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How to Find Media Mentions for Your Digital PR Campaigns

Buzzstream

However, for link builders and digital PRs , reporting that one extra link can significantly impact relationships with stakeholders. In my time with Siege Media, I developed a stepwise approach that can find your coverage even in the deepest caverns of the web. Luckily, there are digital pr tools for alerts.

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How Digital PR Pros Can Cope with Recent Google Search Updates

Cision

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

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Remakes & Remixes: Replicating Successful Digital PR Campaigns

Buzzstream

That Digital PR Campaign has been done before – can you do it again? This post originally started out as a talk called Difficult Second Album Syndrome which I gave at Drink Digital earlier this year. It’s a mash-up of publicly available data sources on the most congested roads. Now let’s take a look at remixes.

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Digital PR and the Google Penguin

The Proactive Report

PR pros are not all convinced that SEO is a skill they need to master. The more content there is on the web, the more difficult it is to find what you’re looking for. Content marketing isn’t a new idea for PR. And suddenly Digital PR is in demand. Extract insights from the fire hose of data on line.

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Digital PR Measurement Lessons from News Analytics

The Proactive Report

The main issue with news analytics is not, as many feared, that people only want to be entertained and don’t pay attention to serious issues anymore, but rather that the quality of data is not showing the true picture of news audiences and what they respond to. The API conducted a project of content tagging by topic with 55 news publishers.

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Digital PR Measurement Lessons from News Analytics

The Proactive Report

The main issue with news analytics is not, as many feared, that people only want to be entertained and don’t pay attention to serious issues anymore, but rather that the quality of data is not showing the true picture of news audiences and what they respond to. The API conducted a project of content tagging by topic with 55 news publishers.

Analytics 100
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5 Smart PR & Marketing Trends for 2024

The Proactive Report

Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.” With audience tracking and analysis you can gather all kinds of data and discover the true sources of influence for an audience. Rand Fishkin.

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