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How to Craft a Thought Leadership Strategy

Stern + Associates

Thought leadership is a way for companies and leaders to share their expertise and insights on a particular topic, primarily to establish themselves as experts in their field and boost their credibility. What Is a Thought Leadership Strategy? It’s about tapping into the brand’s community, employees, and industry.

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Domain Authority, Trust, and Thought Leadership

The Proactive Report

These once small startups understood how to leverage the new dimensions of trust and grew into thriving enterprises. How can you include this information in your PR plans? Figure out a content strategy that will build trust and thought leadership. Listen to your community. Always be open to the concerns of your community.

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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

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How to Build an Executive Visibility Social Media Strategy

Stern + Associates

Social media is a great tool for executives to advocate for big industry issues and communicate how they’re using their expertise for the greater social good. Step 1: Choose the right goals and define success Before deep diving into content planning and creation, really understand what your goals are and how you’ll define success.

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Meet PRSA Board of Directors Nominee Angela Walters Eveillard, APR

PRSay

Current job title: Director of Marketing and Strategic Communication at Hillsborough Community College. You’ve held various committee and leadership roles at the Tampa Bay Chapter, the District Council and on the PRSA Board of Directors. Describe your leadership style. Number of years as a PRSA member: 22.

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International Women’s Day 2024: How Inspiring Inclusion Leads to Innovation and Growth

Stern + Associates

As International Women’s Day approaches on March 8 th , we join the global community to celebrate the theme of “ Inspire Inclusion.” A recent survey from the Manpower group found that 75% of employers globally report difficulty in filling roles. I recommend reading widely and consuming media (podcasts, newsletters, blogs, etc.)

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PR Agencies Need To Be More Diverse And Inclusive. Here’s How To Start

Remote PR Jobs

And while some progress has been made in advancing women to leadership and board positions, the pay gap between men and women in PR is $6,000 on average (even when tenure, job type, education, field of study, location, and ethnicity are held constant). One survey conducted by the E3 Taskforce, a group made up of U.S.-

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