wiredPRworks

MARCH 10, 2022

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. ” says Beth Nyland, the Corporate Poet & Cutter of C.R.A.P. Beth Nyland on LinkedIn.

Creativity 98

Creativity Communications Instagram Interviews 98

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Wouldn’t that be an interesting way to shine the light on the corporate volunteerism work? Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

Waxing UnLyrical

FEBRUARY 19, 2016

Seeing as how February, as a month, is all about love, I wanted to focus this month’s #measurePR chat on the folks who give us the most love in our businesses: our community. On how online community impacts PR and vice versa: A3: An engaged community can be a fantastic PR resource, esp in times of disaster.

Community 40

Community Measurement Tools Facebook 40

MaccaPR

OCTOBER 14, 2015

Not too long ago, you , as a marketer, signed in to LinkedIn to check your messages , catch up on an old colleague, and maybe update your new profile picture. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine. 1) Access to influential people.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

MaccaPR

JANUARY 28, 2022

Let’s admit it: we had a blast watching two of Minnesota’s most celebrated social media experts – Christina Milanowski , associate director of social media for Life Time and Aaron Komo, senior brand manager for social and community at Noom – reveal their predictions for digital marketing trends in this New Year. Just click here.

Social Media 62

Social Media Marketing Media Instagram 62

Prohibition

JANUARY 23, 2023

For example, the type of video that suits an Instagram audience may not work for a LinkedIn audience. Instead, focus on using ‘trending’ audio. A simple google search will reveal trending audio that you and your brand could potentially use in its video.

Video 62

Video Social Media Instagram Media 62

PRSay

DECEMBER 10, 2020

This work-from-home revolution has given way to another revolution in corporate and organizational communications: “informal everything.”. In some ways, it has proven the inverse: getting real with our colleagues, with our customers and with our community has drawn us closer together. Find Tia on Twitter and LinkedIn.

Communications 157

Communications Nonprofit Employee Film 157

Solo PR Pro

APRIL 6, 2021

There’s a whole community of like minded people you can lean on. Michael Ares, MDA Corporate Marketing, LLC. That means staying extremely close to the news and following those reporters writing about key trends on an hourly basis throughout the day. Just because you’re a solo PR pro doesn’t mean you’re in this alone.

Tools 89

Tools Google LinkedIn Leadership 89

Waxing UnLyrical

JANUARY 26, 2015

Whenever we approach the end of a year, we invariably see a flurry of “year in review” type posts, not to mention trend and forecast posts. Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 6 Digital Marketing Trends to Watch in 2015. 9 social media trends to watch in 2015.

Trends 40

Trends Marketing Social Media Web 40

Communications Conversations

DECEMBER 7, 2021

#3: Get a handle on your existing social communities. Review social demographic info on your existing communities. LinkedIn also gives you some good demo data about your audience–is your content matching up with who’s following you on each platform? How large are their social media communities? And, formats.

Social Media 104

Social Media Media LinkedIn Facebook 104

Bianchi Biz Blog

AUGUST 21, 2023

Can you tell us what types of stories, trends or issues are on your radar now? After a few years hiatus doing community PR, I entered technical publishing when I was out of a job for a few months. You can follow Mary on LinkedIn and Twitter. I loved it and I particularly loved the stories about manufacturing.

Meeting 73

Meeting Automotive Engineering Journalism 73

Communications Conversations

OCTOBER 2, 2019

Fact is, more companies are globbing on to this trend–and, for good reason. As you probably know, these programs are usually built using some form of tool (Post Beyond, Bambu and LinkedIn Elevate are common). And, these tools then serve up content employees can post on social networks like LinkedIn, Facebook and Twitter.

Employee 74

Employee Brand Branding LinkedIn 74

Waxing UnLyrical

JANUARY 23, 2015

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. PR Trends for 2015. PR Trends for 2015: 7 To Watch is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Trends 40

Trends Measurement Analytics Education 40

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 117

Social Media Conference Media Corporate 117

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. In 2014, as I started to share my experiences on LinkedIn, Twitter, and my on Blog, I was recruited to speak at anti-bribery and compliance conferences.

Interviews 105

Interviews Ethics Government Internal 105

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2018

Expertise is the gift that keeps on giving, particularly for large stories about complicated issues, important trends, or previously obscure developments. Any CEO who hasn’t yet weighed in about industry issues in thought pieces on a blog or LinkedIn should consider cultivating a strong point of view.

B2B 147

B2B Pitching Case Study Local 147

Sword and the Script

JANUARY 19, 2021

So, I started tracking the community and publishing three different writing series on PR technology ( PR Tech Sums , PR Tech Briefing s, and Product Reviews ). If you work for a big agency or even a large corporate communications shop, you can designate one person as a relationship owner so that pitches are filtered through that person.

Technology 170

Technology Publicity Software Pitching 170

Sword and the Script

JULY 6, 2021

Owler provides business information on companies that’s crowd-sourced on “ranging from private company revenue estimates, strength of competitors, CEO approval ratings, employee headcount, growth trends, corporate hierarchy, rate of innovation, diversity, culture, employee trust, and more.”.

Pitching 90

Pitching Report Software Survey 90

Cision

FEBRUARY 11, 2016

As the topic continues to trend, so does the company’s media coverage. Casey Rosenthal’s recent LinkedIn post about his time off as a new father made it into the Huffington Post. Trade publications often seek out unique corporate cultures or events to add some spice amongst the more jargon-based coverage.

How To 120

How To Media Employee Policies 120

Sword and the Script

OCTOBER 25, 2022

A vast increase in demand and 24/7 availability to address: Actual and perceived crises or emergencies and inquires and requests made by all elected officials and community members.”. Being asked to do more internal communications and business communications usually left to other departments like HR, finance.”. Broader remit.

Communications 124

Communications Crisis Internal International 124

wiredPRworks

FEBRUARY 23, 2018

NEXT '18 is the can’t-miss one-day educational conference bringing together over 300 meeting planners, event producers, and design and experience gurus, to learn from the leading authorities in areas from planning techniques and strategies, to the latest in cutting-edge tech trends. It has more than 90 chapters and clubs in 24 countries.

Education 51

Education System Meeting Nonprofit 51

Waxing UnLyrical

NOVEMBER 24, 2014

Laura Click explores this trend in her Thanksgiving post from last year. Thank you for being part of the WUL community, and a blessed Thanksgiving to our U.S. community from me and mine. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Community 70

Community Facebook Resources Web 70

Waxing UnLyrical

DECEMBER 15, 2014

Why: earlier this year, AdWeek contributor Michelle Castillo took a look at the trend of traditional TV outlets striking up partnerships with digital upstarts. Five Lessons From Building an Online and Offline Community. Why: Building a community is not an easy task. Image: Steve Garfield via Flickr, CC 2.0.

Web 72

Web Community LinkedIn Google 72

Waxing UnLyrical

JANUARY 6, 2014

Why: Michael Brenner identifies the marketing trends he thinks will make waves in 2014, including brand publishing. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Happy New Year.

Resources 92

Resources Web LinkedIn Google 92

Waxing UnLyrical

AUGUST 18, 2014

Why: Once perceived as a peer-to peer movement, attitudes towards the “collaborative economy” are quickly evolving in the corporate world. Jeremiah Owyang discusses how businesses are replicating P2P solutions to take advantage of this growing trend. Twitter Facebook Google+ LinkedIn Monday Roundup: Attitude.

Crisis Communications 75

Crisis Communications Software B2B Crisis 75

Waxing UnLyrical

MARCH 23, 2016

Before I tell you more about it, I’d like to give a BIG shout out to the hosts of chats and the respective communities who helped me learn and increase knowledge over the years and yes, I have built strong relationships with them over time! Regularly interacting with these communities helped me gain immense knowledge.

Meeting 40

Meeting Communications Marketing Community 40

Critical Mention

APRIL 9, 2020

Videos are an excellent way to show support in your community via blog posts and videos on your site. The increase in social distancing will likely cause people to turn to their phones and digital devices for communication as opposed to other in-person methods.

Healthcare 89

Healthcare Radio Sports Video 89

Waxing UnLyrical

DECEMBER 8, 2014

Technology Trends Powering PR Storytelling. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Storytelling. The Long and the Short of It: What PR Can Learn From Good Short Stories.

Storytelling 76

Storytelling Resources Web Journalism 76

Sword and the Script

AUGUST 22, 2017

2) The 2016 PR Week salary survey indicated about one-fifth of PR pros have earned an MBA and the numbers are trending up. What’s prompting this trend and do PR pros need an MBA to be successful? What has been the impact of globalization on corporate communications? It is not easy but it is well worth it.

Internal 70

Internal International Interviews Trends 70

MaccaPR

MAY 11, 2017

I wanted to be inspired by and learn from respected women leaders and I found just that in retired FBI executive Deborah Pierce, Deluxe Corporation SVP Julie Schissel Loosbrock, and more! Recent psychological trends suggest that a company needs both an analytical side and a social side to achieve better business results. Chris Freytag.

Leadership 74

Leadership Energy Corporate Conference 74

Waxing UnLyrical

DECEMBER 7, 2015

That does not mean we are left without resources to help define PR success and set the agenda for an even more data-driven PR program in the New Year,” writes Derek Lyons for Business 2 Community. Top Digital Marketing Trends to Watch in 2016 {Podcast}. Twitter Facebook Google+ LinkedIn Monday Roundup: Looking Ahead.

Data-Driven PR 40

Data-Driven PR Banking Facebook Writing 40

Sword and the Script

AUGUST 20, 2019

Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR. 4) On the in-house side, there are clearly areas of overlap between HR and corporate communications – internal comms comes to mind.

Employee 90

Employee Internal International Training 90

Waxing UnLyrical

FEBRUARY 17, 2015

Before you engage in a debate over the apostrophe or lack thereof , one thing is for certain: reputation is key to presidential-type success whether at the national or corporate level. Why: “If you aren’t changing your reputation management strategy to reflect the current trends in search, get ready for some headaches.”

Reputation 40

Reputation Web Corporate Community 40

Waxing UnLyrical

FEBRUARY 1, 2016

Why: “Find ways to work around time differences, understand how the business and services will need to adjust to cultural differences, and get a sense for the current industry trends in that location,” says Zach Cutler as he offers “key pieces of advice” for businesses looking to expand. Role of a Community Manager.

Communications 40

Communications Community Writing Crisis 40

Waxing UnLyrical

JANUARY 13, 2014

Why: Content marketing may be one of the hottest marketing trends around, but that is slowly changing. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Step Out of Your Comfort Zone.

Content Marketing 78

Content Marketing Resources Pitching Web 78

The Resolution Blog

OCTOBER 7, 2015

While some progressive large PR agencies are restructuring their teams to react to this new trend, for many it’s like turning a supertanker. I obviously liked working with fellow professionals on integrated communications campaigns but all of this was paid media, I sniffily thought. Business 2 Community. The Guardian.

SEO 120

SEO Engineering Content Marketing Agency 120

Waxing UnLyrical

NOVEMBER 20, 2015

Community member Bill Smith chimed in: A2) I wouldn’t say exciting but very crucial, tie your measurement to a specific business objective, people have to be reminded. As did James Breen : A2: I also see a trend of including internal (owned) metrics like google analytics, social media follower growth, share price #measurepr.

Measurement 40

Measurement Google Twitter Groups 40