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Guest Post: 4 Reasons #PR Pros Need Customer Service Skills

Deirdre Breakenridge

Public relations professionals are required to have many skills these days, from excellent writing to knowing how to read data or to be efficient. During my career, I have noticed that one particular skill is often overlooked when it comes to training new PR pros and that is customer service. Put your client first.

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Training Day: ReputationUs Message Unity Training

Reputation Us

If the answer is yes to any or all of these questions, then the ReputationUs Message Unity Training is designed for your organization. The :90 minute training session will prepare your company’s leaders to be formally trained to unify your corporate messages across all departments so to be consistent, clear and concise.

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One Very Important Element that Most Customer Service Programs Lack Today

Melissa Agnes

Customer service programs and trainings are important. It’s important to educate and train your frontline to be able to engage and empower your clients, to build relationships and to humanize your brand. However, one area of the customer service training that often gets overlooked is issues management.

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TCIP #014 – Toronto Police Service, Their Customer Service and Crisis Preparedness with Chris Boddy

Melissa Agnes

For starters, they’ve developed a Strategy Management Unit with a strong customer service component. Within this unit, they’re in the process of developing a customer service strategy for the Toronto Police Service, with a heavy focus on internal customer service to start.

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How to Avoid the Most Haunted PR Communication Mistakes

Newsfile

89% of PR professionals believe the most important role they play is to protect their company’s reputation ( USC Annenberg Center for PR ) Finding out how to avoid PR communication mistakes can help you further your company’s positive reputation. For example, your product or service might in fact have its own shortcomings.

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The 22 Responsibilities of PR and What They Entail

Onclusive

At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. Media Training. Owned Media & Content Strategy.

Training 370