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The Chicago Sun-Times’s Strategy May Save Newspapers

The Stalwart Blog

Regardless of your political leanings, this strategy of "don't be everything to everyone" could stand as a model for other newspapers to follow. . While understandable, this strategy will only accelerate the demise of newspapers. That becomes an almost impossible task as cutbacks to editorial and production staff continue.

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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters. Although the number of local news outlets — particularly newspapers — has declined over the past several years, local media still offers clout.

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5 Benefits of Media Relations

Landis PR

The team at Landis is well-versed in understanding the benefits of a well-placed piece of content, but sometimes clients need a little more of an explanation on how this one tactic can move the needle on overall strategic communications. Then go ahead and get into a funny social media exchange with your competitors ( see an example here ).

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Beyond the Press: Navigating the Diverse Landscape of News Channels and Platforms

The Proactive Report

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. Newspapers Newspapers are a still a critical part of the American news landscape, but they have been hit hard as more and more Americans consume news digitally. Today, half of U.S.

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How We Made Our Chapter Event More Inclusive

PRSay

Three-quarters of keynote presentations included women, and at least one had a member of the LGBTQ+ community. We provided swag bags for attendees that included copies of the Minnesota Spokesman-Recorder , the oldest continuously operated Black newspaper and longest-lived Black-owned business in Minnesota.

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How to Craft an Effective Local SEO Content Strategy

Contently - Strategy

Building Local Backlinks : Establishing links from reputable, relevant local sources—like regional newspapers or business associations—can boost your visibility in local search results. Maybe this research leads you to discover an uptick in veganism in your community—the perfect opportunity to write about your new vegan cheese options.

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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9 For example, Colorado Public Radio recently laid off some staff, but that doesn’t mean they won’t be producing news.

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