Reputation Us

MARCH 20, 2024

The dynamic relationship between your corporate reputation and influencer engagement underscores the importance of building and safeguarding a positive brand image. To review Part Two of our series discussing the value of mitigating risk to your corporate reputation, click here. The post PART 3: The VALUE of Reputation.

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Reputation Journalism Financial Corporate 78

Prakkypedia

APRIL 23, 2019

After several grumpy episodes interviewing local people about their so-called “stories”, Ricky’s character has an epiphany. He says ‘ everybody deserves to be in their local paper’ at least once in their lives. In Ricky Gervais’s latest TV series, After Life , he’s a writer at a free community newspaper.

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Local Newspapers Interviews Employee 128

Buchanan PR

SEPTEMBER 19, 2022

When I started my career in corporate communications three decades ago, there was a long-running joke that every CEO or client wanted only one thing from their communications team: “Get me in The Wall Street Journal.”. First, it’s great journalism. ProPublica. Its audience skews older, educated and liberal.

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Journalism Media Financial Local 52

Sword and the Script

AUGUST 15, 2017

Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale. The one-time crowdsourced feature for new hire announcements or appointments in a local market will cost $250. Don’t miss these related posts: The Shocking Beef about Feeding the Content Monster.

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Journalism Brand Branding Advertising 64

PRSay

NOVEMBER 10, 2023

The full-service firm represented a variety of clients ranging from Fortune 100 companies to local nonprofits, many of them clients for more than two decades. He advocated for social responsibility and open, ethical corporate behavior — years before laws and a changing business environment compelled it. A native of Forest City, N.C.,

Ethics 166

Ethics Public Affairs Travel Nonprofit 166

PRSay

NOVEMBER 18, 2021

According to the report, “The spread of false and misleading narratives, the incitement of division and hate, and the erosion of trust have a long history, with corporate, state actor, and political-persuasion techniques employed to maintain power and profit, create harm, and/or advance political or ideological goals.” Local media investment.

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Social Media Report Media Government 189

PRSay

JANUARY 11, 2021

She holds a Bachelor of Arts in journalism from the Ohio State University. In the past few years, I’ve seen a growth in — people refer to it in different ways — brand journalism, branded content, native content. In my experience, corporate environments tend to be a little faster-paced than in the nonprofit or association world.

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Energy Journalism Leadership Meeting 182

Sword and the Script

AUGUST 23, 2022

We continue to benefit from responsible reporting by our local newspaper.”. Traditional outlets are usually run according to ethical journalism principles.”. “We Because that’s what journalism is. Media has become increasingly activist like and if you’re with a corporate brand, you’re instantly a target.”.

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Survey Media Report Journalism 138

PRSay

OCTOBER 17, 2019

A distinguished corporate executive, Byrum traveled throughout the country living and working in California, Texas, Washington, D.C., He then moved to Texas, where he held corporate leadership roles for EDS Corp. Reed Bolton Byrum, APR, Fellow PRSA, died on Oct. 14 following a battle with esophageal cancer.

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Ethics Financial Local Newspapers 104

Mark My Words

APRIL 26, 2022

The news popped out while I was in a pub in Halifax, with no signal,’ Mason told his Twitter followers just earlier today, 24 hours after the big news broke that he would be taking on the biggest brief in British political journalism. . The new job is an immense privilege & responsibility and I’ll give it everything’ .

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Radio Local Meeting Journalism 60

Bianchi Biz Blog

AUGUST 21, 2023

How long have you been in journalism and how did you get started? I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland. We also want them to be interesting and easy to read.

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Meeting Automotive Engineering Journalism 72

PRSay

AUGUST 19, 2021

Current job title : Professor and Chair of The Department of Strategic Communication in the School of Global Journalism & Communication at Morgan State University. Therefore, I immediately joined PRSA and the PRSA Maryland Chapter and got to work locally. Name: David Marshall, Ph.D., Location : Baltimore.

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Meeting Education Ethics Leadership 196

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. Charity Navigator, The Journal of Philanthropy and even the Better Business Bureau offer updated information. Do go for a “perfect fit.”

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Local Corporate Groups Ethics 120

Bianchi Biz Blog

JANUARY 23, 2023

Trump’s tweet was in response to Goodyear (corporate) sending out a missive urging workers not to wear political attire in the workplace. How long have you been in journalism and how did you get started? There were a number of signs at the rally pointing out that the presidential vehicle (the Beast) runs on Goodyear tires.

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Meeting Report Chemicals Media 77

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

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Media Nonprofit Pitching Analytics 98

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Pivoting from journalism to PR. I knew that journalism was changing,” she said. “I

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Meeting Journalism Employee Storytelling 97

Flack's Revenge

DECEMBER 5, 2017

Is this a sign of the future of PR (and journalism)? In smaller markets, like where I live, there has long been a tendency for media professionals to seek corporate roles when they become available. I definitely think that it is. Is there the potential for conflict?

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Pitching Journalism Video Advertising 174

NewsWhip

SEPTEMBER 14, 2023

This was the biggest brand story to emerge that month, and more than a year later it was back once again thanks to NPR’s reporting, which has earned nearly 30k engagements in the last day, and has since been picked up by several local news outlets across the country. The story originally totaled over 1.4

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Brand Branding Viral Apparel 78

NewsWhip

JUNE 19, 2020

The most engaged publisher writing about Black Lives Matter since George Floyd’s death has been NBC and its local affiliates, by a considerable distance. In sum, these protests have received a huge amount of attention and have already begun to reshape policies in law enforcement and corporate circles. Benedict Nicholson.

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Local Measurement Journalism Television 183

Shift Communications

FEBRUARY 23, 2017

Keeping your thumb on the pulse of the media landscape and being ready to react as opportunities arise is critical to securing coverage outside of major corporate or product news—you never know when your evergreen pitch will turn into a feature opportunity. Don’t forget about local media! Don’t forget about your local media.

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Local Mobile Corporate Retail 68

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging. Oh, so many.

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Publicity Leadership Corporate Agency 174

Ishmael's Corner

DECEMBER 7, 2014

I don’t think Rem Rieder, editor of the American Journalism Review, is going to be happy. Drilling down to the White House-created content, the press backgrounder reads like journalism starting with the absence of superlatives in the headline, “Strengthening Community Policy.”. 5 and Dec. Obama’s content guys get it.

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Journalism Local Storytelling Policies 108

Cision

JUNE 25, 2015

If your company landed major coverage in a book, peer-reviewed journal or spot on a publication’s annual list, it warrants a press release. This tactic can be especially effective for garnering local press (Think: Local company earns coveted spot on prestigious Inc. Write a press release. 500|5000 list).

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LinkedIn Pitching Interviews Journalism 120

Critical Mention

AUGUST 6, 2020

Local & International Contacts. With that said, choose a media database that lets you search for both local and international contacts. If you’re a PR, communication, journalism or marketing pro, it’s likely that you or your team is also in charge of maintaining your brand’s reputation and status. All-in-One Media Service.

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Media Radio Local Tools 104

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. We really do have more fun than you corporate folks.

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Corporate Fashion Agency Travel 148

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Writing in a trade journal, Heather Ripley of Ripley PR says that what constitutes a crisis is oftentimes subjective. Identifying a PR crisis.

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Crisis Crisis Communications Journalism YouTube 120

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. I’m quite certain Alison will find herself in a senior leader role very soon.

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Social Media Agriculture Marketing Media 128

Ethical Voices

FEBRUARY 20, 2023

I learned a lot about public speaking, community organizing, canvas operations, and just really being an agent of change in my local community. That’s not something that is really of high value sometimes when you’re talking to prospective clients, large businesses or corporations. Absolutely.

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Ethics Community Conference System 81

Business Wire

JANUARY 19, 2017

Within its 22 local newsrooms around the world, Business Wire employs experienced and knowledgeable editorial teams who review this content to confirm legitimacy and accuracy. A newswire is a trusted method to meet Regulation Fair Disclosure, which ensures all interested parties have access to your news and financial data at the same time.

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Financial Video Consumer Data 164

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. Local news and indy journalism more trusted. “I Prediction, hope and a billion-dollar idea.

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Marketing Content Marketing Data Social Media 189

Stephen Waddington

DECEMBER 15, 2021

Further reading Corporate Digital Responsibility, Allegory, 29 July 2021, [link] The Economics of Biodiversity: The Dasgupta Review, Sir Partha Sarathi Dasgupta, 3 February 2021, [link] Carbon as a PR metric but who's counting? Search engines are the most trusted form of media (56%). Facebook took down 1.3

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Publicity Government Guidelines Facebook 128

Ethical Voices

MARCH 28, 2022

And then after that, I really did a variety for the first part of my career of corporate and agency. Then I went back to corporate America. They were a hugely popular local haunt for people in Florida, and the national company that purchased them promised that they would keep the recipe that made this particular popular.

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Ethics Strategy Real Estate Local 52

Cision

FEBRUARY 25, 2016

I had a few stories published in high school journals, and starting around junior high I used to write letters to the editor of the local paper. When I started at GE in 1995, I was one of a handful of people at corporate headquarters who had ever used the Internet. What drew you to the PR industry?

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Newspapers Financial Crisis System 120

Cision

JUNE 15, 2017

Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry. After considering law, I was drawn into communications because of the various areas it touches.

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Automotive Resources Strategy Consumer 245

Maxim Behar

FEBRUARY 20, 2024

Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. Perhaps it will be understood in English in most places, but you must still translate it into the local language because of corporate rules.

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Social Media Facebook Airlines Web 59

Communications Conversations

JANUARY 12, 2015

This is a common lament among agencies and corporations. 1: Journalism jobs continue to disappear. 1: Journalism jobs continue to disappear. So yeah, the fact that journalism jobs are drying up will impact the writing world. So yeah, the fact that journalism jobs are drying up will impact the writing world.

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Journalism Writing Trends Local 60

Sword and the Script

SEPTEMBER 1, 2020

In a separate, but timely report about the state of M&A in the PR technology space, Burton-Taylor Consultant Chris Porter noted: “We see ongoing M&A action in this space at all levels, from local strategic tuck-ins to major private-equity transactions. Platinum Equity’s $2.8

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Internal International Tools Software 147