Sword and the Script

SEPTEMBER 8, 2020

That’s according to an academic study by Julie O’Neil , a professor in strategic communication, and other researchers. B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales. Advertising is a distant third.

Survey 98

Survey Industry Leadership Study 98

Communications Conversations

OCTOBER 31, 2017

Our panelists, Kevin Hunt (General Mills and my podcast partner-in-crime), Krysta Larson (director of external communications and content at CH Robinson) and Chris Havens (internal communications manager at Best Buy) did a fantastic job talking about how their corporate blogs have evolved the last 2-3 years.

Blogging 74

Blogging Employee Newspapers Corporate 74

PRSay

JANUARY 11, 2020

Under their leadership, the agency became a global powerhouse with 2,500 employees in 50 offices. He stepped down as his company’s CEO in 1988, though he remained active in agency business and served as a mentor to many communicators and executives. He started Burson-Marsteller in 1953 with Bill Marsteller. He was born on Feb.

Newspapers 142

Newspapers Interviews Agency Leadership 142

Sword and the Script

DECEMBER 23, 2014

Reputation was a key message billionaire Warren Buffet conveyed in “biennial” memo to his leadership team – the 80 or so business people that run the subsidiaries of Buffet’s Berkshire Hathaway company. He told legislators that his message to employees then was: “Lose money for the firm, and I will be understanding.

Reputation 116

Reputation Newspapers Crisis Communications Leadership 116

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. On communicating with employees during the crisis: We want to communicate to employees first, before communicating to the outside world.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

PR Fuel

SEPTEMBER 16, 2020

Examples of earned media include newspapers, TV news, magazines, and digital publications. Crisis Communications. Crisis communications involve your plan to deal with negative news if it happens and how to avoid bad PR in the future. Your employees should also have a clear understanding of your mission and vision statements.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. In fact, she didn’t bring on her second full-time employee until October 2020, about six years after starting the business.

Meeting 97

Meeting Journalism Employee Storytelling 97

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. The site is always looking for contributors, making it a go-to for thought leadership pieces and guest blogging. The post 9 Blogs To Make You PR-Smart appeared first on Crenshaw Communications.

Blogging 170

Blogging Writing Creativity Storytelling 170

PRSay

NOVEMBER 21, 2017

The next year, I became a reporter at a community newspaper where I stayed for five years. I was still investigating when a school PR job opened up in my community. I hadn’t been looking for it, but when my mom (a school employee) sent me the job description, I realized it described ME.

Study 112

Study Newspapers Journalism Community 112

Maxim Behar

SEPTEMBER 19, 2022

That is why wrote a short Standard of Business Ethics, or in general, what I wanted to happen in my company, and many others, in the next ten to twenty years - to be open, honest, honorable, and successful, full of happy employees with sparkle in the eyes. He runs the flagship PR company M3 Communications Group, Inc.,

Newspapers 72

Newspapers Ethics Meeting Hotels 72

PRSay

JUNE 24, 2022

was the guest for the June 23 edition of “ S&T Live ,” PRSA’s free, monthly webinar series on LinkedIn that delves further into topics covered in its award-winning newspaper Strategies & Tactics. He recommends “meeting-free weeks,” which increase productivity, communication and trust, while reducing stress, he said.

Policies 74

Policies Newspapers Financial Meeting 74

PRSay

AUGUST 6, 2019

They do not read newspapers and magazines or watch traditional television. Once a week, they have a dedicated group of college-age Gen Zers visit their firm and share the latest trends and insights with agency employees. Move over newspapers, magazines and television. They don’t tune-in to “Good Morning America” or the 6 p.m.

Television 158

Television Instagram Consumer Newspapers 158

Mark My Words

JULY 31, 2014

It’s a story that says a lot about leadership, decision making and business growth. Then also common sense and communications in a crisis. Mistakes are attributed to ‘uncharacteristic hiccups’, or ‘rogue employees’, or even blamed on ‘the regulations’, for which the public (sorry that’s you and me again) are ultimately responsible.

Crisis 120

Crisis Leadership Newspapers Travel 120

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. In 2019 it has published papers on disinformation and influencer marketing. Happy New Year.

Government 103

Government Education Print Ethics 103

Maxim Behar

SEPTEMBER 5, 2021

I happen to meet you right after the World Communication Forum in Davos, Switzerland, where you had discussions with the best PR specialists from around the world. - Our industry has undergone huge changes, but it should be noted that the changes were not the result of a pandemic, but of the growing influence of social media over the years.

Meeting 98

Meeting Advertising Advertising Agency 98

Cision

MARCH 29, 2016

Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. For me, it was a unique opportunity to see the special relationship between PR, business and the communities where “making dreams come true” was more than just a tagline.

Local 120

Local Retail Newspapers Sports 120

Presspage

AUGUST 22, 2017

Traditionally, offline PR consists of one-way communication without much feedback. With online communication being the norm, one-way communication is turning into a thing of the past. Personalized and direct communication is the latest trend that is taking over; audiences are looking for something that stands out.

Trends 79

Trends Measurement Television Consumer 79

Maxim Behar

SEPTEMBER 19, 2022

I wrote a short Standard of Business Ethics, or in general, what I wanted to happen in my company, and many others, in the next ten to twenty years - to be open, honest, honorable, and successful, full of happy employees with sparkle in the eyes. He graduated in economics in Prague and in leadership skills at the Harvard Kennedy School.

Newspapers 52

Newspapers Ethics Meeting Hotels 52

Stephen Waddington

MAY 16, 2019

Day to day I work closely with the Senior Leadership Team and Directors on a range of projects. Sales of the newspaper rocketed but the editor was deluged with complaints and called time on hardnosed reporting. I’ve worked on communications, marketing and sales.” Ivan joined the six person media team at the university.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Shift Communications

JULY 3, 2015

not a part of a giant, monolithic agency or holding company) and as a group of (employee) owners. Read the DAILY newspaper (not the Daily Show) and bring something unique to the table while balancing it with traditional PR assets. As a quick clarification, we are “independent” in the recognized sense of the world (i.e. And be patient.

Agency 60

Agency Banking Newspapers Employee 60

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. For example, an employee leaks damaging information about your company. ? A major crisis. Claims of sexual harassment by an employee might trigger this response plan. The-house PR person or head of communications. What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. They may also work to manage and respond to negative situations or issues that may arise.”.

Interviews 104

Interviews Publicity Technology Social Media 104

PRSay

SEPTEMBER 28, 2017

Please join the discussion through blog posts, webinars and Twitter chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. To be valued for your independence, you need to set the example every day. Make restitution.

Ethics 90

Ethics Construction Guidelines Television 90

Maxim Behar

OCTOBER 15, 2023

Maxim is one of the most recognizable and successful faces in the world of PR communications, not only in Bulgaria but globally. We were advising them on how to present themselves to the media, to their employees, and to the public. You can't do that sort of thing in a newspaper or on TV. So I became a person of communication.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. You can find her portfolio at [link]. Alyson Hagglund, @alyhagglund. Karie Mooney, @karies_korner.

Sports 0

Sports Leadership Internal International 0

PR Fuel

JULY 14, 2021

It can also help you communicate your company values. You can also write a press release about rebranding, new products/services, or onboarding a new employee. Consider: Newspapers. Focus your attention on people who hold leadership positions. Developing your content marketing strategy can help you boost brand visibility.

Writing 72

Writing How To Media Guidelines 72

Mindful Marketing

SEPTEMBER 11, 2015

Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. Prior to joining fama, Jeff was an account manager at FitzGerald Communications (the same PR firm at which our Founder Christine worked early in her career!)

Marketing 50

Marketing Wireless Software Journalism 50

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. a) Many community newspapers going away and hopefully still being available in some kind of online format. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023.

Marketing 196

Marketing Content Marketing Data Social Media 196

Landis PR

MAY 28, 2024

This week’s blog post is written by our Public Relations Global Network partner, Christina Rytter, Founder of Scandinavian Communications in Copenhagen. Christina provides a detailed insight into the business and communications environment in Denmark and delivers valuable advice to businesses seeking to navigate her home market.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 178

Survey Marketing B2B Study 178

Maxim Behar

JANUARY 31, 2024

Before the advent of structured PR practices, communication was often fragmented and reactive, leaving entities vulnerable to the whims of public opinion. PR has become a strategic function, enabling proactive communication, reputation management, and the cultivation of positive relationships with various stakeholders.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 78

Ethics How To Training Employee 78

Cision

JANUARY 26, 2016

At Gagen MacDonald, a Chicago-based strategy execution consulting firm, Sherry Scott and her team help Fortune 500 companies drive organizational change through strategy, culture change, leadership and employee engagement and change communications. Now communicators must be business people first. Rapid Fire Round.

Leadership 120

Leadership Newspapers Travel Strategy 120

Maxim Behar

JANUARY 24, 2022

a little luck are the ingredients of the recipe, M3 Communications Group, Inc. The whole business world including the communication business is currently witnessing the total change of everything – from sales to communications to industrial production. However, the CEO & Founder of M3 Communications Group, Inc.,

Ethics 52

Ethics Creativity Leadership Crisis Management 52

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. If you’re going to be successful in reaching 130,000 employees, then you have to be consistent [with your messaging] and have the patience to stick with it,” he says. I worked for my school newspaper, and when I joined the Marines I was a public affairs officer.

Internal 68

Internal International Conference Public Affairs 68

Maxim Behar

MAY 12, 2021

The award-winning PR expert and M3 Communications Group, Inc. Recently, there have been numerous revolutions in leadership practices, particularly due to changes in communication amongst the people. This transformation indicates the two main pillars - communications and knowledge. Today, M3 Communications Group, Inc.

Leadership 52

Leadership Groups Journalism Hotels 52