Waxing UnLyrical

NOVEMBER 8, 2019

Whether it’s web or social media or mobile apps, it’s still the content that dominates every digital space. For instance, content on mobile app development tips will be expertise-driven (B2B audience), while content describing the latest gadgets will focus on consumer-specific attributes (B2C). Infographics. Blogs and articles.

Content Marketing 74

Content Marketing Marketing Web SEO 74

Stephen Waddington

JULY 11, 2017

Most organisations use more elements like online videos, infographics and instant photos in their messaging. Accordingly, the shift towards online and mobile is consistently overestimated by practitioners. . #1 Visualisation in communication. But only 4.6% have implemented advanced management processes. #2 5 Hypermodernity.

Communications 115

Communications Publicity Survey Newspapers 115

Shift Communications

JULY 20, 2015

We pride ourselves on our smart, dedicated, creative (and who can forget ballsy) culture. Jenny gives us insight into her role on the Creative Services team and offers advice for those looking for a glimpse into the SHIFT life. Anything creative! One of our greatest challenges is educating SHIFTers about our creative services.

Agency 60

Agency Creativity Infographics eBook 60

Solo PR Pro

OCTOBER 4, 2016

Fortunately, for savvy wordsmiths who feel they lack innate visual creativity, there is a myriad of tools to help. It is a free tool with a desktop and mobile version that allows you to create posts, pages, and videos on the fly. Today’s communication professional must be able to tell captivating client stories in words and images.

Video 71

Video Tools Trade Shows eBook 71

Cision

JUNE 2, 2017

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. Cool infographics. The mobile and social networks are obsessive technologies that have made 7 billion of us publishers.

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

AUGUST 16, 2016

The web has obviously changed that – a few quick product searches on a mobile device leads a buyer to reviews and commentary from sources other than the brand. Get to the latest infographic before it’s published – and pitch it to a media outlet first. Dan’s example is the car dealership.

Content Marketing 60

Content Marketing Marketing Infographics Pitching 60

Shift Communications

DECEMBER 18, 2014

For example, previous PPC ad data that shows certain taglines in ads to be more effective would be very useful for a creative team building an infographic on the same topic. The world is digital and mobile now, and your website and owned media properties are the places people go to find out how to do business with you.

Data 157

Data Data-Driven PR System Analytics 157

Sword and the Script

OCTOBER 22, 2016

Even Google weighed in recently – threatening penalties for pop-ups that ruin the user experience – especially on mobile (after January 10, 2017). What I do is a creative PR idea – borrowed from Letterman and Oprah – taking a drawback and transforming it into an opportunity. Does your B2B agency stopped bringing creative content ideas?

Web 60

Web Google Mobile B2B 60

PR 20/20

AUGUST 11, 2016

Assemble a team of professionals who are analytical, creative, attentive, collaborative, tech-savvy and intrinsically motivated. The writer possesses the technical skills to produce content that is valuable to readers at all stages of the buyer’s journey and the creative skills to keep the story interesting. The Mobile Mogul.

Marketing 43

Marketing Mobile Engineering Technology 43

ISEBOX

MARCH 18, 2016

The upgrade to Advanced Project Management is $10, and the Full In-House version for creative teams is $15. Asana streamlines communications through a web and mobile app that eliminates the clutter. When you work smarter – not harder – your time is freed up for more creative projects, developing strategy and relationship building.

Publicity 70

Publicity Enterprise Analytics Tools 70

PR 20/20

AUGUST 11, 2016

Assemble a team of professionals who are analytical, creative, attentive, collaborative, tech-savvy and intrinsically motivated. The writer possesses the technical skills to produce content that is valuable to readers at all stages of the buyer’s journey and the creative skills to keep the story interesting. The Mobile Mogul.

Marketing 40

Marketing Mobile Engineering Technology 40

Sword and the Script

JUNE 7, 2016

Also see: The CMO Survey with Social & Mobile Marketing Takeaways. The firm took the data and published a pretty incredible and interactive infographic that looks at the data by stage in the buying process and cross-tabbed by generation. There’s a growing body of research suggesting doodling sparks creatively.

Survey 60

Survey Marketing B2B Infographics 60

Shift Communications

APRIL 23, 2015

Video, photos, infographics and the like are necessary in a mobile and digital world. Find a creative director who can act as a mentor. The digital age requires that the communicator be a better storyteller in a variety of media, and that includes visuals. Find photographers that you respect and study their craft.

Communications 60

Communications Analytics Infographics Data-Driven PR 60

Bad Pitch Blog

MARCH 22, 2010

1) Infographic: USA Today was the first to own the infographic because snappy visuals help show the news instead of simply telling it. 5) Haiku : Creative writing might work, but what if you''re announcing an acquisition? If you keep trying the same thing, expecting different results, you''re nuts. You should.

Infographics 98

Infographics Energy YouTube Mobile 98

Stephen Waddington

DECEMBER 5, 2018

Mobile broadband services such as WAP, 3G and 4G followed. Content is accessed on personal computers, mobile, tablet and home assistant devices. You should not start with three pages of A4, but a tweet, an infographic or a video. It’s this creative and editorial understanding that is at the heart of the public relations process.

Media Relations 115

Media Relations Media Print Newspapers 115

ISEBOX

FEBRUARY 26, 2016

The integration of multimedia content (images, infographics, video, studies) has been a major boon to pharmaceutical media relation’s efforts. As a result, there are typically limited creative options, and there is a complete loss of control after the “push” occurs on the wire. Legacy Digital Distribution: Time Consuming and Costly.

Pharmaceuticals 70

Pharmaceuticals Communications Internal International 70

Beyond PR

JANUARY 11, 2017

Eight in 10 drivers mistakenly believe hands-free devices are safer than using a traditional mobile device. Text, including data with explanatory videos and infographics is a great secondary step to help support your claim. NSC wanted to bring awareness to this misconception and help make the roads safer.

Case Study 40

Case Study Communications Infographics Video 40

Waxing UnLyrical

APRIL 19, 2018

The life of a communications pro for a nonprofit organization is one that seems to require a daily mix of magic tricks, extreme sport level time management and creativity. Piktochart : PIktochart is an online infographics tool. Image: Kevin Bhagat via Unsplash, Creative Commons CC0. Guest Post by Laura Petrolino.

Nonprofit 76

Nonprofit Tools Marketing Skype 76

Sword and the Script

AUGUST 2, 2016

It ‘helped’ that my National Guard unit was mobilized for Iraq, so making a career change wasn’t as intimidating. Text, graphics, infographics, videos, photos, etc. We can use Twitter, bloggers, infographics, Snapchat stories, and much more to reach people. So, what’s my definition of content marketing?

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Norton's Notes

JULY 17, 2014

The BBC plans to spend £8m on hiring extra specialist editors and correspondents, local political reporters and city correspondents; with the remaining £4m going into social and mobile news, data journalism, online analysis and enhancing News Labs. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

MaccaPR

NOVEMBER 10, 2015

Marketers know that social media is as revolutionary to our culture as the printing press was in Gutenberg’s day, turning mobile phones and PCs into access points for endless connectivity. The social organism evolves through memes and grows when you allow users to be creative with your content. Social media feeds off of emotions.

Marketing 48

Marketing Social Media Video Mobile 48

Journalistics

APRIL 5, 2016

As if this weren’t enough to put on the journalist’s plate, multimedia journalists are expected to be increasingly mobile-native – in other words, they should be able to do everything via their mobile device just as easily as they could from the comfort of their desktop. Tip #2: Make Your Story Mobile-Friendly.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

As if this weren’t enough to put on the journalist’s plate, multimedia journalists are expected to be increasingly mobile-native – in other words, they should be able to do everything via their mobile device just as easily as they could from the comfort of their desktop. Tip #2: Make Your Story Mobile-Friendly.

Media Relations 40

Media Relations Media Mobile Pitching 40

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Landing page basics include: 1) Does your page look great on a mobile device (where many of your visitors may come from)? Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Beyond PR

JUNE 2, 2017

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. “I Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. Cool infographics. The mobile and social networks are obsessive technologies that have made 7 billion of us publishers.

Real Estate 57

Real Estate How To Web Case Study 57

NewsWhip

MAY 27, 2021

So, we had to move to media channels that are more creative, that are more mobile, that are more dynamic and personalized, and that’s led us to where we are today which is a ripe opportunity for our clients and healthcare to really embrace these new storytelling opportunities and reap the benefits of more modern media strategies.

Healthcare 78

Healthcare Storytelling Communications Local 78

Flatiron Communications

JANUARY 15, 2016

We also were led to believe that the creation of a compelling piece of content (text, images, infographics, video) stood a chance of going viral. Instagram), while others have done so through their creative and prolific media output, e.g, Which agency will garner early adopter media attention for creatively using AR/VR in a PR program?

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

Beyond PR

AUGUST 4, 2016

Graphics must look good on mobile. Instagram is a mobile app created for cell phones. Diversify the content you pin by including images, GIFs, videos, infographics and Cinematic (animated) pins. Quotes and infographics are a hit with users of this platform. Instagram is a visual channel. BONUS CHANNEL!

Social Media 40

Social Media Pinterest Media Marketing 40

Journalistics

JULY 6, 2013

This again includes preparation, monitoring, waiting and swift action, but also requires a bit more creativity and innovation on the part of your communications team. Some brands have been quick to act on natural disasters, offering their support or condolences, or helping to mobilize their online communities to support a cause.

Marketing 52

Marketing Community Trends Case Study 52

Contently - Strategy

APRIL 14, 2021

After all, Google will still be able to track individual user behavior on mobile devices, third-party apps from the Play store, and activities on proprietary platforms like YouTube. Brands have gotten creative every step of the way, and they’re already starting to prepare for the cookie ban.

Privacy 96

Privacy Google Advertising Advertising 96