Stephen Waddington

APRIL 6, 2022

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. The public relations function has an opportunity to help navigate these issues with activist groups and other internal and external stakeholders.

Publicity 105

Publicity Corporate Employee Energy 105

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 127

Journalism Media Relations Report Media 127

Remote PR Jobs

SEPTEMBER 25, 2023

width="1/1" tablet_width_inherit="default" animation_type="default" bg_image_animation="none" border_type="simple" column_border_width="none" column_border_style="solid"][vc_column_text] Originally seen in Harvard Business Review Over the last year, there has been no shortage of avoidable PR nightmares for leading corporate brands.

Agency 100

Agency How To Survey Employee 100

Sword and the Script

OCTOBER 25, 2022

90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. More internal comms. More internal comms. in an open-ended follow-up question. climate.”. “A

Communications 122

Communications Crisis Internal International 122

5W PR

OCTOBER 20, 2020

A Porter-Novelli survey of 150 business leaders this July revealed that 85% feel it’s no longer acceptable for corporations to simply make money but must also make a positive impact on society. What’s important for CEOs, their boards, and CMOs to know is that there’s a clear difference between corporate mission and brand purpose.

Brand 88

Brand Branding Survey Study 88

Reputation Us

NOVEMBER 3, 2019

Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. 93 percent of participants of the survey indicated reputation is important when choosing among products or services of similar quality and price. But who oversees a company’s reputation? But who oversees a company’s reputation?

Reputation 79

Reputation Public Affairs Survey Financial 79

Sword and the Script

MAY 4, 2021

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> Reporters are also looking for stories on furthering diversity, equity, and inclusion as those conversations continue across communities.

Tools 100

Tools Survey Pitching Analytics 100

Waxing UnLyrical

JULY 30, 2015

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. measurepr.

Internal 40

Internal International Communications Measurement 40

Sword and the Script

JULY 14, 2020

According to the Annual JOTW Communications Survey for 2020, the top PR challenges are: 1. You’re not alone; that’s the sentiment that came through in the “challenges” section of the 2020 JOTW Communications Survey. Second, on the list – an executive team that doesn’t understand communications – is closely related.

Survey 137

Survey Measurement System Education 137

PRSay

DECEMBER 10, 2020

This work-from-home revolution has given way to another revolution in corporate and organizational communications: “informal everything.”. In some ways, it has proven the inverse: getting real with our colleagues, with our customers and with our community has drawn us closer together. People try to jump on to the bandwagon.

Communications 157

Communications Nonprofit Employee Film 157

Sword and the Script

JULY 6, 2021

I missed my self-imposed deadline in June as I was simply overwhelmed by events: client work – always my first priority – but also bisdev, podcast production, blog posts, and trying to get this year’s annual JOTW comms survey ready for publication. The company explained in an email exchange that MSL is already offering the attribution to U.S.

Pitching 89

Pitching Report Software Survey 89

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. The survey received 177 answers in total to this question. 10) “Write and create content for internal and external audiences about my company.”.

Employee 148

Employee Print Writing Survey 148

Ethical Voices

MAY 8, 2023

Then we look at your impact on your communities. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score. One is mixed into the survey process itself. We look at governance practices.

Ethics 70

Ethics Training Financial Survey 70

Stephen Waddington

MARCH 31, 2019

Campaign landing page and web newsroom tools Access to the corporate website is a battleground in large enterprise organisations. Final call to help characterise AI in communications This is the final call for the Centre for Strategic Communication Excellence’s Communicating Artificial Intelligence (AI) survey.

Survey 68

Survey Enterprise SEO Web 68

Sword and the Script

JUNE 3, 2020

Survey Identifies Most Recommended PR Tech Vendors, Meltwater Adds Signals, TVEyes Spots Logos in Broadcasts, Cision Shows Pageviews of Coverage, Burrelles Names First Women President For years, I have published a new post every Tuesday like clockwork. Also see: Partisan Politics Complicates PR and Comms for Business, Survey Finds.

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Reputation Us

JANUARY 7, 2019

That is, get a pulse on what’s being discussed and felt internally by the credit union’s board, executives, staff, branch managers, frontline member representatives, HR, recruits and vendor partners. Reputation Action 3: Demonstrate Community Relevancy. When it comes to reputation management, start inside the credit union first.

Reputation 60

Reputation Nonprofit Policies Financial 60

Solo PR Pro

OCTOBER 6, 2015

How much are other freelance communications consultants charging? To study these questions and more, Solo PR Pro conducted a survey in August/September 2015 and partnered with Dr. Timothy Brezina to conduct advanced statistical analysis of the data (notes on methodology follow this report). Satisfaction with revenue.

Survey 40

Survey Report Local Data 40

Sword and the Script

DECEMBER 3, 2019

Cision and PRWeek published the results of a third annual global survey of PR professionals. Among the findings, about one-third (34%) of the 527 respondents say their media budget goes toward earned media, which up from 26% from the same survey last year. Surveys of reporters show they all favor Twitter by a very wide margin.

Data 87

Data Enterprise Survey Instagram 87

Sword and the Script

JUNE 6, 2020

And closes by quoting her directly: “When it comes to relevant things happening, things you can’t ignore like the Black Life Matters movement, police brutality or murders in our community, it’s crickets, and that’s unacceptable. Here’s the full article: Corporate Voices Get Behind ‘Black Lives Matter’ Cause.

Brand 91

Brand Branding Fashion YouTube 91

Deirdre Breakenridge

JANUARY 7, 2016

In November 2015, Marketwired, a news distribution and social communications company, created a survey, “Are You A #ContentMachine?” In the interview, Lisa shares her insights on content marketing and discusses some of the interesting findings from the Marketwired survey results. budget and resource allocation; KPIs; etc.),

Survey 90

Survey Marketing Content Marketing Measurement 90

Reputation Us

DECEMBER 14, 2022

Surveys and focus groups are a good way to do this. As more companies enter Web3, the structure—expected to replace centralized, corporate platforms—will most likely be the future of doing business online by the end of the decade. Highlight your leaders internally before promoting them outside the organization.

Reputation 78

Reputation Insurance Insurance Employee 78

Business Wire

JANUARY 19, 2017

Business Wire has spent over 50 years building symbiotic relationships with media, investors and consumers by regularly delivering factually reliable and timely corporate news content. Business Wire has partnerships with 60 national and international news agencies facilitating reach to more than 89,000 media outlets in 162 countries.

Financial 164

Financial Video Consumer Data 164

Sword and the Script

NOVEMBER 26, 2019

Even surveys don’t really cut it. That’s only about one-third of all PR pros (see this survey and this one for data). According to the product management team, one of its corporate PR customers was showing some of the firmographic and demographic data around their earned media coverage to a broader internal team.

Publicity 90

Publicity Media Advertising Advertising 90

Ethical Voices

MAY 6, 2023

Then we look at your impact on your communities. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score. One is mixed into the survey process itself. We look at governance practices.

Ethics 52

Ethics Training Financial Survey 52

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Sword and the Script

APRIL 30, 2019

I’ll include news from the PR vendor community and review and curate content they produce ( like this ). SocialChorus ranked in the top 10 on a question for the 2019 JOTW Communications Survey asking PR respondents to rank PR vendors by familiarity and favorability. Surveys of the PR community or reporters ( see these ).

Industry 86

Industry Media Technology Employee 86

Burrelles Fresh Ideas

MAY 16, 2023

This message of hope and inclusion creates a perfect dovetail for both internal and external communicators. The survey found that 88% of US respondents think of mental health when they think about being healthy. focus groups, surveys, and social analysis).” The report talks about health being more than physical health.

Strategy 40

Strategy Employee Resources Financial 40

Sword and the Script

AUGUST 22, 2017

2) The 2016 PR Week salary survey indicated about one-fifth of PR pros have earned an MBA and the numbers are trending up. What do you think is the role of internal communications in this polarizing environment? . 4) Is it okay for businesses to take political positions in external communications?

Internal 70

Internal International Interviews Trends 70

PR Conversations

NOVEMBER 20, 2014

Personally I feel the tendency to state that public relations practice (including internal communications) is better today than in the past is a mistake as much earlier wisdom seems to have not only been lost, but denied by this stance. As such it enables consideration of this specialism across a period of 65 years.

Employee 77

Employee How To Internal International 77

Sword and the Script

JULY 24, 2018

The surveys have started. There’s are several industry organizations that field annual surveys about content marketing and they are gearing up. You’ll wind up with an infinite number of ways to tacitly weave the benefits of your product in a manner that is useful and relevant to your community.

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

Waxing UnLyrical

AUGUST 10, 2011

I finished my masters degree in PR and corporate communication at the end of 2009 – only 19 months ago. Organizational communication: Whether working client or agency side, you have to understand the principles and processes behind internal communication. To do that, I need to backtrack a little.

Ethics 75

Ethics Community Internal International 75

Deirdre Breakenridge

APRIL 29, 2019

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. That number was up sharply – 17% – from the same survey the previous year. We solicited commentary around this question from PR professionals that took the survey to find out. Nobody watches the media like the media. * * *.

Survey 377

Survey Media Relations Media Ethics 377

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. She’s done an extensive survey and in-dedpth interviews. Kathryn Duke, @dukekathryn.

Sports 0

Sports Leadership Internal International 0

Critical Mention

APRIL 26, 2017

My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. However, we had 48 hours to create and host a championship celebration in the Carrier Dome to honor the team, and then, coordinate a major downtown parade, pep rally and community-wide tribute less than two days later.

Sports 60

Sports Internal International Enterprise 60

PR Conversations

OCTOBER 11, 2018

Instead of focussing all our working attention on dodging the bullets of corporate life and advancing our careers, we need to find out what we want out of life and take a series of practical steps to take control, at home and at work. On your first point, community, I couldn’t agree with you more. David Sawyer.

Communications 104

Communications Community Measurement Study 104

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Internal comms takes center comms stage in hybrid work.

Marketing 189

Marketing Content Marketing Data Social Media 189

PR 20/20

JUNE 25, 2019

According to a survey of business buyers (Source: Salesforce , 2018): 72% of buyers expect vendors to personalize engagements to their needs. And REI invites its community on adventures to experience “global cultures, flavors, and wonders.”. Internal communications and events. Here’s what it means to you. Brand identity.

Marketing 52

Marketing Storytelling Technology Community 52