PRSay

APRIL 25, 2024

Our professional brands are not dissimilar from the brands of companies or products. Like brand managers, time, thought and energy must be carefully invested in establishing a professional brand that reflects the career path we have chosen to walk. Call it a professional brand strategy if you will.

Strategy 78

Strategy Brand Branding Leadership 78

Agility PR Solutions

MAY 23, 2022

The post How retailers can meet consumer expectations for the metaverse, sustainability, and more appeared first on Agility PR Solutions. The firm’s new […].

Retail 145

Retail Meeting Consumer Software 145

Bianchi Biz Blog

NOVEMBER 6, 2023

Over the summer I had the opportunity to interview Eugina Jordan, currently the CMO of Telecom Infra Project, for our sister brand Design World’s diversity profiles — a collection of profiles highlighting the stories of women and minorities in engineering. You can connect with Emma on LinkedIn here.

Meeting 92

Meeting Engineering Journalism Media 92

Agility PR Solutions

NOVEMBER 28, 2023

Innovation has always been a top priority, but brands and businesses need it today more than ever. With the remaking of the business world now in progress as AI’s possibilities continue to unfold, now is the time for out-of-the-box thinking to be driving company initiatives.

Meeting 125

Meeting Company Brand Branding 125

ReimaginePR

NOVEMBER 13, 2020

Smiling black businesswoman leader tells a story as part of her B2B Brand Storytelling Strategy. A fav client of ours asked me to review a pitch recently because they wanted to try out some brand spanking new B2B Brand Storytelling. Not a natural brand storyteller among them. Don’t get me wrong. That’s okay.

Storytelling 296

Storytelling B2B Brand Branding 296

Agility PR Solutions

SEPTEMBER 26, 2023

That’s why every business can benefit from brand ambassadors—third-party individuals who represent and promote your company or your products or services. When marketing a product or service, the good word of an influential person can make all the difference.

Brand 114

Brand Branding Meeting Company 114

Onclusive

FEBRUARY 14, 2023

Welcome back to this four-part blog series where we’ve been discussing how you can build brand reputation in an era of greenwashing scrutiny and backlash. Be honest and transparent   Be the first to announce when you’re falling behind schedule or need to do better when it comes to meeting your environmental goals. If you do it right.

Reputation 195

Reputation Automotive Brand Branding 195

Agility PR Solutions

SEPTEMBER 16, 2021

Retail brands are grappling with new consumer expectations in the looming post-COVID age, and meeting demands for personalized communication may be the most baffling challenge. The post Is your brand using AI at scale? Why it’s critical for meeting the demand for personalization appeared first on Agility PR Solutions.

Meeting 78

Meeting Retail Brand Branding 78

ImPRessions - Crenshaw Communications

MARCH 28, 2019

Ultimately, it all starts with an analyst meeting, and in maximizing the opportunity once secured. I’ve sat in on hundreds of analyst meetings over the last seven years. Analyst meetings are an excellent opportunity for a software company to gather valuable feedback on company positioning, products and features, pricing, and more.

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Meeting B2B Technology Resources 168

Agility PR Solutions

FEBRUARY 12, 2024

The value of human capital is becoming more evident in brands and businesses around the world.

Meeting 110

Meeting Trends Company Brand 110

ImPRessions - Crenshaw Communications

DECEMBER 16, 2022

Post-Covid, brands are spending on connected TV (CTV) ad platforms and the industry is abuzz about retail media. In fact, per this report , 98% of brand advertisers believe CTV will exceed mobile ad budgets. The ability for brands to reach a retailer’s audience at various points in the buying journey remains attractive for advertisers.

Retail 170

Retail Brand Branding Privacy 170

Axia PR

OCTOBER 12, 2020

A step-by-step guide to creating effective recurring meetings. It should keep you in the loop on marketing efforts to build awareness and brand identity for your company. But just how often should you be meeting with your PR agency? But too many meetings can take up productive time that could be used more efficiently.

Meeting 118

Meeting Agency Company Marketing 118

ReimaginePR

NOVEMBER 17, 2020

an open book showing an eaten apple and a snake, standing in for at least a couple of the deadly sins when it comes to brand storytelling. There’s so much going on and you’re doing what you can to get some compelling brand storytelling done and out into the world. Most brand storytelling sucks. Hey, I get it. About its values?

Storytelling 156

Storytelling Brand Branding Meeting 156

PRSay

AUGUST 19, 2021

I actually fell into the roles, because immediately I fell in love with PRSA: its mission, professional/ethical standards and the amazing people I was meeting. Why did you decide to pursue leadership roles within the Maryland Chapter, and then at the national level? I took advantage of as many as I could.

Meeting 195

Meeting Education Ethics Leadership 195

5W PR

AUGUST 10, 2020

These facts, along with the findings of a study into how the customer experience will be evolving by 2030 give a hint as to how brands might begin preparing to meet these upcoming challenges. What this means for brands is that they must adopt mobile-first marketing strategies and possibly consider mobile-only as well.

Consumer 97

Consumer Meeting Mobile Study 97

Reputation Us

APRIL 24, 2023

TOPIC – Client Reputation Risks: The Court of Law Meets the Court of Public Opinion DETAILS : During legal proceedings—whether on the plaintiff or defense side—client reputations are often on the line. Proper public perception before , during and after a lawsuit can directly impact the overall brand value for the client.

Meeting 78

Meeting Publicity Reputation Internal 78

Wadds Inc.

JANUARY 16, 2023

We are eager to learn and absorb all we can about and from our new employer, make new friends, meet new people, visit new places, exercise our creative muscles, and demonstrate our talents and skills. It must be our branding promise and reputation as we serve others. Most of us want to start our PR careers on the “right foot.”

Meeting 98

Meeting Ethics Storytelling Publicity 98

5W PR

JANUARY 3, 2024

In the dynamic landscape of con͏sumer he͏alth brands , understanding the needs, prefere͏nces, and expectations of the target audience is paramount. Consume͏r surveys emerge ͏as a strategic tool, providing valuable ͏insights that empower brands to͏ tailor their offerings, enhance customer experiences, and foster trust.

Survey 78

Survey Consumer Brand Branding 78

Agility PR Solutions

MAY 24, 2021

The post Execs say CX is a top priority—but 9 out of 10 brands are ill-equipped to meet expectations appeared first on Agility PR Solutions. More specifically, they still face the operational […].

Meeting 88

Meeting Brand Branding Crisis 88

Prohibition

OCTOBER 3, 2022

Another month means another meet the team! LinkedIn for developing your own personal brand, Twitter I see as a customer service channel more than anything else (or where people to go to get really shouty). For October, get to know all about Claire – our B2B whizz and crisis comms specialist. How long have you been at Prohibition?

Meeting 62

Meeting B2B Customer Service Instagram 62

Melissa Agnes

SEPTEMBER 4, 2020

Unfortunately, in my experience, most professionals don’t think about their professional brand , how well it represents them, and how strong it is within the search engine result pages, until it’s too late. How well do those findings represent you and the brand that you represent? Monitoring your personal brand. Google you.

Brand 234

Brand Branding Reputation Crisis 234

The Resolution Blog

OCTOBER 30, 2017

This can be a little daunting, so here’s a quick guide to preparing for your first client meeting: Make them succeed If you can make your client look good in their role, you are onto a winner. Tip: If it is an important meeting, manually write yourself a script, read it once and throw it away. What pressures are they under?

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Meeting How To Radio Energy 120

5W PR

MAY 10, 2023

Customer loyalty is essential for baby brands in a competitive market. Offering Exceptional Customer Service Exceptional customer service is crucial for building customer loyalty for baby brands. Offering Exceptional Customer Service Exceptional customer service is crucial for building customer loyalty for baby brands.

Brand 88

Brand Branding Customer Service Guidelines 88

Agility PR Solutions

JULY 21, 2021

The big question on everybody’s minds these days is what the future holds for virtual events and meetings. The post Top post-COVID shifts of virtual and hybrid conventions, corporate events, trade shows and meetings appeared first on Agility PR Solutions. Five years ago, events with an online component were called […].

Trade Shows 148

Trade Shows Meeting Corporate Tools 148

Prohibition

MAY 3, 2022

We’re back this month with another meet the team feature. For brands, this allows them to add more humour and show their human side in connecting with their audiences and other brands – Aldi do this really well! For May, get to know all about our gym going, coffee addict Account Executive, Lauren! Just over 6 months now!

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Meeting Training Travel Instagram 62

Stephen Waddington

JULY 19, 2022

Public relations is the bridge between stakeholders and organisations and it can make or break a brand. We already have a strong sense of ethics and responsibility as well as the ability to use communications to meet peoples’ needs. In today's modern world we communicate more than ever and the scrutiny on organisations is huge.

Mobile 142

Mobile Meeting Course LinkedIn 142

Bianchi Biz Blog

SEPTEMBER 7, 2021

Previously I was senior editor at sister brand Fleet Owner, which is geared toward fleet executives and other transportation industry leaders. Do a little research on if the brand you are pitching would care about the news. You might also be interested in: Meet the Media: Sean O’Kane, Senior Reporter at The Verge.

Meeting 90

Meeting Transportation Media Journalism 90

Agility PR Solutions

FEBRUARY 9, 2020

New research from retail tech firm Bluecore and Forrester Consulting finds retail brands getting candid about their struggle to meet the demands of hyperadoptive consumers. The post Why marketers aren’t meeting CX demands of hyperadoptive consumers appeared first on Agility PR Solutions.

Meeting 86

Meeting Consumer Retail Marketing 86

PRSay

JULY 6, 2021

And when you meet the candidates who fit the mold, you just know it. The secret lies in your employer brand. Developing your employer brand. When your employer brand is built strategically, it’s deeply attractive to the type of person who will thrive inside your culture and help propel your company forward. You feel it.

Brand 176

Brand Branding Employee How To 176

Agility PR Solutions

JUNE 15, 2021

Consumers are putting extraordinary pressure on brands and businesses to meet their expectations and make their buyer journeys seamless, but new research from comms giant FleishmanHillard reveals that a large majority of brands and industries around the world are dropping the ball.

Consumer 157

Consumer Brand Branding Study 157

Prohibition

OCTOBER 22, 2021

We’re back this month with another meet the team! I’ve worked on all things from soap operas, to documentaries, to adverts, to online promos for sports teams & events videos for corporate brands nationally & internationally. The opportunities at Prohibition to work on some big brands is another exciting chapter.

Meeting 62

Meeting Video Sports YouTube 62

Agility PR Solutions

AUGUST 16, 2021

For today’s brands and businesses, being mission focused is mission critical, and many companies are accepting the challenge of aligning mission with values—but plenty of organizations are still struggling with meeting that goal (or even defining it).

Company 148

Company Brand Branding Leadership 148

5W PR

OCTOBER 18, 2023

Brands in this industry are trusted sources of accurate information that empowers consumers to make informed decisions about their health. Product claims and efficacy Health and wellness brands often make claims about the efficacy of their products. Health advice Brands sometimes offer health advice or tips related to their products.

Brand 78

Brand Branding Crisis Communications Healthcare 78

Agility PR Solutions

AUGUST 21, 2023

And even though the airline industry has seen monumental growth over the last year as pre-pandemic travel patterns reemerged, the brands in the sector appear to be struggling to meet […] The post New travel industry analysis reveals airline brands’ biggest social media stumbles appeared first on Agility PR Solutions.

Airlines 78

Airlines Travel Analysis Social Media 78

Bianchi Biz Blog

AUGUST 21, 2023

I assign articles to our in-house and freelance staff, work with our graphic artist for our print layout and designs, and work with our sales and management team to ensure our content meets our editorial mission and help with sales. It’s an easy job because this industry is truly full of the best people and I enjoy my time with them.

Meeting 72

Meeting Automotive Engineering Journalism 72

ImPRessions - Crenshaw Communications

FEBRUARY 13, 2024

One of the biggest trends we’re seeing in PR is a focus on the innate value of PR – and not just in meeting KPIs. Numbers are helpful, but it’s the context behind those numbers that should truly make them resonate with brands. Where a brand appears in an article also affects the value of a placement.

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Measurement How To Retail Analysis 334

PR for Anyone

NOVEMBER 18, 2021

There is no easier way to build a brand than with social media. It’s an amazing tool to use to grow your brand. It is important that your brand is consistent across all of your platforms. If you’ve followed me for any amount of time, you’ll realize that pink is a huge part of my brand. PR FOR ANYONE.

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Social Media How To Brand Branding 130