Stephen Waddington

DECEMBER 6, 2017

Today we’ve published a list of contributions to Platinum, the book that will be published next year. We needn’t have worried when we crowdsourced contributions from CIPR members in October for Platinum , a book that will form part of the CIPR’s 70th Anniversary celebrations next year. They rose magnificently to the challenge.

Print 0

Print Community Leadership Creativity 0

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 5 Life and Work Sometimes Get in the Way #6 A Stem Forms #7 The Research Phase #8 Attending Writing School #9 Final Preparations #10 What First-Drafting a Book in 46 Days Looks Like #11 Tips on First-Drafting a Book by a First-Time (Self-Publishing) Author Next Steps Conclusion Codicil.

Writing 83

Writing Google Blogging Exercises 83

Stephen Waddington

SEPTEMBER 29, 2021

This is my CommsHero presentation. It won’t happen, in fact the issue quickly becomes dismissed in CIPR communities because of deeply entrenched views and the PRCA’s assertive industry leadership. The New York Times printed the article in full. We’d compile clipping books for clients at the end of each month.

Industry 153

Industry Publicity Agency Community 153

Sword and the Script

MARCH 15, 2022

It provides monitoring for print news, online news, broadcasts, podcasts and social media. Broadcast and podcast monitoring is white labeled from TVEyes , which is in my book, the industry standard. A manual send is useful for those wise PR pros that want to review such summaries before they go out to leadership.

Tools 161

Tools Media Software Analysis 161

PRSay

JUNE 6, 2017

The award-winning news anchor and actor will serve as the host for the evening, presenting awards to “the best of the best in public relations” at the AXA Equitable Center. In addition to delivering the news each day, you also recently wrote a children’s book, “Good Morning, City.” And the other lesson in that is: Know your audience.

Wireless 102

Wireless Storytelling Radio Analysis 102

PRSay

OCTOBER 1, 2018

We want to present people with the best information. If I said, “We’ll open next Friday,” and hotels started taking reservations or tours started booking and then we didn’t open, people would say, “Why did you say it would open and it did not?”. I don’t speculate; I stick to the facts. Yosemite is a wild place by definition.

Public Affairs 98

Public Affairs Hotels Publicity Interviews 98

Maxim Behar

SEPTEMBER 13, 2022

The presenter was Eagle Bu?jalite, The director on duty was Ausra Lukosiene, and this is how she described this scene at first, generally, then illegally printed issue of ‘Lietuvos Ritas’. I waited for him, and when he returned, he told me: "Write about us, write about people, which will not be present tomorrow.

Radio 52

Radio Television Comparison Newspapers 52

Sword and the Script

OCTOBER 22, 2019

As organic reach on social platforms plummets to zero, and confidence in influencer marketing is challenged, paid media presents more pros than cons for CMOs,” according to Gartner analyst Ewan McIntyre. Often B2B marketers will use these to send white papers and pitch webinars but again thought leadership content is a good option here.

Marketing 66

Marketing Survey Study B2B 66

Maxim Behar

SEPTEMBER 4, 2023

We are in a media transition that I call a revolution, but this concept was addressed in one of my recent books published in the US. Papazov has also been inundated by a wave of criticism, but the big hatred seems to have "cut off" the presenter's head. This is not possible in print, on TV or radio stations.

Social Media 52

Social Media Media Writing Web 52

Stuart Bruce

MARCH 19, 2015

Trust Me, PR is Dead is the provocative title of Robert Phillip’s long-awaited second book. Having read and enjoyed the book I can let you into a little secret that not many of the numerous reviews have revealed. The book isn’t really that much about PR. Robert believes the future is Public Leadership.

Publicity 60

Publicity Reputation Corporate Leadership 60

Cision

APRIL 5, 2017

As the election was unfolding and in, “The State of the Media Report,” we learned how Facebook and Google tailor their algorithms to present and disseminate content across the world has a major huge impact. More democracy is good, but now it’s more like a presentative democracy. John Avlon: Great book. Brian Braiker: No.

Report 225

Report Media Advertising Advertising 225

MaccaPR

MARCH 7, 2016

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital.

How To 48

How To Media Print Real Estate 48

Sword and the Script

DECEMBER 8, 2015

This program does for podcasts, what native ads have done for online print. NPR produces this podcast and generally takes a sample of those 15-minute TED talks that center on a similar concept – leadership, creativity or overcoming adversity – and wrap them into an hour long podcast exploring the subject in depth.

Radio 60

Radio Content Marketing Marketing Education 60

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Here's an example of our client NTC's e-book landing page. If you've produced a handful of content already, create a dedicated web space for your thought leadership pieces.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

AUGUST 26, 2015

From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. We went on to interview Helgeson, his son, his father, a half dozen retired employees and current leadership. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Waxing UnLyrical

JANUARY 13, 2011

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. It was a lot easier to present a new idea than try and get the listener to un-learn an old one. By switching to a blog we saved printing and distribution costs.

Blogging 68

Blogging How To Print Facebook 68

Scott Public Relations

JUNE 26, 2020

Since 1987, when the FCC (Federal Communications Commission) Fairness Doctrine was repealed that required broadcast, network, and print media to present news in a balanced and factual way, the path has been cleared for one-sided, fantastical, and controversial broadcasts and articles. What Does the Law Say?

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Mark My Words

DECEMBER 29, 2015

Harper Lee , who wrote this year’s fast selling book Go Set A Watchman, hasn’t gone public for nearly 50 years. This monument to PR hubris remarkably got through 10 campaign planning sessions despite being the heaviest early Christmas present Cameron has ever got. The trouble is, for PR this has been a troubling pill to swallow.

Journalism 60

Journalism Wikipedia Film Interviews 60

Cision

MAY 21, 2015

Presented by Marcus Sheridan of TheSalesLion.com. Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). A show about communicating with clients, prospects and employees – in person, in print and online.

Social Media 120

Social Media Marketing Pinterest Media 120

Frederik Vincx

DECEMBER 11, 2015

It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. These assets will help share the story with your team: An overview presentation ideally suited for a kickoff meeting. In the fifties, Toyota wrote the book on production systems and continuous improvement.

How To 60

How To Software System Employee 60

Contently - Strategy

JULY 31, 2019

Meanwhile, a media company like Hearst might publish a feature article in the print edition of Esquire magazine, and the sole “point” of that article might be “make the reader feel like they really get Chris Evans.” Content marketers never make content for content’s sake. ” Functionally, it’s fluff.

Content Marketing 111

Content Marketing Marketing Media SEO 111