The Importance of Building Brand Reputation in Today’s Social World
Deirdre Breakenridge
OCTOBER 29, 2014
We’ve seen in recent months, and even in the last few years, just how bad things can get for brands on social media. This is all part of the importance of having a concrete plan for a brand’s social networks. Breakenridge moderates an NYU Public Relations and Social Media Twitter chat on the Reputation Task Force.
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