PRSay

OCTOBER 1, 2021

In addition, we use colloquial terms, local slang and diminutives [adding an affectionate “ita” or “ito” to the ends of words, such as turning “abuela,” Spanish for grandmother, into “abuelita”] in our conversations — elements that we must take into account to elaborate key messages.

How To 165

How To Community Analysis Local 165

Stephen Waddington

OCTOBER 10, 2018

Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. What would have been once for sale in the back end of the local paper is now on Facebook. Not just a bit huge. A lot huge.

Local 60

Local Facebook Media Government 60

Onclusive

NOVEMBER 8, 2023

At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Corporate Communications As companies grow, corporate communications become more important. Corporate communications regularly involves interaction with senior leaders and HR departments.

Training 195

Training Media Training Reputation Crisis Communications 195

5W PR

AUGUST 12, 2019

Once you answer that question and put together a plan to actively promote and preserve your corporate reputation, the chances are that any damage occurring from such an incident will be minimal rather than catastrophic. Building A Corporate Reputation. Let’s use a local electric utility as an example.

Corporate 68

Corporate Reputation Marketing Employee 68

Melissa Agnes

SEPTEMBER 4, 2018

Before MVPD had time to make this connection themselves and gather the necessary information, news of this fact quickly went viral with the media, local communities, and the general public demanding answers and speculating on what the answers to those unanswered questions might be. Follow and connect with MVPD on social: Facebook.

Crisis 176

Crisis Viral Brand Branding 176

PRSay

MAY 23, 2023

The long-term trend undercuts corporate volunteer programs and nonprofit organizations that depend on volunteers. The pro-bono initiative matches local nonprofit organizations with PRSA Colorado members who can provide the nonprofits with communications services. Communications projects will be completed in September.

Nonprofit 148

Nonprofit Local Training Media Training 148

Flack's Revenge

JANUARY 10, 2019

It is still one of the most powerful advertising platforms ever invented and continues to prove its effectiveness for just about everyone from top 100 advertisers to local mom & pop businesses. 10 Social Media Strategies for Corporate Communication in 2019 ( Maximize Social Business). Neal: Absolutely!

How To 159

How To Facebook Social Media Advertising 159

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Communications Conversations

APRIL 6, 2015

Two weeks ago on the Talking Points Podcast , I lauded a local company (Victory Motorcyles) and agency (space150) that recently killed it with a virtual reality execution at a trade show in Chicago. They’re what I would call “experiential marketing” What about using VR for corporate storytelling? Would that have legs?

Storytelling 60

Storytelling Corporate Trade Shows Product Launch 60

Presspage

FEBRUARY 28, 2019

So, here are several tips on how to develop and maintain a global newsroom in today’s fast-paced digital world. Once the newsroom’s main purpose within the content strategy is defined, the targeted audience becomes much clearer—which assists brand journalists and corporate communicators in writing engaging content.

How To 90

How To Local Analytics Social Media 90

Cision

SEPTEMBER 1, 2016

I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. Make friends with local influencers.

Local 216

Local Government Community Corporate 216

Solo PR Pro

APRIL 5, 2022

5 solo PR pros share how to break into a different sector of business. Michael Ares, MDA Corporate Marketing, LLC. And that's ok because I know how to integrate their marketing and communications for real business value. The post 5 Solos Share How to Break Into A Different Sector of Business appeared first on Solo PR Pro.

How To 104

How To Fashion Banking Industry 104

PRSay

AUGUST 16, 2022

Inspired by the outcome of the initial virtual 5K, I volunteered with community members to launch the #WeAreWeston 5K in support of our local food bank. A local graphic designer donated time and expertise to create the logo used for the 5K promotion and the T-shirt. Our neighbors collectively donated $2,000. Custom Ink. YouGiveGoods.

Company 156

Company Nonprofit Apparel Local 156

Victorious PR

JULY 25, 2022

How to Use Your PR Coverage to Scale Your Startup. On the other hand – and less relevant to startups in the short term but essential as growth proceeds – is that large corporations need to make sure the entire public feels specific ways towards them on a national level. Think green initiatives, diversity, and the like.

Real Estate 52

Real Estate How To B2C Banking 52

ImPRessions - Crenshaw Communications

MAY 9, 2016

But he hired us a month later, and although the branding didn’t change as much as we would have liked, we reached a compromise and helped him achieve a successful launch in a local market. The post How To Tell A (PR) Client They’re Wrong appeared first on Crenshaw Communications. Avoid personalizing.

How To 120

How To Construction Product Launch Local 120

PRSay

FEBRUARY 7, 2024

While this certificate program is designed to help journalists understand how to transition their skills and expertise for PR opportunities, many others — such as digital marketers, content creators, advertising pros, and social media experts — have related skill sets and knowledge and will benefit from our program too. Absolutely!

Communications 190

Communications Sports Journalism Fashion 190

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. One of my favorite local Instagram campaigns is #onlyinmn. Good story. Great, model employee. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

PRSay

JULY 1, 2022

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. Social media has also raised important questions about how to stop the spread of misinformation without curtailing free speech. Widespread use of the internet didn’t occur until the 1990s.

Handbook 190

Handbook Publicity Newspapers Television 190

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. The same goes for your team : the people who will execute your plan should be the same ones who develop it, so they understand its purpose and know how to execute accordingly. So often, these events come as a complete surprise.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

OnePitch

JUNE 16, 2022

She began her career in the editorial department at InStyle magazine, before transitioning into the world of corporate communications at a leading talent agency, and eventually, consumer PR. The stylist, apparently unwilling to take no for an answer, took the piece to a local jeweler, who then created a copy of the design.

Pitching 62

Pitching Consumer How To Meeting 62

PRSay

OCTOBER 16, 2020

3, Americans will cast their votes for President and for state and local candidates. Communicators know how to collect, organize and disseminate information to make sure everyone is equipped to make the most out of any [voting] opportunities they have,” said Dan Lewerenz, staff attorney for the Native American Rights Fund.

Communications 201

Communications Nonprofit Employee Local 201

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? What about a local gym owner posting photos of members stretching upside down in their black spandex? Sure, you can trust your local managers to use Facebook, Instagram and Twitter responsibly.

Instagram 98

Instagram Crisis Local Privacy 98

PRSay

JULY 27, 2016

During this week, we encourage local Chapters to host events focused on providing networking and career development for professionals new to the industry. Here are a few ideas: Promote your local PRSA Chapter’s New Professionals Week event to employees. Each year, PRSA New Professionals Week (Aug.

How To 60

How To Local Training Resources 60

Communications Conversations

JANUARY 26, 2015

But, how often do you actually think about how those changes that are shaking up their world impacts the way you pitch these “modern journalists?” Suggest positioning a certain article as a “How to” post. You just want to make sure you’re not telling them how to do their jobs.

Pitching 60

Pitching How To Trends Video 60

Presspage

NOVEMBER 7, 2017

Fifteen years ago, reporters probably found your corporate pressroom by typing in your company’s URL and looking for an “about us” or “contact” page. Even though you can get quite far with English, cultural subtleties, tone of voice and local do’s and don’ts need to be taken into consideration.

Local 92

Local Engineering Internal International 92

Cision

MAY 18, 2016

With so much noise, how can your brand cut through and stand out? Sonja Warner, vice president of global corporate communications at TransMedia Group, says only through planning and strategy will you reach your target audience effectively. You recently joined TransMedia Group as the vice president of global corporate communications.

Corporate 159

Corporate Groups Local Enterprise 159

Doctor Spin

MARCH 1, 2024

Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Corporate communications teams. Large corporations and businesses typically have dedicated communications departments that offer entry-level PR roles. Government agencies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

PRSay

AUGUST 19, 2021

Therefore, I immediately joined PRSA and the PRSA Maryland Chapter and got to work locally. The next generation of PR educators will have to be more adept at teaching analytics and demonstrating how to show ROI at the workplace if students are going to be successful at getting entry-level jobs in the future.

Meeting 195

Meeting Education Ethics Leadership 195

Katie Paine's Measurement Blog

MARCH 9, 2023

Chances are you need data in specific buckets – i.e. corporate, product, customer service etc. Others may be great at local coverage but have no experience on a national or international basis. Finally, check for accuracy of the way the incoming data is tagged or coded.

Measurement 52

Measurement How To System Comparison 52

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 98

Media Nonprofit Pitching Analytics 98

PRSay

JUNE 7, 2022

As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. You don’t know there’s a problem until your tire is low, but you can fix it with a free plug from your local tire shop.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

PRSay

OCTOBER 21, 2021

The operating system of the past was localized, the operating system of the present is centralized and the operating system of the future is decentralized.”. The trust was based in community (a place to exchange information, media and news — beyond), localized communication and exchange (face-to-face communications),” Radocchia said.

System 78

System Government Local Technology 78

Shift Communications

FEBRUARY 23, 2017

Partnering with a PR firm is an important investment for marketers, but in order to be successful they need to be able to work with an agency that knows how to be scrappy during slow periods, while ramping up the volume and velocity when things get busy. Don’t forget about local media! Don’t forget about your local media.

Local 68

Local Mobile Corporate Retail 68

Landis PR

SEPTEMBER 18, 2023

Until recently, the execution of these strategies has not been a top priority for many corporate event clients. Focusing on how to make the event experience informational, inclusive, culturally positive, authentic, and filled with camaraderie is what the next generation of event attendees really want.

Government 69

Government Measurement Groups Corporate 69

PRSay

MAY 26, 2020

Among the themes that emerged from the meeting were how to bring patients back for emergency treatments, surgeries, elective procedures, screenings, outpatient therapies and office visits. On May 14, several members of the PRSA Health Academy executive committee met virtually to discuss concerns and share ideas. Making patients feel safe.

Communications 189

Communications Crisis System Healthcare 189

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. AirPR: How do you know if your efforts are working?

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

PR Job Coach

MARCH 23, 2010

I spoke about the State of the PR Job Market , How you distinguish yourself , what are Characteristics and Skills of a PR Pro , Managing your online brand , and How best to approach a job search. Locals have the advantage. How to distinguish yourself The resume, it’s about accomplishments. Be patient, it is a virtue.

How To 150

How To Conference Google Analytics 150