Solo PR Pro

DECEMBER 22, 2020

In between writing press releases and managing content, it's difficult to find the time for professional development — still, the benefits are too good to overlook. Across marketing, communications and PR, these are 10 conferences all solo PR pros need to know about. *Be Who doesn’t want that?

Conference 58

Conference Content Marketing Community Education 58

Cision

APRIL 14, 2017

This week, I got to speak with Salzman about combining a love for words with a love for impact measurement, a foolproof way to approach strategic communication, and her secrets to media relations success throughout her career. How did you get your start in PR/Communications? The communication and PR industry is constantly evolving.

Reputation 177

Reputation Measurement Exercises Pitching 177

Solo PR Pro

AUGUST 2, 2022

“Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. My first adjunct position was at Texas Christian University, teaching PR Writing.

Education 107

Education Course Nonprofit Resources 107

PR 20/20

JANUARY 16, 2023

MarketingProfs ( @MarketingProfs ): Covers all things marketing via articles, podcasts, online seminars, guides, and tutorials. Ann Handley , the author of Everybody Writes , heads up content at ‘Profs. Buffer authors do their research, writing in-depth posts with ample resources to back up their intelligence.

Blogging 52

Blogging Marketing Pinterest SEO 52

Cision

MAY 1, 2017

Writing for Slate shortly after Facebook Live’s release, Willa Paskin shared one of her initial impressions of Facebook Live being that they often aren’t planned as thoroughly as other video content, and it often makes the live content hard to watch (and replays even more). Are you broadcasting a seminar with live audience participation?

Video 197

Video Facebook Retail How To 197

Prohibition

APRIL 2, 2017

At first the rise of internet, computers and connectivity helped to streamline admin, create new and measurable mechanisms and provide communicators with a more coherent way of working. In fact, as many of you already appreciate, that never truly represented what communications was all about. But, with any change comes challenge.

Social Media 48

Social Media Agency Consumer Fashion 48

Cision

JANUARY 13, 2017

Both communication and PR are wonderful tools to advance a variety of causes, and careful consideration of the stated word is of utmost importance in the mastery of communication. Advocacy for diversity and inclusion is an important tool to change this, as we begin to communicate this issue on a local and national level.

Local 120

Local Radio Community Tools 120

Mora Communications

NOVEMBER 13, 2017

Coming up with your story ideas, developing your pitches, building your media lists, defining your target market, and writing your initial press release are some of the steps you need to take when launching your public relations campaign. . Don’t just pitch them, engage, communicate with them. Hold a press conference.

Pitching 40

Pitching Conference Social Media Storytelling 40

PR Job Coach

OCTOBER 28, 2009

Look for professional development seminars that might cover things in which you have an interest. Check the PRSA or IABC Web sites for PR or communications bootcamps near you. Write down the jobs that look interesting and prioritize them based on your passion and interests.

Study 106

Study Web Writing Examples 106

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. multi-lateral communication processes)? NOTE: Originally published on October 15, 2008.

Reputation 52

Reputation Social Media Internal International 52

Karen Freberg

DECEMBER 11, 2017

I am actually doing a presentation on this very topic for the Australian Communication and Public Relations Education Seminar series about how professors can embrace to become their own micro-influencers tomorrow (well, it’s going to be Wednesday down in Australia). How can educators become their own micro-influencers?

Education 41

Education Energy Community Brand 41

Beyond PR

MAY 1, 2017

Writing for Slate shortly after Facebook Live’s release, Willa Paskin shared one of her initial impressions of Facebook Live being that they often aren’t planned as thoroughly as other video content, and it often makes the live content hard to watch (and replays even more). Are you broadcasting a seminar with live audience participation?

Facebook 63

Facebook Video How To Retail 63

Sword and the Script

JANUARY 3, 2017

He has also been a marketer and accepts an occasional commission for business writing. His experience sitting on both sides of the table, and a conceivably comparable pressure for clicks, has given him a balanced and long-term perspective on business communications and marketing. Erik Sherman, freelance journalist and writer.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

Reputation Specialist Michael Toebe

MAY 6, 2022

Kaytee Gillis , a psychotherapist, has been doing just that, communicating about such D.V. allegations in her practice and writing extensively on the social issue. False allegations about domestic violence, for different reasons, might also be something society could choose to be willing to discuss objectively and address.

Course 52

Course Reputation System Healthcare 52

Communications Conversations

JUNE 5, 2015

I actually learned these words at a Franklin Covey Time Management seminar for my first job out of college (selling radio advertising). Susan Beatty, external communications manager, U.S. Kendra Klemme, associate director of communications, United Health Group. Melanie Boulay Becker, owner, Boulay Becker Communications.

How To 60

How To Meeting Local Google 60

Shift Communications

NOVEMBER 12, 2018

During my first year at SHIFT, I have learned several pitch writing techniques and seen some success, but I’ve also had days when I’ve received radio silence from reporters. I recently had the opportunity to attend The Jack Jackson Art of Writing Workshop presented by Ken O’Quinn, a former Associated Press writer and corporate writing coach.

Pitching 89

Pitching Comparison Writing Radio 89

Bad Pitch Blog

NOVEMBER 29, 2009

While toiling in that PR gig I’m sure you put effort into honing your capabilities, sharpening your communications skills and impressing the boss. Note classes, symposiums, seminars or weekend college classes you’ve attended since you graduated to increase knowledge and strengthen skills. ? You''re forgetting the basics.

Interviews 43

Interviews Crisis Management Facebook Media Training 43

Critical Mention

AUGUST 26, 2018

This year’s theme is communications convergence. It’s a really applicable theme because the silos between communications disciplines are coming down with the advancement of digital and social media. Globalization is another factor that’s imposing new rules on the way communicators operate, interact and behave.

Interviews 79

Interviews Ethics Conference Leadership 79

Solo PR Pro

FEBRUARY 26, 2019

This was confirmed thanks to a recent seminar hosted by the Philadelphia Public Relations Society (PPRA). The panelists at this seminar suggested mining these three areas: Original Research/Data. The seminar presenters also recommend AnswerthePublic.com. What kinds of questions is the client’s audience searching for?

Engineering 45

Engineering SEO Google Web 45

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. Speech writing. I get to do so many different things—event planning, writing, research, media, employee engagement, digital and social media. I’m an extrovert, so I appreciate face-to-face events such as seminars and large conferences. Strategic planning….

Energy 53

Energy Measurement Internal International 53

PR 20/20

MAY 23, 2017

MarketingProfs ( @MarketingProfs ): Covers all things marketing via articles, podcasts, online seminars, guides and tutorials. Ann Handley , author of Everybody Writes , heads up content at ‘Profs. Avinash often writes in-depth pieces backed by research, and chock-full of strategic tips.

Resources 53

Resources Marketing SEO Engineering 53

ImPRessions - Crenshaw Communications

OCTOBER 23, 2020

As Arun Sundhaman writes in PRovokeMedia , “With consumer clients becoming increasingly focused on the per dollar value of their investment, budgets tightened, highlighting consumer PR’s profitability issues versus higher-margin areas such as healthcare and B2B. Meanwhile, B2B budgets have boomed.

B2B 242

B2B B2C Software Consumer 242

Cision

APRIL 21, 2017

More than a month into the new job, I’m glad to find that some of my business journalism experience is readily transferable: the ways of thinking about a company’s story, and the writing and editing, for instance. Every day is like a graduate business school seminar. You’re asking a rookie.

Journalism 227

Journalism Transportation Twitter Energy 227