ImPRessions - Crenshaw Communications

SEPTEMBER 19, 2018

I’m a true believer, internalizing brand messages and language — even in a personal setting, even after years. When a friend complained that a certain large coffee company has forced mom-and-pops out of business, I hurried to set him straight about how (former client) Starbucks actually grew the specialty coffee category for everyone.

Agency 140

Agency Enterprise Energy Retail 140

Sword and the Script

OCTOBER 5, 2021

Here’s the monthly PR Tech Sum rounding news and links from the world of PR technology. As for social listening, the product helps customers monitor Twitter, Facebook, Instagram, YouTube, and TikTok. It can link news mentions to marketing metrics such as conversions, even if an article doesn’t have a link to your website.

Software 156

Software Tools Print Technology 156

Sword and the Script

FEBRUARY 2, 2022

Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. AHREFs (see my product review ) offers a “ domain rating ” while Semrush furnishes an “ authority score.”. Here’s a roundup of other news and links from the world of PR technology. PR tech mentions.

SEO 135

SEO Content Marketing Marketing Software 135

Cision

JANUARY 8, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. Product Launch. Following are six examples of company announcements that can be paired with an event.

Company 222

Company Trade Shows How To Product Launch 222

Stephen Waddington

MAY 16, 2017

Journalists in almost every category have been augmented by so-called influencers that have built their own networks on reputation. Influencers rival traditional media in almost every category apart from mainstream news as a powerful intermediary for engaging with publics. Media relations is making way for influencer relations.

Publicity 119

Publicity Customer Service Community Internal 119

Sword and the Script

AUGUST 14, 2018

based reporters said, “fake news is making readers more skeptical than ever about what they read and see.”. The report didn’t break out numbers for the remaining challenges of “fake news, blurred lines between editorial and advertising, and issues around freedom of the press.”. 1) A still skeptical public. Most (59%) of U.S.-based

Survey 102

Survey Report Media B2B 102

Katie Paine's Measurement Blog

MARCH 9, 2023

Making up Metrics I was recently on a conference call with a respected nternational measurement organization and a new member of the group was explaining how she’d been pressured by her CEO to put a dollar value on her efforts. “So If you are told to just show the “good news” you have crossed to the dark side.

Measurement 52

Measurement How To System Comparison 52

Sword and the Script

APRIL 30, 2019

I’ll include news from the PR vendor community and review and curate content they produce ( like this ). b) and occasional PR Tech Briefing based on product demonstrations (quarterly); and. 2) SocialChorus adds new employee comms products. For now, I’m thinking of putting together a summary (sum) like this once a month.

Industry 87

Industry Media Technology Employee 87

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Any successful PR person knows how vital it is to be on top of “what’s hot and what’s not,” and life in a 24/7 news cycle means that list changes and morphs on a dime. To help keep current, check out sites like Trend Hunter — full of fun, new news on all topics. Let’s get started.

Airlines 120

Airlines Exercises Fashion Print 120

Beyond PR

JANUARY 9, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . Product Launch . Following are six examples of company announcements that can be paired with an event.

Company 68

Company Trade Shows How To Product Launch 68

Ethical Voices

JULY 25, 2022

And it turns out a love of reading, keeping up with current events and news, and someone who enjoys writing in long form and telling stories are the kind of things a PR pro is made of. It’s a combination of many things, and they can come both internally and externally. Are you the only solution in this category?

Ethics 81

Ethics Training Real Estate Agency 81

MaccaPR

OCTOBER 2, 2017

Recently, a client consulted with me about promoting an event with a Hispanic theme, and they came up internally with a design that included images of. For them, we had to sell the category as much as the American Family Insurance brand. That’s good news for everyone in marketing and public relations.”. chili peppers.

Insurance 74

Insurance Insurance Interviews Marketing 74

Buzzstream

FEBRUARY 9, 2024

A press release is an official statement or proclamation announcing news that provides relevant information to the media. Press releases can take many forms depending on the news you are announcing. However, not all product or brand releases warrant a press release. But how do you know if your news is …newsworthy?

Examples 62

Examples Product Launch Data Report 62

Bianchi Biz Blog

OCTOBER 19, 2023

Transportation and mobility are among the top technology categories at the event, with the Las Vegas Convention Center (LVCC) West Hall completely filled with the latest vehicle technology exhibits and the nearby West Plaza to be brimming with autonomous driving and ADAS demonstrations from some of the world’s leading mobility technology suppliers.

Automotive 87

Automotive Mobile Software Technology 87

ZudePR

JUNE 6, 2016

Have you installed every productivity app and extension known to man? Learn new habits? Deep work productivity hacks from 28 world-class communicators : how do they focus and achieve. My new deep work routine. GET THE PDF + BONUS 51 DEEP WORK PRODUCTIVITY TIPS. The root of the problem is always internal.

Writing 114

Writing Social Media SEO Blogging 114

Journalistics

MARCH 18, 2016

The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference. The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference. The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference.

Social Media 40

Social Media Media Storytelling Local 40

Maxim Behar

MARCH 6, 2022

I have been the President of the International Communications Consultancy Organization (ICCO) and now am currently in the Executive Committee of ICCO, in the Chair for International Growth. We had a press release, we had press conferences and then we had media breakfast and product presentations and we were making visits to factories.

B2B 52

B2B Communications Media Newspapers 52

Waxing UnLyrical

JANUARY 27, 2011

But all of a sudden, S0-And-So is no longer available… but you still want me to do a book review/product giveaway that So-And-So is promoting. Maybe this particular blogger had experienced something unpleasant internally as the result of previously accepting a comp trip. Thanks, but no thanks. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Pitching 111

Pitching Facebook Interviews Twitter 111

ZudePR

MAY 31, 2015

And for want of a better term I’m bracketing them in the category of “new PR” Or “new communications” to be more accurate, as these once disparate disciplines are increasingly converging. Stuart is an international PR adviser, speaker, trainer, and blogger. Ask The Experts. “How? .

Communications 81

Communications How To Blogging Content Marketing 81

Buzzstream

MAY 25, 2021

Personally, I found this somewhat surprising because generally, you see very few examples of this format shared by the SEO community at conferences, in case studies or on Twitter. They will certainly work well if you need to jump onto a piece of breaking news and publish something quickly or if you want to execute an idea very simply.

Infographics 160

Infographics Data Blogging Mobile 160

Waxing UnLyrical

SEPTEMBER 14, 2010

Today, a regional story can be seen by international audiences. Today, your news release can reach audiences you never expected it see in the past. Notice before I said news release and not press release. Notice before I said news release and not press release. Absolutely not. Thank you for posting!

Facebook 106

Facebook Twitter Education Industry 106

Sword and the Script

DECEMBER 15, 2020

I’ve grouped all predictions this year into categories, which is an effort to make it easier to read: Marketing predictions. They lose sight of the day-to-day execution needed to build a productive and efficient machine that contributes to their company’s bottom line. PR and communications predictions. My own predictions.

Marketing 169

Marketing Employee Content Marketing Training 169