Cision

FEBRUARY 12, 2016

Social has permeated all business operations, from customer service to sales, and must be treated as part of the overall brand strategy. Once you have a better grasp on each department’s goals, you’ll be able to sit down and determine if you really need to launch that Periscope account or reduce posting on Google+.

Strategy 120

Strategy Customer Service Social Media Software 120

Sword and the Script

NOVEMBER 3, 2020

The new product also offers integration to “Office365 or Google Workspace to send and record emails to the media and keep a centralized record” of team communication. business is now supporting Instagram Messaging, which will provide a “unified inbox” for customer service teams with “high-volume” messaging.

Instagram 144

Instagram Technology Resources Employee 144

Waxing UnLyrical

MARCH 19, 2013

Communicators often find themselves torn between the desire to embrace innovation, and the need to give their clients responsible advice. Criticisms against the dizzying array of marketing tools vying for communicators’ attention and loyalty reminds me of journalists’ gripes about “what not to do in PR.”. Responsibly-designed research.

Community 95

Community Communications Case Study Customer Service 95

Solo PR Pro

OCTOBER 16, 2018

Gayle Lynn Falkenthal, APR of the Falcon Valley Group , recommends: “Check all current plans and update for 2019, including your strategic communications plan, crisis communications plan, and anything else relevant. Rose of DKR Communications. Ok, Google…Siri … Alexa…”. Also, update editorial calendars for 2019.”.

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

Cision

APRIL 19, 2016

Back-to-back sessions on social media, content marketing, customer service, employee advocacy and social tools hosted over 3,000 social media marketers from across the globe. Customer Service. jaybaer explains why keeping customers is cool. It may require some serious agility, but he says it works.

Social Media 0

Social Media Marketing Media Customer Service 0

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. Your customers could make their displeasure known on your Facebook page and Twitter feed. For example, an employee leaks damaging information about your company. ? A major crisis. The-house PR person or head of communications.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Google Glass is still at a rudimentary stage. Doing right by your employees. c) Donald Steel.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

MARCH 15, 2022

In my observation it is similar to the experience of searching Google – enter your query and hit the enter button – and you can see the results. Natural language processing (NLP) and sentiment analysis are white-labeled from outside companies including Google. It’s probably hard for any company to match the AI capabilities of Google.

Tools 161

Tools Media Software Analysis 161

Communications Conversations

SEPTEMBER 3, 2019

It’s an extension of the Dental Hacks Podcast , one of the more popular podcasts in all of dentistry (podcasting in dentistry is a big deal–just Google “dentist podcasts” and see for yourself!). I could see brands developing groups for loyal super-fans as a way to facilitate customer service and innovation.

Groups 68

Groups Brand Branding Facebook 68

Waxing UnLyrical

MAY 2, 2013

Google Trends. Then take those new ideas back to the Google Keyword Tool and gather more info. Google Analytics. Once your site has been around for a while, it pays to check your analytics package (whether Google or other). Customer Care Team. Google search. Pay close attention to the related terms area.

Blogging 111

Blogging SEO Web Google 111

PR in High Definition

JUNE 25, 2020

I’ve read a lot of content online, attended many webinars and researched many topics via Google. Given the ‘follow factor’ of the unconscious opinion, it’s made me realise that what other people say about you, your product/service or your business is the most powerful trigger. Next on the list is your customers.

Reputation 75

Reputation Employee Leadership Product Launch 75

Prohibition

JANUARY 17, 2022

In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan. A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. In 2019 it has published papers on disinformation and influencer marketing. Happy New Year.

Government 103

Government Education Print Ethics 103

PR 20/20

NOVEMBER 30, 2022

Studies show that only 23 percent of employees feel they receive the right amount of recognition for their work, while only 19 percent of managers say recognition is a priority at their workplace. Or your team risks high employee turnover. Invest in technologies that offer training to help employees onboard seamlessly.

Marketing 52

Marketing Technology Internal International 52

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. Perhaps my questions were basic or, in her opinion, stupid; but I was the (potential) customer , I should have been able to ask any questions I wanted without being made to feel that way. Too cool for school.

Technology 92

Technology Customer Service Retail Software 92

Polaris

SEPTEMBER 4, 2014

Google returns over 27 million results. At best, DIY PR will lead you to waste a portion of your communications budget. PR encompasses all forms of business communication. A professional practitioner helps clients with internal communications, community engagement, social media best practices, speech writing, investor relations.

Publicity 100

Publicity Interviews Reputation Construction 100

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. 5) Alignment of marketing and customer success. “A 8) Creativity over productivity.

Social Media 96

Social Media Marketing Media Creativity 96

Communications Conversations

MAY 1, 2015

I also serve as a liaison between his accounts and our Customer Service teams, should a customer or claimant reach out to Jack through social media. That includes recognizing the good things our employees, agents and affiliate companies are doing every day in our communities.

Social Media 60

Social Media Media Twitter Insurance 60

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. The Public Relations Communication Association’s (PRCA) expulsion of Bell Pottinger drew a firm line in the sand around ethical practice.

Publicity 164

Publicity Ethics Data Community 164

PR in High Definition

AUGUST 21, 2018

Customer service is often considered to be the key to a brand’s reputation , but part of keeping the customer happy and loyal, is to bring something new and exciting to keep them engaged. Surprising, since you only need to Google “innovation” to see all the articles that express the importance of innovation in business.

Brand 54

Brand Branding Trends Social Media 54

Stephen Waddington

FEBRUARY 12, 2019

A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. The internet is a conversation The internet provides a means for people to connect and communicate with each other, irrespective of location. Meanwhile Google+ has fallen by the wayside. billion people.

Publicity 79

Publicity Community Pinterest Reputation 79

The Stalwart Blog

APRIL 26, 2020

In addition to that, I’m helping some retailers who are having to lay off staff and convert a lot of their business online, even more so than they had before and communicating that to the public. To be able to communicate and keep those relationships going until you get back to normal is going to be key. Steve Smith: All right.

Crisis 78

Crisis Local Facebook Social Media 78

Waxing UnLyrical

SEPTEMBER 27, 2012

It’s a young employee, whose duties entail greeting customers and facilitating their ultimate seating, taking the initiative to reach out to an as-yet-unconfirmed customer and make him feel welcome. The service is impeccably smooth; the food is great. Good Customer Service Starts at Your Front Door.

Customer Service 105

Customer Service Banking Nonprofit Facebook 105

Cision

MAY 21, 2015

Six Pixels of Separation – The Mirum Blog is marketing and communications insights from the edge. If you’re a business communicator, or even if you’re in another field but understand that reputation and communications make and break organizations, listen to Inside PR. The Communication Diva Podcast.

Social Media 120

Social Media Marketing Pinterest Media 120

MaccaPR

OCTOBER 14, 2015

T he industries that generate the highest demand : Technology, financial services and higher education. Now’s the time for you, as a business professional and a professional communicator, to leverage the power of LinkedIn Pulse. When done strategically, your content could rank on Google easier with LinkedIn than your company blog.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48