Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 61

Social Media Media Crisis Energy 61

ImPRessions - Crenshaw Communications

MAY 15, 2018

Despite the fact that it wasn’t the first Autopilot-related fatality, neither Tesla nor its famously outspoken CEO Musk made any comment on social media about the incident. Starbucks routinely engages with its customers on Twitter and other social platforms, responding to many questions and customer service issues.

Crisis 136

Crisis Privacy Airlines Facebook 136

Sword and the Script

MAY 14, 2016

That day, I became a lead and one that converted the old fashioned way: retail foot traffic. Report: Ignore Customers on Social at Your Own Peril. When customers and prospects ask for brand’s attention on social media, most of them merely want to be acknowledged. Content, Local Search and Leads.

Marketing 60

Marketing B2B Local Customer Service 60

Melissa Agnes

JANUARY 18, 2017

One important aspect of your organization’s successful crisis management, is being able to reach out to, and communicate with, all impacted and relevant stakeholders, in a timely and efficient fashion. Typically, each department owns the relationships with one or more of the organization’s stakeholder groups.

Crisis Communications 100

Crisis Communications Crisis Communications Crisis Management 100

Waxing UnLyrical

FEBRUARY 15, 2013

Considering how active we all are on social media sites like Facebook and Twitter, when Starbucks opens its Delhi location, I’m sure I’ll be among the first customers to visit them, and of course check-in at Foursquare/Facebook and tweet about it too! Image: bfishadow via Flickr, CC 3.0 . reading and traveling.

Twitter 94

Twitter Facebook Social Media LinkedIn 94

Waxing UnLyrical

APRIL 11, 2012

Tarnishing your brand doesn’t have to happen in such a dramatic fashion. Nothing says, “I care more about money than customer service” than that. With more than 16 years of communications experience, Narciso Tovar is a principal of Big Noise Communications , a PR + Social Media agency that runs on Method + Moxie.

Media Training 70

Media Training Crisis Training Crisis Communications 70

Beyond PR

MAY 30, 2017

In fact, just five percent of unhappy customers complain in a form or fashion that the business can know about it, including phone, email, social, review sites, letters, and in-person gripes. All companies should at a minimum be using a combination of Google alerts and simple social media listening software.

Software 45

Software Customer Service Google Small Business 45

Waxing UnLyrical

JUNE 15, 2011

As a cable company, Comcast is notorious for poor customer service. However, they are able to leverage a personal experience to their Twitter account by humanizing the customer service experience. Bill Gerth is the trust agent for Comcast and he responds to customer inquiries and issues with his own voice.

Brand 78

Brand Branding Customer Service Twitter 78

Reputation Us

SEPTEMBER 7, 2016

It’s also important to keep your crisis communications plan as simple as possible, which can make it easier for executives to execute in a timely fashion, an important factor when addressing a crisis. That’s what good customer service is,” Huey explained. “I People want to know. Perception is reality.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Waxing UnLyrical

FEBRUARY 16, 2011

, consider this instead: The customer is your media. Repeat after me: the customer is your media. I’ve written before about how good customer service is the best kind of PR. Finally I went on Twitter when I’d had enough of the “senior fashion writer&# giving me what I thought was fluff.

Publicity 107

Publicity Media Case Study Nonprofit 107

Rock the Status Quo

SEPTEMBER 3, 2014

It’s more fashionable. If you are an advertising agency who’s primary income is derived from print and broadcast media buys, odds are high that your business took a steep dive when advertising spends dropped. Digital agency – doesn’t that sound impressive and in demand? Not usually. They need, period.

Agency 188

Agency SEO Advertising Advertising 188

Stephen Waddington

JANUARY 4, 2021

I’ve skimmed them all so that your don’t have to, but decide for yourself. I’ve skimmed them all so that your don’t have to, but decide for yourself. I’ve skimmed them all so that your don’t have to, but decide for yourself.

Trends 155

Trends Technology Television Banking 155

Mindful Marketing

JANUARY 29, 2023

Here are some of the actions at which ChatGPT balked: White Lies: When asked how to respond to a fashion-challenged friend who asks you how they look, ChatGPT was emphatic about not hurting their feelings but also not telling an untruth. Their fashion taste is not good. Questions are in bold; the bot’s responses, in italics.

Ethics 98

Ethics Guidelines Fashion Transportation 98

MaccaPR

OCTOBER 2, 2014

Best of all, videos about your company and its products are shareable by your customers, so your YouTube channel – properly treated and optimized – automatically equips your customers, dealers, employees and fans to become evangelists in pushing out your video content via social media.

YouTube 54

YouTube Video Web SEO 54

PR Conversations

APRIL 8, 2015

The next chapter, discussed in this post, however, is different and feels remarkably old-fashioned in many respects. Its title: Relations with Customers and Prospects , is essentially what today may be thought of as marketing rather than public relations. Customer services. Community service. Vendor relations.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

The next chapter, discussed in this post, however, is different and feels remarkably old-fashioned in many respects. Its title: Relations with Customers and Prospects , is essentially what today may be thought of as marketing rather than public relations. Customer services. Community service. Vendor relations.

Retail 40

Retail Radio Advertising Advertising 40

Waxing UnLyrical

SEPTEMBER 27, 2010

You’ve been using Twitter quite delightfully to poke fun at AT&T’s wireless service. Are you what they’d call a social media “guru,&# or are you just a concerned citizen trying to get AT&T to up its game? There I paid a man with a soul patch $600 (U.S., Noooo… I’m no guru.

Wireless 74

Wireless Twitter Writing Measurement 74

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. There will be a notable uptick in socially conscious marketing. December 2016: One Prediction Each for PR, Content Marketing and Social Media.

Social Media 93

Social Media Marketing Media Creativity 93

PR Fuel

OCTOBER 16, 2018

Interestingly, the best new public relations idea came from our part-time customer service representative. Collaborate With Your Customers. And when you get set up, don’t simply advertise your services. Small tips that your customers can read quickly and move on with are a great way to build this authority.

Web 40

Web Pitching Local Report 40

Beyond PR

JULY 28, 2016

At major events, you’ll typically find journalists posting coverage and personal accounts on social media using the event hashtag. If the media aren’t present in the areas you expect, you may learn they’re congregating somewhere you can strategically place yourself for timely introductions. Me: “I can help with that!”).

Media Relations 40

Media Relations How To Media Conference 40