NewsWhip

FEBRUARY 23, 2023

It can be difficult for brands to know what to do with real-time media monitoring data even when they have it. Internal processes can often be far from real-time themselves, and it’s crucial to have the structure in place to match the speed of the data you have in order to feel its full benefit. Define what matters to your business.

Crisis 78

Crisis Data Reddit Analytics 78

PRSay

JUNE 23, 2021

companies faced 65,000 attacks during 2020, in which their computer systems and data were held hostage by cybercriminals. Preparing for these increasingly sophisticated threats and containing the damage when attacks occur requires a level of experience and expertise beyond that of a company’s day-to-day crisis team. Have a “Plan C.”.

Crisis 141

Crisis Insurance Insurance Exercises 141

Burrelles Fresh Ideas

JANUARY 30, 2024

Purina: In other news, Purina is dealing with a social media crisis as pet food safety is questioned by pet owners’ Facebook groups and then amplified on TikTok. Our take: Top-notch communications and PR professionals know that now is always the best time to prepare for a crisis — before it happens.

Ethics 96

Ethics Crisis Transportation Airlines 96

NewsWhip

NOVEMBER 22, 2022

Analytics, hard data, and predictive insights are needed so that comms teams can measure what the media is saying about their brand and how the brand is being perceived by the public. When it comes to social data, it’s hard to get higher-ups to sit down and pay attention to its importance.

Data 78

Data Analytics Measurement Technology 78

NewsWhip

APRIL 14, 2020

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. As we’re all learning, there is no playbook for the crisis we are facing.

Data 148

Data Public Affairs Crisis Analytics 148

Stuart Bruce

MAY 9, 2022

It highlighted how important it is for PR and communications professionals to … © Stuart Bruce - DataComms conference shows how PR and comms must get better at data was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future and digital transformation of public relations, communications, corporate affairs, and (..)

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Conference Data Crisis Communications Corporate 148

Onclusive

DECEMBER 6, 2021

Using data from hundreds of thousands of verified business user reviews, the platform collects unbiased feedback on industry-leading software to help technology buyers, investors, and analysts make better purchase decisions. . The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry.

Media 370

Media Comparison Software Enterprise 370

NewsWhip

JULY 15, 2021

Recently, we sat down with PepsiCo’s Lauren Powell to talk about how her team works to transform trends into successful campaigns and how data can power creative. Every successful modern creative campaign is powered by insight and data. The post How PepsiCo uses data to power creativity appeared first on Newswhip.

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Creativity Data Trends Analytics 78

NewsWhip

SEPTEMBER 11, 2020

Respond to crisis quickly & effectively. When a crisis unfolds, reacting quickly is only part of your job. We’ve built the Top Authors Leaderboard so that you can quickly identify the reporters that influence public perception around your crisis and increase the impact of your crisis response plan. Paul Quigley.

Data 120

Data Media Instagram Crisis 120

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Step 1: Identify your stakeholders.

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Crisis Communications Crisis Communications Crisis Management 193

NewsWhip

JULY 14, 2020

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. Paul: How does MHP approach deciding what data and insights to bring in, and does the firm have a “tech stack”? This interview has been edited for length and clarity.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Melissa Agnes

JUNE 10, 2014

Crisis and issues management is an increasingly important topic for organizations today and there are so many interesting people and organizations out there doing it right. Agnes + Day is excited to introduce The Crisis Intelligence Podcast! Listen to the latest episodes of The Crisis Intelligence Podcast. Tune in every week!

Crisis 244

Crisis Crisis Communications Crisis Management Big Data 244

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

Armchair PR experts get lots of mileage from critiquing crisis management by major brands and businesses this time of year. But what about the crisis situations that are handled well? SoFi may have gotten lucky with the timing of its crisis, or its troubles could have been overshadowed by those at better-known companies like Uber.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Flack's Revenge

AUGUST 14, 2019

A PR crisis could ravage your reputation, and any number of potential developments can trigger one. Thanks to technology, news will spread fast and far about a criminal act, a faulty product, a data breach, an offensive remark, an incident involving insensitive treatment of a customer … the list continues. Fall silent.

Crisis 120

Crisis Reputation Radio Analysis 120

Melissa Agnes

NOVEMBER 10, 2014

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. Don’t think your crisis plan has blind spots? Risk 2: Technology and the internet leave us all vulnerable to being hacked. When it comes to technology, we can never be too safe.

Crisis 203

Crisis How To Exercises System 203

The Proactive Report

APRIL 15, 2023

Technology has had a big impact on the media landscape and the practice of PR in the last 20 years. We’re now in another huge leap in technology with artificial intelligence. And once again the PR community is wary of this new technology and hesitant to adopt it. Why should you embrace AI?

Social Media 130

Social Media Measurement Tools Data 130

NewsWhip

MARCH 13, 2024

We recommend a simple approach for this – based on the smart work we see by our clients, and based on advice from practitioners captured in a Journal of Communications article called “Watchful Waiting: Public Relations Strategies to minimize and manage a fake news crisis”. These updates can include automation and leveraging technology.

Brand 147

Brand Branding Crisis Exercises 147

5W PR

APRIL 22, 2024

However, in this exciting landscape, customers still need to know they can trust these new technologies with their hard-earned cash, making public relations a key player in fintech. Thus, a data breach can be catastrophic, leaving a long-lasting dent in a brand’s reputation.

Consumer 78

Consumer Financial Crisis Management Reputation 78

Prowly

APRIL 19, 2023

We discussed all of the topics currently trending in the PR industry, like Corporate Social Responsibility (CSR), AI technology, digital PR, link building, reputation management, crisis management, data-driven PR, and data-driven […] The post PR Episodes: Our Biggest Takeaways from PR Experts appeared first on Prowly Magazine.

Data-Driven PR 104

Data-Driven PR Crisis Management Crisis Trends 104

Cision

JULY 21, 2016

The recipe for successful crisis mitigation needs to include the right mix of support, planning and communication. By combining these ingredients, your organization will be able to face any crisis that arises and come out on top. So what should go into your crisis mitigation strategy? Technology and Tools. Does yours?

Crisis 120

Crisis Education Software Technology 120

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

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Crisis Management Crisis Financial Reputation 62

Deirdre Breakenridge

MAY 13, 2019

Today, because of the sheer online data volume, this approach is no longer sustainable: in the next ten minutes, there will have been over 3 million new tweets posted online, along with hundreds of thousands of Tumblr articles, Instagram posts, YouTube videos and much more. Example of video recognition technology. Too complicated?

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Training Video Analysis Data 399

Cision

JULY 31, 2015

Verticals don’t matter; a B2B brand is just as likely as a B2C or nonprofit to face a crisis at some point. Establish a crisis communication plan now rather than later. Crisis management involves pre-crisis, mid-crisis and post-crisis phases. A public crisis demands a public apology and public action.

Crisis 120

Crisis Crisis Communications Brand Branding 120

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. That’s also true in the startup technology reporting I do. Bonus points if you have good data points to support it.

Technology 76

Technology Report Meeting Financial 76

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Reddit data.

Reddit 174

Reddit Software B2B Technology 174

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 111

Technology Policies Government Community 111

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. If you think you could never be the victim of a crisis, think again. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Onclusive

NOVEMBER 10, 2021

Once you know where you need to spend the most time, you can narrow down the scope of your research, including the sources of information, primary and secondary research methods, and any automated trackers and other technology you may want to set up. Analyze the data you’ve collected. Gather the information. Michael Dolmatch.

Analysis 195

Analysis Corporate Reputation How To 195

5W PR

JANUARY 29, 2024

Defense technology transcends the world of gadgets and apps. In this high-stakes arena, public relations isn’t simply useful when it comes to crisis control. Here, technology isn’t about entertainment. To protect against these risks, a strong crisis communication plan is essential.

Industry 78

Industry Publicity Ethics Privacy 78

Onclusive

NOVEMBER 8, 2023

Each channel provides its own large sets of metrics, making it difficult to collect and connect data consistently. million terabytes of data is created each day. It enables reputation monitoring, crisis management, and time-dependent comms. Real-Time Monitoring: According to a recent study, an estimated, 328.77

How To 195

How To Tools Analytics Reddit 195

Onclusive

NOVEMBER 8, 2023

Each channel provides its own large sets of metrics, making it difficult to collect and connect data consistently. million terabytes of data is created each day. It enables reputation monitoring, crisis management, and time-dependent comms. Real-Time Monitoring: According to a recent study, an estimated, 328.77

How To 195

How To Tools Analytics Reddit 195

Cision

JUNE 27, 2015

Once you take control of a crisis and find operations returning back to normal, you may feel tempted to sit back and celebrate your plan’s success. A post-crisis plan is just as essential as a pre- or mid-crisis plan. Don’t keep accomplishments locked up behind the scenes after a crisis hits. Data drives PR measurement.

Crisis 120

Crisis Crisis Communications Brand Branding 120

Onclusive

OCTOBER 12, 2021

Think of it as a sales pitch with robust data and justification. Improved technology is on the wish list, as well. Using data & technology to support your business case. The need for data and insights becomes especially obvious when you are building a business case.

Resources 195

Resources Technology Data Tools 195

PRSay

JUNE 16, 2023

Generative artificial intelligence, such as ChatGPT or Google’s Bard chatbot, can generate text, images and other content derived from the data on which the AI software is trained. Instead, I predict that PR practitioners who are slow to add AI to their skillsets may be replaced by communicators who learn to leverage the evolving technology.

Technology 141

Technology Crisis Management Social Media Training 141

The Stalwart Blog

NOVEMBER 18, 2019

Dave Oates: Hey, thanks for joining us for another edition of the Public Relations Security video cast where we talk to experts in all facets of crisis events and crisis management. Lily Li: I mean, right now, a lot of businesses don’t realize how much data they’re collecting. Lily Li: Thanks for having me again.

Data 60

Data Privacy System Crisis Communications 60

Sword and the Script

APRIL 23, 2019

Three question areas in particular – about goals, issues and technology – stood out to me. Technology companies should support Net Neutrality – we should treat the internet as a public utility – because everyone is so dependent on it. The Annenberg survey listed data privacy, health care and diversity as social issues.

Technology 126

Technology Study Communications Survey 126

PRSay

DECEMBER 7, 2023

The findings also suggest that PR professionals continue to play an important role as mediators between experts and reporters, even amid significant technological changes and new business models. Public relations professionals should make sure their teams and clients are prepared to face tough questions during a crisis.

Journalism 177

Journalism Real Estate Survey Report 177