ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2016

As investors turned bearish, Google parent company Alphabet surpassed Apple in market capitalization – a psychological milestone. But it did so in a way that invited support from data security experts and tech influencers and positioned the company as protecting the privacy of all iPhone users. Changing strategy?

Privacy 174

Privacy Data Government Journalism 174

PRSay

MAY 15, 2019

They’re not shying away from big topics: the rise of nationalism, trade wars, and online privacy. And they’re thinking globally: how to attract foreign investment as East Asia shifts from a manufacturing economy to one that’s information and technology based; how to convey the vision and values of foreign companies planning to list on U.S.

Publicity 147

Publicity Privacy Crisis Communications Ethics 147

Newsfile

DECEMBER 20, 2023

AI is benefiting both investors and companies by helping to collect, analyze and report ESG data. Investors are seeking clear evidence of how companies are contributing to these new global climate goals, especially in reducing their carbon footprint and enhancing social governance. C global warming temperature limit.

Tools 52

Tools Report Energy Case Study 52

Presspage

JULY 25, 2023

In today's fast-paced world, where information overload is the norm and where everyone has access to unlimited information, standing out from the crowd when it comes to media relations is crucial. To make a lasting impact, you need to share information that truly interests your audience.

Media 78

Media System Analytics Privacy 78

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. More internal comms. Broader remit, more engagement across the company.”.

Communications 124

Communications Crisis Internal International 124

ReimaginePR

APRIL 25, 2015

59 leaders of some of the most innovative tech companies in Canada today signed this lette r asking Prime Minister Harper to rethink Bill C-51. The bill is ineffective because it will lead to dragnet surveillance and information sharing on innocent Canadians that even Stephen Harper has admitted is ineffective.

Government 120

Government Privacy Internal International 120

5W PR

NOVEMBER 7, 2019

Facebook is currently under a heavy amount of scrutiny , both for its allowance of incorrect information as well as its lack of respect for consumer data privacy. It’s rolling out a new News tab that promises to both pay publishers fairly as well as prevent the spread of false information.

Advertising 68

Advertising Advertising Privacy Facebook 68

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. Transparency.

Social Media 156

Social Media Trends Media Instagram 156

Deirdre Breakenridge

FEBRUARY 13, 2015

We’ll be exploring topics that include how healthcare organizations are creating quality content and marketing best practices, managing healthcare privacy online, understanding the social life of health information and consumer behavior, as well as the role that social media plays in educating patients.

Healthcare 150

Healthcare Community Twitter Communications 150

PRSay

SEPTEMBER 22, 2016

Focusing on internal communications allows me to help my organization and clients build their brands. They also have access to information and insights that are afforded to a select few in most companies. They also have access to information and insights that are afforded to a select few in most companies.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Melissa Agnes

SEPTEMBER 4, 2020

Most online reputation management companies focus solely on helping their clients fix their online reputations. If you choose to continue to work with ReputationDefender, the company offers a range of opportunities for you to do so, including more extensive monitoring support, publishing support to social media and to your blog, and more.

Branding 234

Branding Brand Reputation Crisis 234

Newsfile

FEBRUARY 27, 2024

From global giants to specialized platforms, understanding the landscape can help you make informed decisions about where to send your press releases. These global giants have immense reach and help propel your press release onto the international stage. Also, the company employs more than 2,700 news professionals in 120 countries.

Financial 52

Financial Media Analytics Data 52

The Stalwart Blog

NOVEMBER 18, 2019

Metaverse Law focuses exclusively on data privacy and cybersecurity, so I help businesses with their compliance obligations under these new privacy and cybersecurity rules, bring in third parties to assess the security systems and help them deal within an instant. I work from startups all the way to multi-national companies.

Data 60

Data Privacy System Crisis Communications 60

Presspage

MAY 2, 2018

It’s not about stopping companies from processing personal data, but ensuring it is looked after properly, kept accurate and not abused. The more information you store, the bigger the risk. So make a good evaluation of what information you need to store and how to make sure you keep this safe.

Privacy 103

Privacy Data System Tools 103

Waxing UnLyrical

MARCH 8, 2017

Watching what’s been going on this International Women’s Day (that’s today, in case you’re wondering and/or have been living under a rock) has been pretty interesting: The New York Times has done a pretty good job of curating what’s been happening around the world today.

Internal 105

Internal International Privacy Banking 105

PR 20/20

SEPTEMBER 29, 2020

So, almost exclusively using HubSpot, PR 20/20 and the Marketing AI Institute built a media company to meet demand for AI education and knowledge. Regardless of whether marketers embrace AI, it is accelerating change in the industry: Consumers demand greater personalization, and want to control data and privacy.

Case Study 92

Case Study Study Brand Branding 92

Shift Communications

AUGUST 4, 2015

Feel free to repurpose and substitute your company name below and tweak as you see fit to fit your company’s guidelines. These guidelines apply to (COMPANY) employees or contractors who create or contribute to blogs, wikis, social networks, virtual worlds, or any other kind of Social Media.

Guidelines 60

Guidelines Social Media Media Privacy 60

PR in High Definition

SEPTEMBER 25, 2017

Facilitated by Firefly CEO Claire Walker, our team of experts included Simon Morrissey, Head of Data and Privacy at law firm Lewis Silkin, Nicholas Dunn-McAfee, Head of Policy and Research at the PRCA and Simon Loopuit, CEO and founder of trust-hub. No more ‘why is this company spamming me and how did they get my contact information?’.

Marketing 69

Marketing Data Privacy Policies 69

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. Transparency.

Social Media 61

Social Media Trends Media Instagram 61

Shift Communications

APRIL 24, 2015

As a working professional, social media can present an internal challenge: we want to get out there and have fun and talk about our personal interests, but we also want to play it cool for that ‘professional’ side of us. Be an expert on your privacy options. Every network has its own set of privacy options. Be searchable.

Social Media 60

Social Media Privacy Media Twitter 60

Reputation Us

MAY 12, 2020

Be transparent about the mistakes and vulnerabilities that were made internally, operationally and with your reputation. The most prepared and responsive companies have multiple crisis teams assembled. Listening should inform your communication and your messaging in a crisis. Let the social conversations inform your next post.

Crisis 78

Crisis Financial Banking Crisis Management 78

Cision

SEPTEMBER 19, 2016

Also notable about social media’s one-to-one interactions is the low barrier to entry, compared to email or SMS: users have to initially disclose less personal information about themselves in order to get customer support from a business. Companies can also use messenger bots for auto-response sequences with customers.

Skype 120

Skype Facebook Customer Service Google 120

Shift Communications

SEPTEMBER 21, 2017

Consequently, it’s also creating a PR issue that could have a negative halo effect on all tech companies—especially those involved in B2B security. How long will it be before B2B tech vendors, especially security vendors that supply the technological underpinnings of these public companies, are subject to the same scrutiny?

B2B 60

B2B Leadership Crisis Communications Technology 60

Practical Law Construction

DECEMBER 8, 2020

After over a year of waiting, the Supreme Court finally handed-down judgment in Halliburton Company v Chubb Bermuda Insurance Ltd on 27 November 2020. He also suggested: “… with the benefit of hindsight, that it would have been prudent for me to have informed your clients through your firm, and I apologise for not having done so.”

Construction 52

Construction Insurance Insurance Privacy 52

Sword and the Script

JANUARY 14, 2020

SM: I look at our challenges in two ways: internal and external. Internally, we were faced with disparate technology systems and metrics that made it hard to create a baseline and goals for our team. 3) Data privacy seems to be a marquee issue for the association. So, what’s the problem? However, that’s not the case everywhere!

Marketing 79

Marketing Data Wireless Industry 79

Presspage

DECEMBER 2, 2021

The world has shifted into a digital age, where our data (personal or corporate, internal or external) is constantly under the threat of cyberattacks. Dealing with the consequences of cybercrime can cost a company up to USD 13 million (we’ll let that sink in).

Software 135

Software Enterprise Data Internal 135

Sword and the Script

OCTOBER 29, 2019

The Belgium-based company takes customer relationship management (CRM) approach to PR, and Mr. Wynants says if you don’t have content as part of that CRM, you’re missing a big part of the puzzle. Today, the company pitches its product in three parts: Managing contacts; Publishing content – what it calls “stories”; and.

Pitching 64

Pitching Analytics Enterprise System 64

PR Conversations

AUGUST 7, 2014

I toyed with “61 ways to know if you’re ready for wearables,” tip-toed around “True Life: Why PR was disconnected from the Internet of Everything” and dallied with “Must watch: 17 corporate data disasters that killed the companies,” as my post title. How are organisations going to use it all?

Publicity 87

Publicity Ethics Technology Government 87

Scott Public Relations

SEPTEMBER 26, 2018

Patients need to know what telehealth can and can’t do, how their privacy is protected, and when telehealth can complement or substitute for in-person care. Involving providers from a variety of specialties is the best way to ensure that such guidelines are comprehensive and informative.

Healthcare 40

Healthcare Insurance Insurance Guidelines 40

Presspage

DECEMBER 2, 2021

The world has shifted into a digital age, where our data (personal or corporate, internal or external) is constantly under the threat of cyberattacks. Dealing with the consequences of cybercrime can cost a company up to USD 13 million (we’ll let that sink in).

Software 78

Software Enterprise Data Internal 78

Karen Freberg

NOVEMBER 28, 2017

Traditionally, we have explored what is happening internally first, and then what is happening outside. Algorithm changes, impact of privacy, fake influence and buying likes, and many more topics were covered here. Did I also mention there were QR codes in the book where you could access more information? Wealth of examples.

Data 42

Data Media Case Study Social Media 42

Sword and the Script

DECEMBER 26, 2023

Smart SaaS has renewed focus on customer marketing “As we are currently in an extended macroeconomic downtown, companies will need to continue to focus more on the customer to ensure long-term retention to help bear the weight of new sales slowing down. It’s not working anymore because more tech companies are chasing fewer in-market buyers.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 20, 2022

c) More companies create their own content and channels to reach audiences instead of traditional media channels. d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”. Internal comms takes center comms stage in hybrid work. “I see a few things. PR has a bigger role in content. “I

Marketing 190

Marketing Content Marketing Data Social Media 190

PRSay

AUGUST 14, 2019

Shaw oversees the narrative and reputation of one of America’s most ubiquitous companies. . He also has to make sure the company’s staff of 130,000 is ready for change, too. “If In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct.

Internal 67

Internal International Conference Public Affairs 67

PR 20/20

SEPTEMBER 7, 2022

In an exciting expansion from only being able to sync data from contacts, companies, and deals, HubSpot now allows a one-way sync from the most popular invoicing programs (Quickbooks, Dynamics 365, NetSuite, etc.). With this update, your real-time revenue numbers can inform marketing, sales, and service insights in your HubSpot portal.

Enterprise 82

Enterprise Data Privacy Tools 82

Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. 3) Brands blur the lines between company and friend. And then knows how to leverage this information to persuade you to purchase or act in a certain way.”

Marketing 101

Marketing Content Marketing Advertising Advertising 101