PRSay

MARCH 19, 2020

As the situation continues to unfold, here are six crisis communications lessons from past pandemics to keep in mind: 1. Given the uncertainty about the coronavirus and what still lies ahead, ongoing crisis planning should concentrate on worst-case scenarios. It helps to give workers roles they can play in the crisis.

Crisis Management 214

Crisis Management Crisis Crisis Communications Employee 214

Melissa Agnes

OCTOBER 19, 2014

Welcome to episode #020 of The Crisis Intelligence Podcast, with Melissa Agnes and Bill Boyd. As the Ebola crisis continues to make waves in the United States and around the world, the CDC, government, hospitals and countless others are being looked to to lead the public through this epidemic. The second is Fearbola. Get connected!

Crisis 248

Crisis Government Crisis Communications Crisis Management 248

Onclusive

AUGUST 22, 2017

Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Internal communicators must be savvy enough to turn dry content like company policies into info employees actually want to read. Executive Thought Leadership. Crisis Communications.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

JUNE 15, 2020

However, when mistakes are made, all of those benefits can act against the brand, amplifying a momentary lapse and creating a monumental PR crisis. Let’s take a look at how brands should use the tools available on social media to mitigate a PR crisis and move forward to re-establish the brand’s reputation.

Crisis 113

Crisis Digital PR Retail Reputation 113

Deirdre Breakenridge

APRIL 17, 2017

I recently read an inspirational tweet about progress being measured in steps. Achieving success in your PR, communications or any career is about putting one foot in front of the other and repeating the process. A Guest Post Simon Erskine Locke, Founder & CEO of CommunicationsMatch TM. It was time to focus on the next objective.

Measurement 247

Measurement Communications Banking Crisis Communications 247

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. First statements say a lot about what a brand stands for, and they reflect on the quality of its leadership. Five crisis PR first responses. Facebook dodges blame.

Crisis 136

Crisis Privacy Airlines Facebook 136

Melissa Agnes

AUGUST 29, 2016

The question was: “Is there a secret formula for ensuring our crisis team remains calm in a fast-paced, high profile crisis?” Not to mention that, as a study recently confirmed, stress is contagious , which makes it even more important to effectively manage in a crisis. ” Good question.

Crisis 154

Crisis Crisis Management Crisis Communications Training 154

Newsfile

FEBRUARY 28, 2024

PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. How Do You Measure Media Coverage? Measuring media coverage involves quantifying the impact and visibility of PR efforts. What are the Basics of Crisis Communication Planning?

Viral 52

Viral Crisis Communications SEO Reputation 52

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Sword and the Script

OCTOBER 25, 2022

Those who said communications work has “changed very significantly,” wrote: 1. More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 122

Communications Crisis Internal International 122

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Some CEOs and others in leadership positions shun the idea of media training. Inadequate PR outcomes measurement. Today’s PR efforts should include sophisticated – but simple – measurement to determine a plan’s ability to help achieve business goals. Nonexistent or outdated crisis communications planning.

Skype 170

Skype Interviews Crisis Communications Crisis 170

PRSay

OCTOBER 8, 2019

You manage the crisis and you manage it well. From staying ahead of the story by conducting continuous media monitoring to knowing when and how to communicate both internally and externally, we run through our steps for managing a crisis. Here are four tips that will help manage the crisis: 1. Stay ahead of the story.

Crisis 87

Crisis Internal International Conference 87

Onclusive

OCTOBER 12, 2021

Here are the key elements of a well-rounded communications budget to consider: Team headcount and salaries Agency retainers, including media relations & crisis communications Owned media and contributed content development Technology tools, such as media monitoring, media database and internal communication platforms for employee engagement.

Resources 195

Resources Technology Data Tools 195

Reputation Us

NOVEMBER 7, 2023

Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation. Creating a robust crisis communication plan is imperative. We’re here to help.

Reputation 78

Reputation Real Estate Internal International 78

Melissa Agnes

OCTOBER 19, 2014

Welcome to episode #020 of The Crisis Intelligence Podcast, with Melissa Agnes and Bill Boyd. As the Ebola crisis continues to make waves in the United States and around the world, the CDC, government, hospitals and countless others are being looked to to lead the public through this epidemic. The second is Fearbola. Get connected!

Crisis 100

Crisis Crisis Management Government Crisis Communications 100

Stern + Associates

JUNE 22, 2023

Corporate communication isn’t just a tool to roll out when a problem arises – it should be an integral part of an organization’s strategy , says Dartmouth Tuck School of Business Corporate Communication and Leadership Professor Paul A. Many crises are ‘ predictable surprises’ that don’t have to happen.

Strategy 62

Strategy Communications Crisis Communications Corporate 62

PRSay

JANUARY 14, 2022

Teams must also devote time to communicating the need to increase fees and lower delivery speeds. Agencies must reevaluate success measurement with clients to better show value. Proactive crisis communication is essential to build equity, protect against hate and be accessible to people looking for good in the world.

Communications 164

Communications Trends Nonprofit Radio 164

PRSay

DECEMBER 30, 2022

Elevating Your Game in Crisis Communication (May). • 5 Ways to Measure PR Performance, Value and ROI (January). • And here is our top-five list from Strategies & Tactics , PRSA’s award-winning publication. Views are based on visits to our online edition as determined by Google Analytics.).

Crisis Communications 78

Crisis Communications Storytelling Analytics Writing 78

PR Conversations

OCTOBER 28, 2014

The chair of the Global Alliance introduces the Madrid Momentum ( Learning to Lead ) and details four Ps that constitute the cornerstones of PR leadership. Distance from an event lends a certain perspective, as we all know from our various war stories on crisis communication. The four Ps of public relations leadership.

Leadership 111

Leadership Publicity Government Journalism 111

Landis PR

JANUARY 30, 2024

With calls for recession waxing and waning, PR strategies like thought leadership become more and more important. Instead, proactive marketers turn to thought leadership to drive revenue and acquire new business. That example is less quantifiable, but brand recognition also can be measured through polling and surveys.

Leadership 105

Leadership SEO Measurement Reputation 105

PRSay

OCTOBER 22, 2021

The company’s communications team found itself pivoting into crisis mode. Things began to continually get worse,” said Kristin Seay, Delta’s director of employee communications. This was a scenario that was unimaginable,” said panelist Trebor Banstetter, director of corporate communications for Atlanta-based Delta Air Lines.

Crisis 78

Crisis Airlines Travel Internal 78

Melissa Agnes

FEBRUARY 15, 2015

Welcome to episode #037 of The Crisis Intelligence Podcast, with Melissa Agnes and Trushar Barot. In the second half of last year, BBC World News decided that they wanted to position themselves as a voice of credibility and leadership in this global crisis. A world news organization wanted to help fight the crisis of Ebola.

Crisis Communications 100

Crisis Communications Crisis Crisis Management Exercises 100

Communications Conversations

APRIL 17, 2020

Those who went quiet and were going through the crisis communications playbook when it came to content on social channels. good) data is carefully measured and collected information based on a range of subject-dependent factors, including, but not limited to, controlled variables, meta-analysis, and randomization.

Social Media 198

Social Media Brand Branding Employee 198

Sword and the Script

AUGUST 1, 2022

.” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. More and more crisis communication events that interrupt the general flow of work in our area. Most common comms measurement methods. Taken more seriously by the C-Suite.”.

Survey 130

Survey Communications Measurement Internal 130

PRSay

JANUARY 13, 2021

Proper planning requires a combination of quantitative and qualitative measures of communications effectiveness, including audience preferences and channel utilization, along with measures like reach, readership and engagement. Here are the three steps you need to take to run a successful communications audit.

Internal 187

Internal International Data Communications 187

Victorious PR

JUNE 15, 2023

PR plays a pivotal role in building and reinforcing trust by proactively communicating a project’s compliance measures, security protocols, and commitment to regulatory frameworks. Effective community engagement also involves actively listening to feedback, understanding community sentiments, and adjusting strategies accordingly.

Community 52

Community Education Leadership Guidelines 52

Sword and the Script

DECEMBER 23, 2014

Reputation was a key message billionaire Warren Buffet conveyed in “biennial” memo to his leadership team – the 80 or so business people that run the subsidiaries of Buffet’s Berkshire Hathaway company. Financier, PR man, crisis manager – and pitch man – this guy can do it all. And probably in 15 minute or less.

Reputation 115

Reputation Newspapers Crisis Communications Leadership 115

Sword and the Script

MAY 25, 2021

The statistic on sharing data speaks directly to the marketing shop because many measure success, at least in part, based on event and content registration forms completed. Thought leadership, brand purpose, or CEOs sharing political opinions. 73% trust a business that offers “a good value for the price.”.

Brand 109

Brand Branding Survey Customer Service 109

Critical Mention

FEBRUARY 5, 2019

Tracking trends is critical to determining whether your marketing team can prove your value to senior leadership through earned media measurement. Last but certainly not least, crisis communications is another benefit of following trends. Why is monitoring trending topics so important?

Trends 61

Trends Viral Analysis Crisis 61

Katie Paine's Measurement Blog

JULY 20, 2023

For communicators tasked with preventing risk, the challenge is further complicated by the fact that you have to make your messages compelling enough to get attention, yet not harm your brand by causing panic or fear. Most risk communication measurement stops far short of measuring the actual behavior you want people to take.

Chemicals 52

Chemicals Brand Branding Survey 52

Cision

JUNE 15, 2017

It’s an exhilarating time for both the PR industry and Hispanic communications, as both areas continue to add significant value and return on overall marketing initiatives. Brands are consistently identifying the need to incorporate Hispanic public relations to cost-efficiently improve their communications reach and impact their sales.

Automotive 245

Automotive Resources Strategy Consumer 245

PRSay

OCTOBER 25, 2017

The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Companies should have strong pre-crisis and crisis plans in place. This type of planning includes making sure that your team is communicating well internally, too. “If A new era of crisis communication is upon us.

Social Media 117

Social Media Conference Media Corporate 117

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. It would be even funnier if it wasn’t so tragic. Does it really?

Corporate 60

Corporate Crisis Communications Guidelines Crisis 60

PR in High Definition

JANUARY 23, 2020

How do they measure what your workforce thinks of you as an organisation? Leadership team. How do they measure what your clients/customers think of you as an organisation? To join you in developing a crisis communication handbook should a crisis arise – show them their role in the process. Security and IT.

Reputation 48

Reputation Handbook Exercises Groups 48

5W PR

MARCH 26, 2020

These unprecedented measures bring up many questions create many questions. For heads of companies looking for extra guidance during this time, we’ve compiled considerations for how to best handle and communicate office closures. It’s also important to stay visible as you’re the one they look to for leadership. Be Transparent.

How To 88

How To Employee Financial Meeting 88

Sword and the Script

DECEMBER 30, 2017

One of my first pieces that got real traffic was a crisis case study from my former employer, which coincidentally was about dealing with a negative blogger. Then it got picked up by a crisis communications specialist who asked to run it in his newsletter. The measure of “best” in this case is unique page views.

Blogging 72

Blogging B2B Content Marketing Trade Shows 72