ImPRessions - Crenshaw Communications

MARCH 6, 2017

What, if anything, can a PR or corporate communications expert do to turn things around? ” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned.

Reputation 159

Reputation How To Employee Financial 159

Sword and the Script

APRIL 2, 2024

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. I did my best to defend the company’s reputation. This helps understand the key points of an article without having to spend time reading the entire document.

Reddit 176

Reddit Software B2B Technology 176

Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . For more info, email info@airpr.com.

Media Training 397

Media Training Crisis Communications Conference Training 397

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. Like his contemporary Harold Burson, Edelman got his start during World War II, where his job was to document and refute German propaganda. Some things never change.

Corporate 178

Corporate Mobile Energy Public Affairs 178

ImPRessions - Crenshaw Communications

JUNE 11, 2020

Journalists are finding less value in press releases with only 3% saying they heavily rely on the document for their writing. One reason the press release has a bad reputation is that it’s often drafted by a PR agency or internal officer but touched by many hands along the way, from marketing to legal counsel. Here’s why.

SEO 221

SEO Data B2B Writing 221

Reputation Us

JANUARY 7, 2019

This year, credit unions should also attempt to balance their overall efforts to both strengthen their individual brand, while focusing on enhancing, protecting and defending their valuable reputations. Building your credit union’s brand has always been important, but ultimately, it’s your reputation that precedes you.

Reputation 60

Reputation Nonprofit Policies Financial 60

Newsfile

OCTOBER 24, 2023

As a PR professional, you are most likely focusing on trying to enhance your company’s reputation. 4 Common PR Communication Mistakes (+ How to Avoid) As a PR pro, avoiding PR communication mistakes can help you build a positive corporate reputation and reap the benefits.

Communications 52

Communications How To Corporate Training 52

PRSay

FEBRUARY 16, 2021

Write every document, email, text and Teams message as if it could eventually show up on the front page of The New York Times. In his role as president of Reputation Partners , Kalm oversees the strategic direction of the firm, leads the firm’s business development efforts and serves as senior client counsel to a number of clients.

Communications 158

Communications Ethics Leadership Reputation 158

ImPRessions - Crenshaw Communications

JULY 24, 2018

The first half of 2018 has seen some remarkable corporate PR maneuvers. WeWork: virtue signaling or corporate activism? Instead, the agile response expressed corporate values without much risk. The value of the reputation boost from its decisive social activism may offset other financial losses.

Real Estate 120

Real Estate Policies Corporate Healthcare 120

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Enhanced brand reputation? Good story. Great, model employee. Driving traffic to the web site. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

Solo PR Pro

AUGUST 10, 2021

Michael Ares, MDA Corporate Marketing, LLC. It may be old school, but I begin every proposal with a brief Situation Analysis based on initial research I’ve conducted on the potential client, the markets they serve and where they fit into those markets from a reputation and visibility perspective compared to their primary competitors.

Writing 104

Writing Analysis Case Study Video 104

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

“Lean” communications like emails or shared documents are best for routine updates and edits to materials. It’s important to have a basic communications plan in case of an event that can impact reputation in a negative way. Nonexistent or outdated crisis communications planning.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Cision

JUNE 26, 2015

Without a crisis communication plan in place to stop threats from escalating to crises, brands often fail to save their reputations from becoming tarnished. 7. Integrate Your Overall Corporate Crisis Plan. It’s a living, breathing document that we’re constantly working on, says Peter. 5. Create Messaging Platforms.

Crisis Communications 120

Crisis Communications Crisis Communications Guidelines 120

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. Storytelling brings brands to life. PR helps differentiate.

Brand 149

Brand Branding Storytelling B2B 149

Presspage

MARCH 15, 2023

A company needs their corporate communications team to spend their full potential, to have the biggest positive impact on company goals and reputation. As a company full of nerds, we have already written rap-style recipes, requirements and documentation with it. Do you have any suggestions for us?

Technology 78

Technology Creativity Storytelling Communications 78

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Since we’re on the cusp of 2019, CEOs should also consider the well-documented ascendance of video. Consistency and quality are key when building a reputation as an industry authority. Longer content can help a corporate leader convey a distinct point of view in the service of both personal and company brand-building.

Case Study 178

Case Study SEO Film Video 178

David PR Group

JULY 2, 2020

Businesses are damaging their reputations, individuals are losing jobs and companies are left scrambling to properly communicate with a wide variety of audiences. One thing is undeniable: The social justice wave in America is having a major impact on individuals and corporations. Much of the justice is well-deserved and served quickly.

Policies 69

Policies Training Crisis Social Media 69

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. Create a long-term content marketing campaign – for effective reputation management.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Stern + Associates

AUGUST 3, 2022

While his business represents noted authorities for their speaking and advisory work, the business I founded provides public relations strategy and services to thought leaders from academia and corporations. A client should never need to ask, “What happened to the document you said you’d get back to me last week?”

Groups 103

Groups Employee Strategy Ethics 103

PR in High Definition

FEBRUARY 24, 2020

This is a serious reputational consideration – and from this perspective, establishing kindness as a corporate value makes serious sense. Companies have both ‘character’ reputations (‘do I like you?’) and ‘capability’ reputations (‘are you going to do what you said you’d do?’)

Leadership 71

Leadership Reputation Employee Hotels 71

PRSay

MARCH 9, 2017

Do you really want someone known as @shroomy0021 managing your corporate communications? Best of all, the leadership and legal team can read the language on a sunny day, long before the documents will ever get used. Within minutes he posted a video to the web. Each is written with multiple choice and fill-in-the-blank options.

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Ethical Voices

MAY 8, 2023

And we look at your leadership and reputation. You fill out the questionnaire and you submit documentation to validate your answers. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score.

Ethics 70

Ethics Training Financial Survey 70

Landis PR

OCTOBER 2, 2023

This is a living document, so don’t forget to update prodigiously. I’m talking about a two-pager (google sheet, tracker, project management software, whatever) that itemizes activities in weeks, months, quarters. The goal is that no one from agency or client side ever has to wonder, “what’s going on this week/month/quarter.”

Agency 64

Agency Technology Meeting Software 64

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Reputation management.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Bianchi Biz Blog

APRIL 26, 2021

In 2015, the VW Group came into disrepute: the diesel emissions scandal came to light and significantly damaged the reputation of VW for many years as well. Justus has built his experience from working on various investor relations and corporate communications projects. But VW was not deterred by this.

Automotive 95

Automotive Study Report Transportation 95

ImPRessions - Crenshaw Communications

OCTOBER 27, 2016

For most of us, it would be awkward at the very least, but for a public figure or corporation, disclosure of private communications amounts to a full-blown public relations crisis. But in the real world, such admissions may make the hacked party vulnerable to litigation or further reputation harm.

Privacy 120

Privacy Crisis Policies How To 120

Cision

FEBRUARY 11, 2016

However, it’s Fast Company ’s article on Patty McCord, former chief talent officer, that highlights how earning media coverage around company culture takes time…and for Netflix, a 124-page document about how to make it happen. According Glassdoor’s annual report , 89 percent of millennial workers prefer benefits over a pay raise.

How To 120

How To Media Employee Policies 120

Contently - Strategy

NOVEMBER 3, 2021

If you’ll be responsible for the task, you’ll want to have a grip on the basics, which include combing through the document and verifying names are spelled correctly, academic degrees are accurate, and titles are up to date. You may be responsible for the process, or the publication may have in-house fact-checkers who handle it.

Content Marketing 120

Content Marketing Marketing Viral Study 120

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

Prohibition

JANUARY 7, 2022

Without a documented plan, how would you handle a crisis? Crisis management is the process of dealing with an unfavourable situation that could seriously damage a company’s reputation, sales and growth. Crisis management is something every company needs to implement as part of its business processes. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Ethical Voices

MAY 6, 2023

And we look at your leadership and reputation. You fill out the questionnaire and you submit documentation to validate your answers. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score.

Ethics 52

Ethics Training Financial Survey 52

Prohibition

DECEMBER 13, 2021

Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is an organisation’s response to unexpected events that threaten to do serious harm to the reputation or finances of that organisation. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Waxing UnLyrical

JUNE 14, 2018

The difference between a person that climbs the corporate ladder and one that remains stagnant is the choice to plan for in the New Year. If you start collecting an invoice for expenses, save the receipts or documentation and provide it to your accountant. You are a hard-working professional with the talent to succeed in your industry.

Print 71

Print Resources Technology Interviews 71

Waxing UnLyrical

AUGUST 14, 2013

In no uncertain terms, their job description is based on ensuring the positive reputation of their client or employer. The documents they work with – and there are a lot of them – are often touched by multiple people before meeting their end destination. Press agents have a lot riding on their shoulders.

Big Data 81

Big Data Government Local Data 81

MaccaPR

SEPTEMBER 13, 2016

Sponsors from Speedo to Ralph Lauren fell away from Lochte, as social media posters and journalists feasted on the crushed reputation of the 32-year-old Olympian. The same goes for any incriminating digital files – e-mails, documents and presentations – that might reveal your company’s most embarrassing actions.

Crisis 48

Crisis Airlines Reputation Corporate 48

Sword and the Script

DECEMBER 3, 2019

The company is “moving away from document-based sentiment to sentence based sentiment. PR wants to work with fair and reputable reporters the same way reporters want to work with credible sources. Detailed briefing here. Meltwater improves sentiment analysis. Surveys of reporters show they all favor Twitter by a very wide margin.

Data 87

Data Enterprise Survey Instagram 87

Wadds Inc.

FEBRUARY 15, 2024

It covers investment, governance and management, financial viability and reputational risk. The document sets out the governance expectations of organisations funded by Arts Council England in identifying and classifying risk issues.

Creativity 105

Creativity Government Financial Reputation 105