ethics Healthcare Government Energy 92

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 71

Ethics Training Financial Survey 71

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2023

You can strengthen pitches with recent data and statistics, industry anecdotes or analyst assessments around the state of the specific sector, for example. The post 6 PR Pitching Pitfalls And How To Avoid Them appeared first on Crenshaw Communications. of us for every journalist out there).

Pitching 240

Pitching How To Report Radio 240

Mindful Marketing

JULY 19, 2023

I understood that it’s easy for companies to access data linking our email addresses to our internet protocol (IP) address , “the unique identifying number assigned to every device connected to the Internet.” Companies that don’t harvest that data themselves also can buy it from those who do.

Analytics 99

Analytics Data Retail Advertising 99

Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. What is the most difficult ethical challenge you ever confronted at work? ”?

Ethics 92

Ethics Groups Handbook Education 92

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

We’re getting a handle on how to use generative AI ethically and with impact , riding the waves of an evolving social media landscape, and navigating unpredictable news cycles. Data wants to be managed PR teams need data to feed AI, and data needs governance.

Trends 333

Trends Industry Government Data 333

Sword and the Script

FEBRUARY 16, 2021

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent. According to the survey, business was the only institution that respondents classified as both ethical and competent. click image for higher resolution).

Government 143

Government Survey Ethics Media 143

Ethical Voices

JANUARY 23, 2023

She discusses a number of important ethics topics, including: Where do you draw the competitive line? What is our first responsibility in ethical situations? Ethics issues with influencers Why don’t you tell us more about yourself and your career? I am currently the CEO and Co-owner of the Caliber Group.

Ethics 77

Ethics Publicity Education Reputation 77

Ethical Voices

JULY 31, 2023

Jen and I are colleagues, and we had a great ethics discussion recently, so I invited her to be a guest. I also provide guidance in general as to how to bring more diversity, equity, and inclusion values into all the work we do as marketers and communicators. What is the most difficult ethical challenge you ever confronted at work?

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Ethics Communications Community Education 73

Ethical Voices

JUNE 27, 2023

He discusses a number of important ethics issues including: How to deal with an ethical quandary: Career advancement or decency? How to effectively serve as the conscience of an organization How to deal with issues in a hyper-politicized environment Why don’t you tell us more about yourself and your career?

Ethics 79

Ethics Corporate Leadership Groups 79

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2023

Here are a few of our most popular posts on the topic: How To Supercharge B2B PR With Newsjacking Unlike traditional proactive approaches, newsjacking captures reactive media coverage by taking advantage of current news stories. Read on to learn how to take advantage of newsjacking.

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Ethics eBook B2B Blogging 182

Waxing UnLyrical

DECEMBER 24, 2020

How you think 2020 will be remembered? I think it will be as The Year Data Saved The World. So, while 2020 will certainly be The Year COVID-19 Changed The World, I think it will also be The Year Data Saved The World. Using data to solve a problem. Image: HCFM Communicate via Wikimedia Commons , CC BY-SA 4.0.

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Data Analytics Privacy Ethics 106

Agility PR Solutions

JULY 27, 2023

appeared first on Agility PR Solutions.

Crisis 143

Crisis Ethics Analytics How To 143

Prohibition

MARCH 21, 2024

The insight obtained is fundamental in maximising social media results and with the help of AI, social media teams can gather details and process large amounts of data efficiently. Data collection and processing Like any other business strategy, social media marketing is most effective when your objectives are based on real data.

Social Media 62

Social Media Trends Analysis Media 62

Bianchi Biz Blog

AUGUST 3, 2023

5 Reasons Why Automotive Suppliers Need an AI Policy Protecting Confidentiality and Data Privacy – Sharing proprietary or confidential data and information with AI tools may inadvertently risk exposing sensitive data to outsiders. Some companies will want to limit the use of AI tools to conducting research or analyzing data.

Automotive 78

Automotive Policies Employee Corporate 78

Ethical Voices

JANUARY 8, 2024

In November 2023, PRSA issued new ethics guidelines titled “Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners ”. Please welcome Michelle Egan , the 2023 National Chair of PRSA and Mark Dvorak , the 2023 Chair of PRSA’s Board of Ethics and Professional Standards. CIPR has guidance as does CPRS.

Ethics 83

Ethics Publicity Guidelines Technology 83

Contently - Strategy

SEPTEMBER 20, 2022

A 2018 report by Jeff Allen, Facebook’s senior data scientist, noted that: “About 40 percent of the traffic to Facebook pages…went to pages that stole or repurposed most of their content.” How to avoid plagiarizing content. How to prevent your content from being stolen. What is social media plagiarism?

Social Media 126

Social Media Ethics Trends Viral 126

PRSay

DECEMBER 27, 2023

The seven report topics are the future of the workplace, the state of the undergraduate curriculum/hiring characteristics, critical thinking, data strategy and insights, ethics, DEI, and public relations as a driver of social change. However, the courses in a PR undergraduate track are not always dedicated to PR studies.

Report 78

Report Ethics Education Survey 78

Stephen Waddington

NOVEMBER 26, 2020

Access to first party data through credible tools is a boon for the sector. Data has allowed practitioners to transition from: ‘get me Zoella’ to ‘find me the most appropriate influencer for my campaign based on audience mapping, brand sentiment, engagement rates and follower size,” said influencer marketing advisor, Scott Guthrie.

Tools 175

Tools How To Agency SEO 175

PRSay

DECEMBER 21, 2023

The seven report topics are the future of the workplace, the state of the undergraduate curriculum/hiring characteristics, critical thinking, data strategy and insights, ethics, DEI, and public relations as a driver of social change. However, the courses in a PR undergraduate track are not always dedicated to PR studies.

Report 78

Report Ethics Education Survey 78

Ethical Voices

MARCH 14, 2022

Ethical issues in merging the science and art of public relations. How augmented intelligence can help enhance our profession. How do we create belonging in a hybrid environment? Thinking about all the crisis work and all the different hats you’ve worn, what is the most difficult ethical challenge you ever confronted?

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Ethics Publicity Data Agency 52

The Resolution Blog

AUGUST 1, 2019

When the story originally broke in March and April this year, a lot of blame was pointed at Facebook’s data breach along with a focus on the other tech giants (Google, Amazon, and Apple) and the data they collect. Your data is in circulation ’. They described themselves as the world’s leading data-driven communications agency.

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Ethics Publicity Data SEO 120

Sword and the Script

OCTOBER 3, 2023

The company believes its history of analyzing content will enable it to surface the best reporters for a story by analyzing data. According to the release the software uses employee behavioral data to “identify content themes and gain insights into audience engagement.” Content picks PR ethics. Trust but verify.

Analysis 151

Analysis Tools Software SMB 151

ImPRessions - Crenshaw Communications

JANUARY 17, 2024

So when media database Muck Rack released the “ State of AI in PR January 2024 ,” I was curious to see if the data would support my theory. While] only 6% of pros at brands think that’s the right move,” this calls to mind larger conversations around transparency and ethics.

Report 182

Report Policies Survey Ethics 182

Ethical Voices

DECEMBER 18, 2023

What is the most difficult ethical challenge you ever confronted? There were two directions I wanted to go with this and the first one is about data. So, my friends are working on the project with me, and we faked a lot of the data. We have a responsibility to use data ethically.

Ethics 105

Ethics Data Training Agency 105

Buzzstream

MAY 2, 2024

Instead, let’s discuss the most effective (and ethical) ways to contact reporters and journalists. How to Find Journalists Interested in Your Story There are at least six main ways to find journalists. However, for illustrative purposes, I’ll still show how to confirm. Reporters produce a story or more every day.

Digital PR 62

Digital PR Report How To Pitching 62

PR Fuel

JUNE 5, 2020

Read on to learn all about how to send a press release and whether they’re still relevant in 2020. Journalists have a strict Code of Ethics that ensures they’re delivering factual information to readers. How to Send a Press Release: Engaging Content. Today, press releases have the same goal. What Is a Press Release?

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How To Ethics SEO Guidelines 98

Stern + Associates

FEBRUARY 20, 2023

Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color. Tapping a diverse group to incorporate their expertise into data used by technical systems results in crucial knowledge and insights, ensuring that output will be used and embraced.

Local 99

Local Community Ethics Education 99

Stern + Associates

MARCH 22, 2023

“Small changes to how you approach AI transformation can have a big impact,” explains el Kaliouby, co-founder and former CEO of Affectiva who has been named one of Entrepreneur’s 100 Women of Influence in 2022 , AI Magazine’s 2022 Top 10 Leaders Innovating in the AI Space and Forbes’ Top 50 Women in Tech.

Tools 76

Tools Ethics Technology Privacy 76

Shift Communications

JANUARY 9, 2017

We’ve used the expression data-driven PR for quite some time now, but haven’t clearly defined it. What does data-driven PR mean? How do you know whether your public relations efforts are data-driven or not? To be data-driven is to make decisions with data first and foremost. Refining Our Data.

Data-Driven PR 60

Data-Driven PR Data Analysis Pitching 60

Buzzstream

NOVEMBER 28, 2023

And once you know how to find them, you can begin to strategize on how to build them. Link relevance measures how relevant a backlink is to your site. How to Get Relevant Links Now that we know what to look for, let’s talk about how to get relevant links. What Is Link Relevance?

How To 62

How To Google SEO Pitching 62

Buzzstream

NOVEMBER 28, 2023

And once you know how to find them, you can begin to strategize on how to build them. Link relevance measures how relevant a backlink is to your site. How to Get Relevant Links Now that we know what to look for, let’s talk about how to get relevant links. What Is Link Relevance?

How To 62

How To SEO Google Pitching 62

Buzzstream

NOVEMBER 28, 2023

And once you know how to find them, you can begin to strategize on how to build them. Link relevance measures how relevant a backlink is to your site. How to Get Relevant Links Now that we know what to look for, let’s talk about how to get relevant links. What Is Link Relevance?

How To 62

How To SEO Google Pitching 62

PRSay

JUNE 16, 2023

Generative artificial intelligence, such as ChatGPT or Google’s Bard chatbot, can generate text, images and other content derived from the data on which the AI software is trained. By analyzing data from social media and other sources, AI can generate content tailored to the interests and preferences of specific audiences.

Technology 146

Technology Crisis Management Social Media Training 146

Ethical Voices

APRIL 3, 2023

What is the most difficult ethical challenge you ever confronted at work? What staffing are we going to do, our financial data, HIPAA issues? And it was interesting how we all got to the same place, but in a lot of cases we got there in very different ways from our shared perspectives. How do you work through that?

Ethics 79

Ethics Privacy Data Financial 79

PR 20/20

OCTOBER 27, 2020

We anticipate that the effective and ethical integration of AI into HubSpot’s products is going to both drive and enable this platform strategy—and prove critical to HubSpot’s future growth. Data Cleanliness. HubSpot uses AI to better manage contact data across marketing, sales and service. Email data capture.

How To 59

How To Marketing Enterprise Data 59

Burrelles Fresh Ideas

OCTOBER 24, 2023

But even the most successful leaders are only beginning to understand how to leverage the consumer’s voice in this brave new world of nearly infinite market data. You also must know how to listen to the voice of the customer, where to find it, and how to build actionable PR strategies from it.

Strategy 97

Strategy Ethics Social Media Data 97