Waxing UnLyrical

MARCH 12, 2013

I’ve been known to “wax unlyrical” time and again with my view of what comprises good/ethical/professional public relations. Ethics,” in a nutshell, is about doing the right thing. . Because ethics and accountability in public relations are non-negotiable. Ethical public relations practice is not an “either/or” thing.

Ethics 78

Ethics Publicity Guidelines Government 78

PRSay

AUGUST 13, 2020

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. Go beyond LinkedIn for your job search. Looking to the past. Margaret Ritsch, Ed.D.,

System 189

System Public Affairs Employee Nonprofit 189

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

Employee 135

Employee Software Survey Tools 135

Stuart Bruce

OCTOBER 20, 2015

Amazon is the latest big company to use modernised crisis communications to rebut attacks in mainstream media. Jay Carney, Amazon’s Senior Vice President for Corporate Affairs, used a self-published article on Medium to rebut a critical New York Times article and attack its credibility.

Crisis Communications 60

Crisis Communications Crisis Communications Media 60

PRSay

SEPTEMBER 26, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 110

Ethics Financial Agency LinkedIn 110

Maxim Behar

JULY 2, 2023

Today we will be having an insightful conversation with Mr. Maxim Behar, CEO, and chairman of M3 Communications. He is a past president of the International Communications Consultancy Organization, also known as, ICCO, which is the largest and most influential global organization of PR professionals and practitioners.

Ethics 52

Ethics Internal International Course 52

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. Most of this happened in the U.S. If so, how?

Interviews 105

Interviews Ethics Government Internal 105

Wadds Inc.

JANUARY 16, 2023

Whitt on a LinkedIn post led to me reading his book When In Doubt, Make Applesauce! The masterful public relations professional understands the enormous value of living a personal and professional life that reflects the highest standards of moral conduct and ethical behaviour. A comment by Marc C. When in Doubt, Make Applesauce!:

Meeting 98

Meeting Ethics Storytelling Publicity 98

Sword and the Script

SEPTEMBER 8, 2020

Blogs, including independent and corporate blogs, can be credible. That’s according to an academic study by Julie O’Neil , a professor in strategic communication, and other researchers. is $100,000 in 2020; it’s higher for in-house PR and corporate communications roles at $145,500 and lower for PR agencies at $90,000.

Survey 95

Survey Industry Leadership Study 95

PR Conversations

MAY 3, 2016

Often fingers point at business schools, regarding their failure to incorporate ethics into programmes. A new term has emerged for an elevated emphasis on ethical business practice: responsible leadership. This is essentially a communicative process. In addition, governance is back in the spotlight. risk analysis.

Employee 40

Employee Leadership Communications Internal 40

Cision

JANUARY 20, 2016

For Scott Beaudoin, corporate social responsibility isn’t just good for society; it’s a necessary business practice. Here, he discusses his new role as chief strategy officer and executive managing director of corporate and brand purpose at RF|Binder and how he hopes to help companies become more purpose-driven and socially responsible.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

Waxing UnLyrical

MARCH 23, 2016

Regularly interacting with these communities helped me gain immense knowledge. Let’s get together and build a strong community of communications and marketing professionals! Twitter Google+ LinkedIn #SocialPowWow: A meeting ground for Communicators & Marketers. How did these chats help me?

Meeting 40

Meeting Communications Marketing Community 40

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers. Connect with her on LinkedIn.

Creativity 96

Creativity Storytelling LinkedIn System 96

Waxing UnLyrical

MARCH 15, 2018

The proliferation of new media outlets has changed everything about how companies communicate. Human resource departments have gotten the message about giving power to the people and are instituting programs designed to encourage active participation in outbound communications, according to the Society for Human Resource Management.

Employee 70

Employee Crisis Corporate Social Media 70

Communications Conversations

AUGUST 21, 2015

Nick Ciubotariu, head of infrastucture development at Amazon, weighed in with this post on LinkedIn on Sunday. According to Amazon’s Corporate Governance page , “In performing their job duties, Amazon.com employees should always act lawfully, ethically, and in the best interests of Amazon.com.”

Case Study 60

Case Study Employee Study Guidelines 60

Burrelles Fresh Ideas

FEBRUARY 13, 2024

So, the key lesson for brands would be approaching each communication about your company’s corporate social responsibility (CSR) as if it were an official press release. This shift in consumer behavior has prompted businesses to step away from overly curated content and scripted communications. Connect with Tim on LinkedIn.

Social Media 86

Social Media Media Mobile SEO 86

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Diversity key in communicating ideas.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Diversity key in communicating ideas.

Communications 40

Communications Conference Government Policies 40

Critical Mention

OCTOBER 29, 2019

Professionals in this field should make it a priority to hone important skills and capitalize on establishing their brand with the best communication strategies. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. Effective Communication.

Radio 92

Radio Television Social Media Sports 92

Waxing UnLyrical

MAY 6, 2013

The power lay in the ability of friends, family, loved ones and casual acquaintances from every corner of the earth to connect, comfort, and console each other each time new information was communicated about the unfolding events. We know the power of communication. ” With that responsibility comes a host of expectations.

Publicity 95

Publicity Government Crisis Communications Nonprofit 95

PR Conversations

APRIL 10, 2018

Smaller teams and groups (whether start-ups, activist and social movements) put this in practice already so why shouldn’t communicators adopt this proven successful practice? Checking the Global Communication Monitor Series , practitioners around the world indicate that they need digital/technical skills a lot more than managerial skills.

Training 80

Training Measurement Technology Engineering 80

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Vuelio named this blog the best PR and communications blog in 2019. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. That’s thanks to you.

Government 103

Government Education Print Ethics 103

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 192

Writing Communications Marketing B2B 192

PR Conversations

APRIL 24, 2018

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). Perhaps, between the written communications and the management counsel, a PR focus evolved into the best “genetically codified” role for me. What is your favourite occupation in PR?

Journalism 79

Journalism Ethics Film Construction 79

Sword and the Script

DECEMBER 22, 2020

Some 67% of customers rely on email to communicate in the B2B space, but vendors are mucking up the channel with irrelevancy, according to a report. “Of Most respondents with communications or PR responsibilities report to the head of marketing (41%) according to the 3 rd annual JOTW Communications Survey for 2020.

Survey 176

Survey Marketing B2B Study 176

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Green” guidelines for communication success.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Green” guidelines for communication success.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Green” guidelines for communication success.

Ethics 40

Ethics Guidelines Handbook Local 40

Waxing UnLyrical

JUNE 30, 2014

Why: Can you ethically gain support for a client’s cause via social media? Why: Burn out is all too often inevitable for small business owners and communicators alike. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Small Business 80

Small Business System Social Media Ethics 80

Waxing UnLyrical

FEBRUARY 3, 2016

The modern-day work environment doesn’t do a whole lot to help the situation either , especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms. He also is a member of the Public Relations Society of America’s Board of Ethics and Professional Standards.

Sports 40

Sports Public Affairs Ethics Nonprofit 40

Waxing UnLyrical

JANUARY 28, 2017

I try really hard not to get political in my blog posts, emails, and other public facing/professional communications. That we communicate – and help our organizations communicate – in a way that brings people to hope, not to despair. Twitter Facebook Google+ LinkedIn The Power of You.

Training 85

Training Banking Community LinkedIn 85

Sword and the Script

JANUARY 8, 2019

People are afraid, for example, and many corporate clients have policies that prohibit such interviews without a permission slip. Marketing also has purse strings that can be creatively – and ethically – spent to appease a specific rep with the right reference. Ask your customers for interviews on your corporate blog – soft interviews.

B2B 77

B2B Media eBook Interviews 77

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. 15) Ethics in PR revisited. 2) Microtargeting augmented by social surround sound. “I

Social Media 91

Social Media Marketing Media Creativity 91

Communications Conversations

OCTOBER 16, 2017

That instant, when he decided to forego PR agency revenue for ethical reasons, was a defining moment for me. You’re one of the few agency owners/presidents in town that I see showing up in social media circles consistently (namely, Twitter and LinkedIn). Blew my mind. Why do you continue to invest your time in social media?

Agency 113

Agency SEO Social Media Pinterest 113

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

Blogging 68

Blogging Education Resources Creativity 68

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Spin" connotes deception, obfuscation, misdirection and other smoke and mirrors tactics to hide the truth.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Maxim Behar

APRIL 2, 2023

What is the role of communications, how can we make politics interesting, appealing, and exciting for the people you are referring to? We can all observe the total nonsense that is coming from TV, Facebook, Instagram, LinkedIn, and various social media. And at the same time, communication is something FANTASTIC.

Comparison 52

Comparison Newspapers Course Policies 52