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Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines.

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PR And SEO: Why They’re Better Together

ImPRessions - Crenshaw Communications

As someone who started my career ghostwriting blogs at a PR agency, I’ve long been fascinated by the relationship between PR and search engine optimization (SEO). Gareth Cunningham, director of SEO at Mod Op – our parent company – and his team develop SEO strategies that take into account three pillars: technology, content and authority.

SEO 203
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Five Best Communications Practices for Your Tech Company

Landis PR

Five Best Communications Practices for Your Tech Company. Utilizing these five best communications practices for your tech company can boost your sales and drive your brand awareness and credibility online. To write a great press release, you must understand how to communicate effectively with your audience.

Company 98
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The Benefits of Hiring a Professional for Your Press Release Writing

PR Fuel

About 70% of US companies actively invest in content marketing, too. Press release writing can help you gain media coverage. You don’t have to learn how to write a press release alone! Instead, consider these 10 benefits of requesting press release writing services. Write for Your Audience. Household income.

Writing 105
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Why Write Press Releases? What Is the Goal of Press Releases?

PR Fuel

Why write press releases, though? Why write press releases? One of the top benefits of press release writing is the exposure you’ll generate. Mention acquiring a new company. You can show consumers your company is growing and expanding. Why Write Press Releases?: To recap, why write press releases?

Writing 99
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Reverse Engineering: It’s for PR Pros, Too

Shift Communications

Reverse engineering : the process of extracting knowledge or design information from anything man-made and reproducing it or reproducing anything based on the extracted information. Enter reverse engineering. Reverse engineering is one of the most helpful processes I’ve used to educate my pitching. Write like they write.

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My Company Won an Award – Now What?

Buchanan PR

My Company Won an Award – Now What? A common question we hear from clients is, “Our company just won this award. 5000), most awards given to companies probably won’t generate as much news as the recipient wishes it would. Here are 10 tips to make the most of an award: Write a press release for your own newsroom.

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