Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. How will it change PR and communications? The recession of 2008 changed housing. Give our services a try.

Study 131

Study Publicity Survey Internal 131

Sword and the Script

OCTOBER 25, 2022

90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. More internal comms. We wanted to understand the context – so we asked respondents “ why ?” climate.”.

Communications 120

Communications Crisis Internal International 120

Reputation Us

JUNE 15, 2022

Several studies conducted in the past few years have sought to identify what business issues are keeping CEOs up at night the most One group, Serenity in Leadership interviewed global business leaders across different business sectors earlier this year and found eleven general uncertainties concerning the C-suite. . Pervading uncertainty.

Reputation 146

Reputation Crisis Nonprofit Training 146

Remote PR Jobs

SEPTEMBER 25, 2023

And while some progress has been made in advancing women to leadership and board positions, the pay gap between men and women in PR is $6,000 on average (even when tenure, job type, education, field of study, location, and ethnicity are held constant). A lack of inclusion can sometimes be seen in employee surveys.

Agency 100

Agency How To Survey Employee 100

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

But it’s a perfect time for fresh leadership, and a good way for Korey to be sent packing as a public face of the brand. Businesses spend millions on brand reputation and community service. To top it off, each interaction triggered an automatic customer service survey, but no one addressed the actual problem.

Customer Service 227

Customer Service Employee Reputation Leadership 227

Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. A new Pew Research Center survey of U.S. Instagram is a great way to reach youth.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. This analysis is based on survey data supplied by practitioners. Practitioners and academics operate in almost entirely separate communities. To offer organisational leadership.

Publicity 167

Publicity Ethics Training Education 167

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

But it’s a perfect time for fresh leadership, and a good way for Korey to be sent packing as a public face of the brand. Businesses spend millions on brand reputation and community service. To top it off, each interaction triggered an automatic email customer service survey, but no one addressed the actual problem.

Customer Service 156

Customer Service Employee Reputation Leadership 156

Sword and the Script

MAY 4, 2021

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> Reporters are also looking for stories on furthering diversity, equity, and inclusion as those conversations continue across communities.

Tools 99

Tools Survey Pitching Analytics 99

Reputation Us

DECEMBER 14, 2022

Surveys and focus groups are a good way to do this. Web3 brings the opportunity for reputation based on participation, allowing you to engage with communities online—and to own/control your consolidated reputation data. Highlight your leaders internally before promoting them outside the organization.

Reputation 78

Reputation Insurance Insurance Employee 78

Sword and the Script

JULY 14, 2020

According to the Annual JOTW Communications Survey for 2020, the top PR challenges are: 1. You’re not alone; that’s the sentiment that came through in the “challenges” section of the 2020 JOTW Communications Survey. Second, on the list – an executive team that doesn’t understand communications – is closely related.

Survey 135

Survey Measurement System Education 135

Reputation Us

JULY 14, 2017

consumers, achieving a reputation score that qualified as “strong” for the first time since the Survey of Bank Reputations began in 2011, conducted by the Reputation Institute for “ American Banker ” magazine. Leadership (14.1%). Are there issues related to the communities they serve (e.g. Governance (17.4%). Governance (15.7%).

Banking 60

Banking Reputation Financial Government 60

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. The survey received 177 answers in total to this question. 10) “Write and create content for internal and external audiences about my company.”.

Employee 147

Employee Print Writing Survey 147

Contently - Strategy

OCTOBER 18, 2022

Leadership sees it as an expense rather than an investment and worries if their team is using their (and their customers’) time wisely. Social media and niche communities like r/SkincareAddiction or r/nutrition. Be sure you nail your survey design. Too many questions and survey takers will bounce. Lack of buy-in.

B2B 94

B2B Company Survey Enterprise 94

PRSay

DECEMBER 10, 2020

In some ways, it has proven the inverse: getting real with our colleagues, with our customers and with our community has drawn us closer together. In times of crisis, in great change, you have to focus on authenticity,” said Derek Pando, Zoom Video Communications head of international and partner marketing.

Communications 157

Communications Nonprofit Employee Film 157

Ethical Voices

MAY 8, 2023

Then we look at your impact on your communities. And we look at your leadership and reputation. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score. One is mixed into the survey process itself.

Ethics 70

Ethics Training Financial Survey 70

Reputation Us

MARCH 19, 2021

However, a significant portion of a deal’s value for the acquiring credit union is often eroded by member attrition due to poor post-merger communication with acquired members. Of the acquired clients surveyed, 48% had either already switched financial institutions or reported a switch was likely. Externally to existing members.

Reputation 78

Reputation Financial Banking Employee 78

Wadds Inc.

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. This analysis is based on survey data supplied by practitioners. Practitioners and academics operate in almost entirely separate communities. To offer organisational leadership.

Publicity 72

Publicity Ethics Training Education 72

Sword and the Script

NOVEMBER 12, 2016

This week includes survey data and salient points from two subject matter experts on the topic. That’s according to research firm eMar keter in piece that draws from several survey sources titled: How Do B2B Marketers Create Buyer Personas ? The Pope and Market Research Surveys. B2B Customers Want Thought Leadership.

B2B 114

B2B Marketing How To Survey 114

Reputation Us

JULY 13, 2017

consumers, achieving a reputation score that qualified as “strong” for the first time since the Survey of Bank Reputations began in 2011, conducted by the Reputation Institute for “ American Banker ” magazine. Leadership (14.1%). Are there issues related to the communities they serve (e.g. Governance (17.4%). Governance (15.7%).

Banking 60

Banking Reputation Financial Government 60

Deirdre Breakenridge

JANUARY 7, 2016

In November 2015, Marketwired, a news distribution and social communications company, created a survey, “Are You A #ContentMachine?” In the spirit of transparency, Marketwired is a client of my company, Pure Performance Communications. Were you surprised by any of the survey findings? .

Survey 90

Survey Marketing Content Marketing Measurement 90

Ethical Voices

MAY 6, 2023

Then we look at your impact on your communities. And we look at your leadership and reputation. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score. One is mixed into the survey process itself.

Ethics 52

Ethics Training Financial Survey 52

Sword and the Script

FEBRUARY 27, 2018

The consulting community seized on this and published white papers, and reports, and diagrams all attempting to visualize the complexity of the buyer’s journey. There is some survey data supporting this backlash, if it is a backlash, too. In other words, the way a CEO finds your company is likely to vary widely than the intern.

B2B 66

B2B Trade Shows Survey Study 66

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Bianchi Biz Blog

MARCH 7, 2022

When I covered the rail industry for Progressive Railroading , I wrote a few stories on how freight railroads use drones to survey tracks and bridges. From there I went on to freelance for community newspapers around Milwaukee, and got a part-time job at a business-to-business publisher covering aviation for three sister magazines.

Meeting 81

Meeting Automotive Media Transportation 81

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. She’s done an extensive survey and in-dedpth interviews. Kathryn Duke, @dukekathryn.

Sports 0

Sports Leadership Internal International 0

Deirdre Breakenridge

NOVEMBER 23, 2016

I look forward to the PRSA International Conference every year for so many reasons. I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. I recently participated on a tech committee to help construct a survey for educators.

Skype 150

Skype Industry Storytelling Interviews 150

Business Wire

JANUARY 19, 2017

The stability, credibility and widespread usage of newswire distribution networks are a primary reason why communications professionals view them as the backbone of the news dissemination process. According to a media survey conducted by Business Wire in 2016 , 53% of the responding journalists use a newswire service daily.

Financial 164

Financial Video Consumer Data 164

Sword and the Script

NOVEMBER 14, 2023

That’s according to the 14 th annual content marketing survey by the Content Marketing Institute (CMI). Every year the survey looks at budgets and trends – and seeks to establish some benchmarks. This is a marketing leadership problem. Some 894 responses from B2B marketing answered the poll this year.

Content Marketing 180

Content Marketing B2B Marketing How To 180

Sword and the Script

AUGUST 22, 2017

2) The 2016 PR Week salary survey indicated about one-fifth of PR pros have earned an MBA and the numbers are trending up. What do you think is the role of internal communications in this polarizing environment? . 4) Is it okay for businesses to take political positions in external communications?

Internal 69

Internal International Interviews Trends 69

Cision

OCTOBER 27, 2016

In fact, according to Edelman’s 2016 EARNED BRAND study , 86% of surveyed consumers rely on peer sources for learning about brands and 71% rely on peer sources for buying decisions. Meanwhile, brands have their own networks — both internally and externally. They’re potential influencers and advocates, as well.

Marketing 120

Marketing Financial Strategy Analytics 120

PRSay

JANUARY 6, 2021

L’Oréal Paris stands in solidarity with the Black community, and against injustice of any kind. We need to educate ourselves and ask for feedback internally and externally. After all, a 2011 Nielson survey found that “trying to sell me something” was the third leading cause of unfriending on Facebook. Take L’Oréal, for example.

Communications 197

Communications Viral Fashion Public Affairs 197

Sword and the Script

JULY 24, 2018

The surveys have started. There’s are several industry organizations that field annual surveys about content marketing and they are gearing up. You’ll wind up with an infinite number of ways to tacitly weave the benefits of your product in a manner that is useful and relevant to your community.

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

Sword and the Script

MAY 26, 2020

72% of communications professionals say partisan politics makes their job harder, according to third annual JOTW Communications Survey for 2020 The majority of professional communicators say partisan politics has complicated communications for brands and businesses. Some people have leave to say anything now.

Survey 117

Survey Measurement Public Affairs Storytelling 117

PR 20/20

JUNE 25, 2019

According to a survey of business buyers (Source: Salesforce , 2018): 72% of buyers expect vendors to personalize engagements to their needs. And REI invites its community on adventures to experience “global cultures, flavors, and wonders.”. The future of marketing is more intelligent and more human. Here’s what it means to you.

Marketing 52

Marketing Storytelling Technology Community 52

PR Conversations

NOVEMBER 20, 2014

Personally I feel the tendency to state that public relations practice (including internal communications) is better today than in the past is a mistake as much earlier wisdom seems to have not only been lost, but denied by this stance. As such it enables consideration of this specialism across a period of 65 years.

Employee 77

Employee How To Internal International 77