article thumbnail

PR Case Study: The Facebook Like Button

Doctor Spin

Facebook introduced the Like button in 2009. 1 Facebook like button. In Wikipedia. It also provided Facebook with a wealth of new data to further optimise the algorithm and fine-tune the user experience — and later also provide additional data to fine-tune their programmatic ad model. In Wikipedia.

article thumbnail

The Marketing Power of Wikipedia: 8 Tips for PR Pros

MaccaPR

As PR and marketing professionals – and consumers – we often forget about the sheer power and influence that Wikipedia has on our daily lives. Wikipedia is a permanent part of our public culture. All jokes aside, Wikipedia does have a distinct influence on the business community. Facebook relies on Wikipedia.

Wikipedia 101
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

On Today’s Multi-Agency Wikipedia Statement

Where the Fishermen Ain't

PR Leaders Today Affirm a Commitment to Abide by and Evangelize Wikipedia Community Norms. Last February, William Beutler , principal of Beutler Ink and publisher of The Wikipedian , convened a meeting of digital leaders from multiple agencies, as well as notable Wikipedia volunteers. Here are four of them.

article thumbnail

3 Lessons From the A-Team in Crisis Communication Planning

Cision

They can be relied upon to carry out their duties, which leads to the first point about crisis communication planning: 1. Identify communication crisis responders. If it’s on Twitter or Facebook, he’s there, too. A crisis communication vulnerability audit does the same thing. They have defined roles and responsibilities.

article thumbnail

How to Research Industry Trends Hassle-Free

Shift Communications

While most of us communication pros are ringing in the new year with hefty planning, how seriously are we taking our research? Wikipedia Top 25 Report. Wikipedia Top 25 Report. Similar to Google News, the Wikipedia Top 25 Report is usually illustrating trending news topics. Instagram and Facebook use hashtags as well.

Trends 142
article thumbnail

The metaverse: fear or freedom for humanity and communication?

PR in High Definition

Recently, the company announced that it plans to hire 10,000 employees in the EU to work on this so-called metaverse, and it got me thinking – will the metaverse force us into changing the way we communicate, or will it just be another tech plaything that doesn’t really go anywhere? Could this be the Facebook vision?

article thumbnail

#CrisisRoundup of Awesome Links: Week of September 29, 2014

Melissa Agnes

The Power of Finding New Ways To Communicate The Same Important Message. Analyzing the CDC’s Crisis Communication In U.S. TCIP #017 – Exploring Garden Grove Fire Department’s Social Media and Electronic Communication in Crisis with Thanh Nguyen. How to Successfully Submit Your Article to Wikipedia. Ebola Outbreak.

Wikipedia 169