PR for Anyone

MARCH 31, 2020

David Meerman Scott is a marketing strategist, entrepreneur, advisor to emerging companies, VC strategic partner, and bestselling author of 10 books, including "The New Rules of Marketing & PR." His eleven books have sold close to a million copies in 30 languages from Albanian to Vietnamese. Reporters are searching for experts.

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Real Estate Video Report Twitter 214

PR for Anyone

MARCH 6, 2024

She also enjoys exploring local gems when she’s home, like the Norton Simon Museum that’s right in her own backyard in Southern California. Despite geographical limitations, Patti encourages the formation of similar groups, even if it starts with a simple gathering at a local coffee shop or via Zoom.

Travel 130

Travel Groups Technology Creativity 130

PRSay

MARCH 21, 2023

For the next decade, tens of thousands of Gen Zers will graduate from college annually, begin their careers and take on roles at companies of all sizes — from local nonprofits to global corporations. ZEO places a spotlight on Gen Z’s ability and influence to transform and innovate business, work, media and marketing.

How To 139

How To Employee Leadership Nonprofit 139

Maxim Behar

JULY 5, 2023

His recent book "The Global PR Revolution" is currently one of the best-selling PR books in the world. The most influential independent book ranking organization ranked it among the top 5 PR books in the world. Maxim: Good afternoon, Radio “Focus”. But now, we have the opportunity, everyone can try and cook.

Radio 52

Radio Hotels Course Social Media 52

Bianchi Biz Blog

MAY 3, 2021

I like writing about these new features and making them relatable and understandable, so people are excited when they seem them in their cars rather than put off. I’ve been covering cars for about a decade, but started out writing about pop culture, because I’m a nerd. Meet the Media: Philip Nussel, Web Editor at Automotive News.

Automotive 86

Automotive Meeting Media Pitching 86

PRSay

JUNE 3, 2020

Write a letter to the editor. Letters to your local paper remain impactful. If you prefer social media, then write a post or submit an article to your Chapter’s blog. Reach out to local synagogues, churches and mosques. Engage others, and use your voice to get the conversation started. Conduct meaningful outreach.

Local 156

Local Community Conference Writing 156

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 What book? #1 This SumoMe blog post told me that the seed I’d planted myself in 2015 – writing a book – was practicable. Hold on a Minute.

Writing 83

Writing Google Blogging Exercises 83

Victorious PR

NOVEMBER 21, 2022

Paid versus earned media can make for a tricky choice. But it’s important to understand the differences between paid and earned media which could mean a successful business and reaching one’s respective audience , or not. Paid Media. That being said, paid media is also YOU writing about YOURSELF. Earned Media.

Real Estate 52

Real Estate Media Advertising Advertising 52

The Proactive Report

JANUARY 21, 2017

Media Relations is a core part of PR and can be one of the trickiest. A colleague of mine is a master of TV placements, both local and national. She gets calls from big agencies all the time because their teams can’t book segments like she can. It is, after all, called Media Relations. See what they write about.

How To 100

How To Media Case Study Resources 100

Waxing UnLyrical

JUNE 15, 2016

As such, writing is the cornerstone of success in a highly saturated marketplace of competitive messages. These are just a few questions every good PR person, marketer or social media professional should ask. I recently rediscovered my passion for writing children’s stories. I thought, “A children’s book… seriously?”

Community 40

Community Facebook Writing Local 40

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 81

Meeting Automotive Media Transportation 81

Flack's Revenge

DECEMBER 5, 2017

Then, I forgot about it, until she emailed recently that my commentary was included in her new book: 21st Century Secrets to Effective PR. I was, of course, thrilled to be in it and eager to read Lin Pophal’s book. Readers here know that it’s a pet topic of mine, and I eagerly replied. I definitely think that it is.

Pitching 174

Pitching Journalism Video Advertising 174

PRSay

JUNE 7, 2022

As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. You don’t know there’s a problem until your tire is low, but you can fix it with a free plug from your local tire shop.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. Producing a letter took time to write, print or copy and mail. Each year, I write a brief reflection on the year’s main events. 2011 Update.

Communications 105

Communications Community Crisis Film 105

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. First of all – the book gives a full picture of the dramatic changes in one of the most important businesses these days in the world – Public Relations.

Local 52

Local Writing Social Media Interviews 52

Beyond PR

MAY 2, 2017

It’s the same thing with social media and PR. Social Media = Peanut Butter. Think of social media as the peanut butter. As a business owner, you must be on social media. If you don’t think you need to be on social media, consider the fact that there are over 2.7 billion active social media users in the world.

Social Media 78

Social Media Media Local Pitching 78

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. Book Reviews / Journal Research. For example, new books on PR, social media, strategic planning, influencers, etc.,

Skype 150

Skype Industry Storytelling Interviews 150

Stephen Waddington

MAY 2, 2020

Both Sky and Virgin Media networks have faced overload and outages in the past week. I won’t be learning Mandarin or writing a book during lockdown. Pleasure in simple things and new routines A lockdown book or new language may be a tall order but there is pleasure in art, cooking, craft and community.

Transportation 84

Transportation Government Community Facebook 84

Solo PR Pro

MARCH 29, 2022

PRSA Icon , Social Media Marketing World , Hubspot’s Inbound , are all worthy of consideration. You may also find local workshops or mini-conferences that provide the benefits of in-person without the time and expense of traveling to a different location. Look at your local Chambers of Commerce. Blogs, Books, and Podcasts.

Conference 80

Conference Reddit Local Course 80

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. Producing a letter took time to write, print or copy and mail. Each year, I write a brief reflection on the year’s main events. 2011 Update.

Communications 81

Communications Community Crisis Film 81

Cision

JUNE 6, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . In my book The Content Code, I refer to this group as the “Alpha Audience” and I contend that this elite group is the bedrock of your business. Social media professionals agree. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Victorious PR

NOVEMBER 4, 2022

If there are two industries that complement each other, it would be to our disadvantage to not write about them. Why write about one when you can write about two?! If you write an article about two different industries but they have no correlation to each other, then what is the point of the article?

Real Estate 52

Real Estate Writing Industry Agency 52

Cision

JUNE 25, 2015

Share on social media. If you do nothing else to leverage new press, do ensure you amplify the news on social media. Click here for your free “10 Media Pitching Do’s and Don’ts” tip sheet now! Write a press release. Use in future media outreach. Share with clients. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

5W PR

FEBRUARY 22, 2023

Always create press releases in the form of an authentic news story rather than writing it like an ad. The media is saturated with press releases, so it can be difficult to get yours noticed. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions for your information.

Strategy 88

Strategy Product Launch Brand Branding 88

Cision

MARCH 22, 2016

I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived. Want to get more media coverage? How did you get your start in journalism? Do you find this to be true? I think so.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Maxim Behar

FEBRUARY 20, 2024

Thanks to the social media revolution, we are in the afterlife. Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. My advice: if you know how to write it, tweet it. And there is no coming back.

Social Media 59

Social Media Facebook Airlines Web 59

Cision

JANUARY 21, 2016

Social media can quickly turn local events into breaking national news which means every season is crisis season. On the media side, we looked across the social landscape for tweets, forum posts, status updates, etc. Scott: We have software to look at both search and booking trends for hotels and beach rentals.

Crisis 120

Crisis Tourism Hotels Crisis Communications 120

ImPRessions - Crenshaw Communications

MAY 3, 2017

Write more and write better. Good, error-free writing is under threat today. It seems the need for speed in writing and editing is taking its toll. One of the best ways to improve your writing is to create the ideal environment in which to write. We constantly find horrid examples committed by journalists.

Writing 149

Writing Education Pinterest Creativity 149

Shift Communications

DECEMBER 15, 2016

As SHIFT and the entire industry continues to evolve there is always the question… Is traditional media relations dead? So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. After an aggressive media relations push, we began to pick up traction in the local market.

Print 60

Print Media Travel Wireless 60

Beyond PR

DECEMBER 14, 2017

News is everywhere, and with email and social media so prevalent these days that statement is truer now than ever. It’s hard to blink without seeing either local or global news. You can start with a site like HARO , which sends out several earned media opportunities each day. Are You Finding Fake Media Sickening?

How To 68

How To Media Pitching Creativity 68

Sword and the Script

JANUARY 29, 2019

At the time of this writing, the rate is currently 3.8%. Another approach is to invite local leaders from government and associations like the local chamber or technology association. Additional considerations include, catering, hire a photographer, sharing photos on social media in real time.

Resources 78

Resources Creativity Publicity Local 78

Communications Conversations

FEBRUARY 27, 2018

As an independent consultant, a big part of my job is keeping my clients one step ahead when it comes to social media marketing. And, that’s damn hard, considering the speed at which social media marketing moves. Lately, however, it does seem like Gini is writing more about the business of running an agency.

Social Media 68

Social Media Blogging Media Airlines 68

Action PR

MARCH 26, 2020

In addition, they offered people the chance to support local communities by donating 50% of their monthly membership straight to the National Emergencies Trust to support its fundraising appeal to help those most affected by the coronavirus outbreak. delivers to local communities. per month: Anyone can sign up here. Stay active.

Exercises 52

Exercises Training Local Crisis 52

Maxim Behar

OCTOBER 15, 2023

One of the undisputed leaders of public opinion in our country and a man with a lot of experience as a media expert, PR guru, diplomat, and business leader. Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. And that revolution is mainly on media ownership. Publishers because we own media.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Karen Freberg

NOVEMBER 1, 2017

The life of a social media professor is both absolutely fabulous, but also challenging to meet the expectations that are being made by both the profession, and universities. I have been teaching the social media class (COMM 333 as it is listed in the course catalog at the University of Louisville) for a few years now.

Social Media 40

Social Media Media Exercises Education 40

5W PR

DECEMBER 18, 2019

Always create press releases in the form of an authentic news story rather than writing it like an ad. The media is saturated with press releases, so it can be difficult to get yours noticed. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions to your information.

Strategy 133

Strategy Marketing Trade Shows Video 133

Critical Mention

AUGUST 5, 2018

She is nationally known as one of the foremost speakers in the country on all things social media. In the PR business for over 25 years, Bill Stoller helps his clients get their voices heard on social media. Beyond working for clients, he trains Fortune 500 marketers on social media sales and the foundation of digital marketing.

Twitter 77

Twitter Radio Social Media Print 77