Landis PR

JANUARY 23, 2023

By Makenzi Jordan Rodriguez I was inspired by Landis’ founder, David Landis, as I was hunting for writing inspiration from LCI’s past. It brought me back to 2015 when I worked as a sales associate at Nordstrom and was helping a customer. This response was SO much better than, “you’re welcome”! Are our clients an inconvenience?

Customer Service 98

Customer Service Writing Employee Communications 98

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Employee advocacy. Currently, he is working as an editor at the writing service Essay Writing Land.

Social Media 156

Social Media Trends Media Instagram 156

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

DECEMBER 14, 2016

Employee advocacy can help you make that possible. All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. What does “employee advocacy” mean anyway?

Employee 40

Employee Measurement Social Media Product Launch 40

ImPRessions - Crenshaw Communications

DECEMBER 11, 2018

Don’t bother with the “customers have been very pleased with the product” or “our reputation has been enhanced…” Anecdotal evidence won’t earn the award; you’ll need as many hard campaign ROI numbers as possible for the entry. Award entries need not be dull. See our earlier post for more on leveraging award wins.

Case Study 136

Case Study B2B Conference Industry 136

Cision

JULY 27, 2017

Talk to Customers & Employees. Your customers can provide insight into what your unique selling point (USP) is, why they choose you as a provider and what you do better than the competition. Your employees have a different perspective of your brand than you do, so talk to them as well. Monitor the Online Chatter.

Brand 231

Brand Branding Employee Data 231

Cision

APRIL 28, 2015

PR has always been in the business of writing, sharing and promoting messages. When employees at one of the companies went on strike over the summer, customers and vendors joined them. The employees wanted him back and weren’t going to work until he was. Rightfully so. The message is the bulk of the work. What to do.

Employee 120

Employee Print Customer Service Local 120

PR Matters

MAY 27, 2014

But while most of us won’t tolerate swearing in a civil conversation, we don’t seem to tire of tolerating clichés in communications. There are more of these horrors in the writer and journalist John Rentoul’s Banned List , for those who enjoy true horror writing. They do their work responsibly and are part of their communities.

Airlines 162

Airlines Advertising Advertising Customer Service 162

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. What is the value of public relations?

Interviews 99

Interviews Publicity Technology Social Media 99

Cision

OCTOBER 15, 2015

Social media has sped up the way we communicate, including how we write. Your employees are your brand, and they can influence brand perception more than any press release, ad campaign or logo. Your brand’s success depends on your employees’ hard work. Scott Stratten.

Social Media 120

Social Media Media Employee Reputation 120

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Employee advocacy. Currently, he is working as an editor at the writing service Essay Writing Land.

Social Media 61

Social Media Trends Media Instagram 61

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. Your customers could make their displeasure known on your Facebook page and Twitter feed. For example, an employee leaks damaging information about your company. ? A major crisis. The-house PR person or head of communications.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

MARCH 2, 2021

He cautions those writing pitches against using a tool like this for a cursory glance or pretending to have read his work. Shama Hyder writes a contribution for Forbes comparing Cision, Meltwater and Propel. Muck Rack is a comprehensive all-in-one tool – and it puts customer service front and center.

Company 150

Company Tools Technology Software 150

Onclusive

JUNE 1, 2023

Before we dig into our list of ‘11 ways social listening will transform your communications strategy and performance’ first we need to answer the question: What is social listening? Once you’re armed with this information, you can craft your multi-stakeholder communications strategy accordingly.

Strategy 370

Strategy Communications Reputation Measurement 370

Waxing UnLyrical

FEBRUARY 24, 2016

Instead of writing an email, you can record a video, write some comments and notes on the snap, and send it directly to the person via a private snap. Some of your employees or interns may be more visual in nature and like information that is short and concise, so this may be a good platform to use. Customer Service.

Customer Service 40

Customer Service Employee Internal International 40

Communications Conversations

MARCH 29, 2019

I’ve watched them both grow into fabulous communicators and leaders! So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Of course, I couldn’t write a post like this without nominating a couple people myself! Thomas classroom many years ago.

Social Media 128

Social Media Agriculture Marketing Media 128

Barokas

JANUARY 7, 2019

And since this article is being read mostly by marketing executives and communications professionals, I’m willing to bet that many of you share in my drug of choice. Here are a few on the communications front that you can try on for size…. Ashley, Barokas Communications Director of Content. I’m a junkie. Need some inspiration?

Case Study 60

Case Study Construction Exercises Media Training 60

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. Perhaps my questions were basic or, in her opinion, stupid; but I was the (potential) customer , I should have been able to ask any questions I wanted without being made to feel that way. Too cool for school.

Technology 92

Technology Customer Service Retail Software 92

Waxing UnLyrical

MAY 2, 2013

This can also give you inspiration to write something that is deliberately on the upswing in terms of popular usage. Some of the best sources for finding keywords and phrases are the people who interact with your customers on a daily basis. Take every question your company gets asked and consider writing a blog post to answer it.

Blogging 111

Blogging SEO Web Google 111

Beyond PR

JULY 28, 2017

Talk to Customers & Employees. Your customers can provide insight into what your unique selling point (USP) is, why they choose you as a provider and what you do better than the competition. Your employees have a different perspective of your brand than you do, so talk to them as well. Monitor the Online Chatter.

Employee 80

Employee Journalism Data Technology 80

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. In 2019 it has published papers on disinformation and influencer marketing. Happy New Year.

Government 103

Government Education Print Ethics 103

Cision

JULY 6, 2015

Some social conversations are focused on a customer service concern with little latitude for platitude, but social customers otherwise manage interpersonal distance quite effectively (mute, unfollow, disregard, delete). Marketer Austin Malloy writes that “ a lot of people put what their interests are right in their bio.”

Social Media 120

Social Media Media Wikipedia Tools 120

Sword and the Script

JULY 2, 2019

Customers can reach support through a chat channel on its website, within the Meltwater web application, or through the mobile app. To me this just moves the data collection around a little bit on the website, but one place I have seen this work pretty well is the connection to customer service.

Trends 60

Trends Media Report Technology 60

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. To that end, this year’s roundup is uh-mazing.

Marketing 189

Marketing Content Marketing Data Social Media 189

PR 20/20

AUGUST 22, 2017

Human Resources is uneasy about adopting an employee social media policy. Sales is unsure of handing over its customer database for email marketing campaigns. Once again, executive level–who might not be as accustomed to responding to criticism as, say, customer service–are likely to be thrown by negativity.

Marketing 87

Marketing Resources Technology Internal 87

PR Fuel

DECEMBER 11, 2018

Below are some thoughts on employees, and the “boring” work of creating a business that succeeds with both engaged customers and employees – enjoy! Hiring the Right Customer Service Agents to Represent Your Brand. Your customer service agents are your front line employees.

Training 40

Training Employee Customer Service Crisis 40

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. The feature enables “enterprises to analyze customer conversations from owned data sources” and let the Talkwalker AI engine analyze it. What sort of data? Why would you do this?

Internal 63

Internal International Data Media 63

MaccaPR

OCTOBER 14, 2015

T he industries that generate the highest demand : Technology, financial services and higher education. Now’s the time for you, as a business professional and a professional communicator, to leverage the power of LinkedIn Pulse. Instead of focusing on reaching consumers, marketers are best served writing for a business-minded audience.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

PR Fuel

OCTOBER 30, 2018

It is true that other modes of communication, like texting, instant messaging, Twitter, etc., But here at eReleases, email remains our primary means of communication, and likely the most important in “converting” prospective customers into new customers. 7 Tips on Writing the Perfect Welcome Email.

Communications 40

Communications Pitching Writing Social Media 40

Buzzstream

FEBRUARY 9, 2024

Before writing a press release, whether it’s your first or 100th time, it is essential to set clear expectations on what you want to achieve to understand better what you are writing. Jodie Booras from Kaiona Communications recommends asking: “Does this news impact those outside the organization?

Examples 62

Examples Product Launch Data Report 62

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. Ethical perils in personalizing employee communications. Ethical issues with creating your own echo chamber.

Ethics 78

Ethics Employee Communications System 78

Sword and the Script

OCTOBER 27, 2020

Today it has “hundreds” of employees, “thousands” of customers, and Mr. Galant told me he’s focused on “sustainable” growth. He seems to have little appetite for fundraising or deal-making and said he’s declined suitors – activities that would detract from his focus on customer service. Muck Rack has earned 4.3

Pitching 86

Pitching Media System Tools 86

Polaris

SEPTEMBER 4, 2014

At best, DIY PR will lead you to waste a portion of your communications budget. PR encompasses all forms of business communication. A professional practitioner helps clients with internal communications, community engagement, social media best practices, speech writing, investor relations. the list goes on.

Publicity 100

Publicity Interviews Reputation Construction 100

Beyond PR

JANUARY 3, 2017

Stories of your customers. Your employees. Don’t leave that story up to interpretation; write it out and disseminate it to all departments. Even your customer service team needs to know the stories that you want to share with your customers. Your investors. The business owner. Images: Pixabay 1.

Company 72

Company Storytelling Small Business eBook 72

Mindful Marketing

JANUARY 29, 2023

In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. Ad Age gave ChatGPT this prompt: “Write a 30-second commercial that brings Jesus to the Super Bowl.

Ethics 98

Ethics Guidelines Fashion Transportation 98

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive. .” Customer services. Community service. Advertising, including direct mail.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive. .” Customer services. Community service. Advertising, including direct mail.

Retail 40

Retail Radio Advertising Advertising 40