Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Deirdre Breakenridge

APRIL 13, 2015

Newspapers, magazines and radio stations never had those resources to start with. 89% of news media ask for embed codes with videos, but corporate America never got that memo apparently. 89% of news media ask for embed codes with videos, but corporate America never got that memo apparently. Now every news website needs video.

Video 150

Video Trends Radio Newspapers 150

PR Conversations

JANUARY 20, 2015

(Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor. One could hypothesize questions 1 and 2 were debated at both the TV network and the newspaper.). When trust in journalism is broken, everyone loses.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

(Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor. One could hypothesize questions 1 and 2 were debated at both the TV network and the newspaper.). When trust in journalism is broken, everyone loses.

Journalism 40

Journalism Reputation Ethics Corporate 40

Flack's Revenge

DECEMBER 5, 2017

Is this a sign of the future of PR (and journalism)? In smaller markets, like where I live, there has long been a tendency for media professionals to seek corporate roles when they become available. ” Run an ad in a newspaper and it needs to be labeled as an ad. I definitely think that it is.

Pitching 174

Pitching Journalism Video Advertising 174

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Pivoting from journalism to PR. I knew that journalism was changing,” she said. “I

Meeting 97

Meeting Journalism Employee Storytelling 97

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Yes, 2017 feels like a lifetime ago, given our breakneck news cycle, but there were plenty of public relations lessons over the year for big brands and business categories. After the election, most mainstream news organizations got busy reminding us why they’re needed with a renewed commitment to quality journalism. The Winners.

Airlines 180

Airlines Reputation Journalism Crisis 180

Cision

MARCH 2, 2016

And if you don’t have a plan, your brand reputation could take a hit. In this interview, he discusses how brands can maintain a strong reputation, why content is no longer king and where integrated communication is headed. What are some of the biggest challenges brands face in terms of reputation management? Rapid Fire Round.

Reputation 120

Reputation Newspapers Journalism Instagram 120

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. Whether the effect is positive or negative, AI will likely impact PR and communications.

Publicity 167

Publicity Social Media Television Measurement 167

Critical Mention

DECEMBER 3, 2019

Have you ever clicked on an interesting article that refers to your industry or brand, only to find that you could not finish reading it unless you have to make a one-time purchase or sign up for a paid subscription? This is also true of some important industry and academic journals. Fortunately, there’s a solution. Share Tweet Share.

How To 90

How To Journalism Radio Newspapers 90

Cision

JULY 28, 2016

Health care affects everyone, so health care brands need to appeal to and motivate a diverse audience. Fred Lake, senior vice president, health practice leader at PadillaCRT, says brands need to develop integrated programs with a mix of paid, earned, shared and owned media. Have you ever had to deal with a major brand crisis?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Doctor Spin

MAY 30, 2023

Ahead of others in his time, he actually understood the importance of media coverage (he started New York’s first illustrated newspaper in 1853) and believed ‘there is no such thing as bad publicity,’ a popular phrase many times attributed to Barnum himself.” — Ashley Foster, APR 1 The End of a Publicity Era: How Ringling Bros. Tormala, Z.

Publicity 52

Publicity eBook Ethics Resources 52

Stephen Waddington

DECEMBER 30, 2019

has been exploring in her work on women in journalism. Each corporate PRCA member will be expected to engage with a local school each year. In 2019 purpose continued to emerge as a theme in corporate leadership as a means of reconnecting organisations with society. It’s an issue that is quickly rising up the corporate agenda.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

DECEMBER 11, 2013

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. It is rightly said that PR and journalism are interdependent. The Monday and Saturday papers will remain unaffected.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Cision

FEBRUARY 17, 2016

Learn how to build a brand journalism strategy with our free white paper! Susan Davis International has a long history of award-winning work in the military space, including serving Department of Defense agencies, Veteran Service Organizations and corporations looking to support and market to the military.

Policies 120

Policies Internal International Public Affairs 120

Maxim Behar

MAY 31, 2021

When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people. The brand is what people talk about regarding you when you are not in the room.

Newspapers 52

Newspapers Social Media Ethics Travel 52

MaccaPR

APRIL 18, 2017

Wall Street Journal , with clickable links to bios and recent articles published by. Adds Galant: “If you’re pitching a new brand of craft coffee – you can’t just pitch the story to a reporter who covers ‘beverages’ – you want the specificity of whether they have written about other craft coffee in the past. 8,800 freelance writers.

How To 121

How To YouTube Pitching LinkedIn 121

PR Conversations

MARCH 15, 2016

Which real, historical or fictional person or brand would you like to give a reputation makeover? Access to a broad range of quality journalism is essential. Because both are centre stage of some major struggles, but remain accepted as key to the solution of problems with a big P. That’s not easy to pull off.). Deng Xiaoping.

Newspapers 40

Newspapers Leadership Analytics Journalism 40

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. I am in awe of my nominee Tori Olker, a journalism major with a PR emphasis at the University of Mississippi.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels.

Marketing 198

Marketing Content Marketing Data Social Media 198

Bad Pitch Blog

AUGUST 1, 2008

Previously - yes there was a previously - he worked at newspapers in El Paso, Texas; Ludlow, Vermont, and Caracas, Venezuela. Lo, a long time ago in May of 2005, his and Heather Green’s co-written cover story “Blogs Will Change Your Business” made quite an impact on corporate America. Again, like I said, this guy gets around!

Journalism 40

Journalism Report Twitter Enterprise 40

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. I know, I know, I’m not breaking news here.

Media 112

Media Journalism Report Video 112

PR Conversations

SEPTEMBER 22, 2015

Despite the relativity scarcity of men holding Italian PR positions in general, this does not make it easier for females to climb to the highest positions on the corporate ladder. However, most often the person leading the corporate communications department is male. Many women are trusted with responsibilities in media relations.

Interviews 40

Interviews Enterprise Corporate Internal 40

Maxim Behar

JANUARY 24, 2022

After graduation, he worked as a journalist for 15 years and then launched one of the first private daily newspapers in Bulgaria – Standard News. Through the journey, they witnessed failures and successes, and last but not least they emerged as a modern and successful corporation – a leading PR company in Central and Eastern Europe.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Maxim Behar

JANUARY 31, 2024

Pioneering PR Excellence for 30 Years In 1994, Mr. Behar made a strategic departure from journalism, resigning from his role as the Managing Editor of Bulgaria's largest daily newspaper, "Standard." On the contrary – with clever marketing and new services they manage to get more new clients, some of them big international corporations.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Journalistics

SEPTEMBER 10, 2021

Brands have never cared more about content marketing. It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. Today, your brand has more channels to communicate through – and more audiences to communicate with.

Content Marketing 52

Content Marketing Marketing Analytics Resources 52

Maxim Behar

JULY 2, 2023

Then I had my university degree in Prague, Czech Republic and my favorite job was journalism, so my practice in journalism led me to a correspondent in a couple of cities in Bulgaria and a special correspondent in Poland for a couple of years. And, for the first time ever in history – media are measurable.

Ethics 52

Ethics Internal International Course 52

Rock the Status Quo

APRIL 8, 2016

It seems making the leap is very difficult for many – even in journalism. Look at newspaper “stories” today? LinkedIn long-form posts – blogging ideal for personal branding. They tell a story in a 30- or 60-second spot in a way that connects to a specific brand message, something we must also do.

Storytelling 100

Storytelling Resources Journalism Examples 100

Rock the Status Quo

APRIL 8, 2016

It seems making the leap is very difficult for many – even in journalism. Look at newspaper “stories” today? LinkedIn long-form posts – blogging ideal for personal branding. They tell a story in a 30- or 60-second spot in a way that connects to a specific brand message, something we must also do.

Storytelling 100

Storytelling Resources Journalism Examples 100

Maxim Behar

MARCH 6, 2022

And then when I came back, I started Standard Daily as one of the first, if not the first private newspapers in Bulgaria, in my native country Bulgaria where I live. Remember what Winston Churchill said a long time ago that you can achieve a lot of things with journalism, but you must know when to quit.

B2B 52

B2B Communications Media Newspapers 52

Maxim Behar

MAY 12, 2021

Entering the PR Business Remembering the words of Winston Churchill, “ You can achieve a lot of things with journalism, but you must know when to quit ”—Maxim quit journalism as the managing editor of the largest then Bulgarian newspaper “Standard”. Maxim too was awarded the Best PR professional in Europe in 2020.

Leadership 52

Leadership Groups Journalism Hotels 52

Sword and the Script

MAY 31, 2016

For generations, people picked up the newspaper from their doorsteps every morning. Even as the content has shifted to the web, the expectation from the community for consistent content is quite similar to the good old days of newspaper delivery. So how often should a business publish? It depends.

Content Marketing 60

Content Marketing Marketing Newspapers Web 60

Sword and the Script

DECEMBER 8, 2015

Started in 2005 as “The Wall Street Journal this Morning,” and nearly shuttered amid a reorganization in 2014, the show got a second life with an acquisition by Compass Media Networks. True to its conservative newspaper roots, the program tends to lean right in its coverage in my opinion. This Morning with Gordon Deal. (~30

Radio 60

Radio Content Marketing Marketing Education 60

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2017

Yet this week an interesting piece in the Columbia Journalism Review gave PR professionals some credit for their role in the ongoing war between our 45th president and the press. CNN’s Jake Tapper, for one, hasn’t shrunk from calling out the administration for its own brand of “alternative facts.”

Crisis Management 136

Crisis Management Exercises Radio Journalism 136

Sword and the Script

JUNE 11, 2016

Tools ranging from Live Journal, TypePad and Blogger — to WordPress, Tumblr and Medium. Yet, even today, despite well-documented statistics, case studies and benefits, corporate blogging doesn’t get the respect it deserves in some business circles. The brand is the gatekeeper. The “gatekeeper” doesn’t exist anymore.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. Trust in journalists ranks at 89% indicating that we place a value in the individual source of news rather than the media brand.

Media Relations 115

Media Relations Media Print Newspapers 115

NewsWhip

MAY 27, 2021

Brand relevance versus brand reputation | Jump to text. Wellness brands during the pandemic | Jump to text. Influence of local newspapers | Jump to text. In fact, from 2019 to 2020, there was a 42% dip in advertising to newspapers, so this was already happening. The rise in explainer articles | Jump to text.

Healthcare 78

Healthcare Storytelling Communications Local 78