Ronn Torossian

JUNE 1, 2018

The post Influencer Marketing Search Engine to Roll Out on Facebook appeared first on 5WPR CEO Ronn Torossian Founder's Blog. In May 2018, the company announced that they are now working on an influencer marketing platform. The influencer marketing platform allows brands and companies to find … READ MORE ».

Engineering 150

Engineering Facebook Privacy Marketing 150

Business Wire

JULY 7, 2020

One recurring question we receive is whether news releases are useful in search engine visibility and link building strategies. The short answer is yes – and no.

SEO 290

SEO Blogging Engineering Strategy 290

Cision

JANUARY 21, 2020

Tom Knowles and Mark Bridge change roles at The Times, New Civil Engineer appoints Claire Smith as Editor and Rom Preston-Ellis has a new position at Reach plc.

Engineering 120

Engineering Media Blogging 120

Axia PR

JANUARY 18, 2023

Creating a business blog for your company can help generate leads and improve your SEO Does your company have a business blog? For your company’s consumers and target audience to find you on the web, you need to be highly search-engine-optimized for keywords that are specific to your company and its services and products.

Blogging 62

Blogging Company SEO Engineering 62

Cision

JUNE 13, 2017

In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!). Food and beverage corporations can blog about unique recipes, banks can blog about personal finance tips and travel companies can blog about exciting destinations.

Blogging 215

Blogging Company Engineering Airlines 215

Stern + Associates

NOVEMBER 21, 2017

Jen Zottola, editorial director at Stern Strategy Group offers seven rules for writing blog. The post How to write blog headlines that drive search traffic (Search Engine Watch) appeared first on Stern Strategy Group. The entire concept of inbound marketing relies on your ability to drive traffic to your site.

Engineering 60

Engineering Writing Blogging How To 60

PR 20/20

JANUARY 6, 2023

Practice search engine optimization. Search engine optimization, or SEO, is the practice of capitalizing on keywords to drive users to your website. These keywords can be used in the body copy, titles, meta descriptions, and tags across your website’s products, blog posts, news articles, and more.

Engineering 86

Engineering SEO How To Resources 86

Agility PR Solutions

FEBRUARY 16, 2021

Despite anything you might have heard to the contrary, guest posting is still one of the best ways to promote your blog. It should always be a part of your blog promotion and search engine optimization (SEO) strategy. However, the reality is that many blogging practices as we know them are inevitably coming to their […].

Blogging 107

Blogging SEO Engineering Strategy 107

PR 20/20

JANUARY 16, 2023

Hence our obsession with keeping tabs on industry blogs and finding those articles and authors that impact our own ways of thinking. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Below is a guide to Ready North's favorite blogs and publications. Sorry if we missed you!

Blogging 52

Blogging Marketing Pinterest SEO 52

ImPRessions - Crenshaw Communications

MARCH 20, 2024

As someone who started my career ghostwriting blogs at a PR agency, I’ve long been fascinated by the relationship between PR and search engine optimization (SEO). Technology – For a website to be successful in terms of SEO, it needs to be search-engine-friendly and technically sound. What is SEO?

SEO 203

SEO Engineering Google Examples 203

Sword and the Script

OCTOBER 13, 2020

The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study.

B2B 154

B2B Study Blogging Marketing 154

ImPRessions - Crenshaw Communications

MARCH 10, 2017

This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Any company blogging today must have a strategy for boosting the visibility of their content and ensuring it is shareable and shared. Harness the power of guest blogging. A successful outcome?

Blogging 136

Blogging Writing Engineering Analytics 136

Critical Mention

JUNE 29, 2018

As VP, Engineering at Critical Mention, Matt leads a team of front end, content, and systems developers that’s constantly seeking ways to increase the speed and reliability of Critical Mention’s platform. Matt began his career at Critical Mention in 2006 as a Software Developer before becoming Content Engine Team Lead in 2014.

Engineering 97

Engineering Interviews Media Software 97

Cision

MAY 6, 2015

The perfect metric isn’t something you’ll read in the Cision Blog or get from analytics software, it’s something you vet by understanding the expectations for PR to your business and then engineering measurements that quantify how you are doing relative to those expectations. Customer touchpoint sensing.

Engineering 120

Engineering How To Measurement Analytics 120

Buzzstream

MAY 16, 2024

I get email requests from guest bloggers who want to write on the BuzzStream blog daily. As you can see, when you start to explore the waters of guest blogging for backlinks, things get very muddy quickly. To succeed with guest blogging in 2024, you need to think of yourself as a content creator instead of a link builder.

Blogging 62

Blogging Google SEO Writing 62

Sword and the Script

FEBRUARY 18, 2020

Should you put dates on your blog posts and content? Here are the survey results: Should you or shouldn’t you put a date blog posts when you publish them? blogs #bloggers #publicrelations #contentmarketing #content. Top arguments for including dates on blogs and content: Context. User experience. Minimalism.

Blogging 118

Blogging Survey Google Engineering 118

PR News

OCTOBER 11, 2018

8 blog post? In “Project Strobe: Protecting your data, improving our third-party APIs, and sunsetting consumer Google+,” the search engine leader says, among other things, it’s phasing out Google+.… The post Poorly Written Blog Post Hides Google+ Data Breach appeared first on PR News Blog. … Continued.

Google 105

Google Data Blogging Engineering 105

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 1) How long should a blog post be? Today the average blog post is 1151 words. So, how long should a blog post be?

Blogging 108

Blogging Survey B2B Analysis 108

5W PR

JUNE 3, 2024

It is a blend of art and science, optimizing websites and content to achieve a prime position on search engine results pages (SERPs). On-Page optimization Fine-tuning website content, page titles, meta descriptions, and image alt tags with target keywords to enhance search engine comprehension and ranking.

SEO 78

SEO B2B Engineering Leadership 78

PR Job Coach

MAY 16, 2010

Increasingly search engines like Google and Bing are becoming the first destination of choice for companies and their search firms and human resource professionals when looking for people to recruit or vetting job candidates. The chief dilemma for the job seeker is to how to make sure you can be found through search engines.

Engineering 158

Engineering How To Google Web 158

Solo PR Pro

FEBRUARY 26, 2019

Do thoughts of how to use search engine optimization (SEO) make your head spin? SEO by definition is the ability to be found online, with the presenters sharing that “SEO is as much about people as it is the search engines themselves.”. Search Engine Results Page – the results provided by a search engine following a query.

Engineering 45

Engineering SEO Google Web 45

The Hoyt Organization

JUNE 14, 2024

This means that paraphrased, unoriginal travel content written for search engine bots, not real people, is now obsolete. What can your travel brand do to meet these guidelines and rank high on search engines? It establishes a connection between an author and their work, whether a blog post, social media post, or website page.

Travel 85

Travel Brand Branding Guidelines 85

PR 20/20

FEBRUARY 3, 2020

This post originally appeared on the Marketing Artificia l Intelligence Institute's blog. One of the top challenges marketers ask us about at Marketing AI institute is how to use artificial intelligence (AI) for blogging. Done right, blogging attracts and converts prospects for less money than traditional methods.

Blogging 73

Blogging How To Engineering Writing 73

Ishmael's Corner

AUGUST 24, 2014

When it comes to organic search , Google and other search engines place a premium on backlinks. Such dot-connecting points to blogging as one of the best platforms for thought leadership. I was reminded of this point recently in pursuing an award competition for blogs. They interpret backlinks as “votes” for the content.

Leadership 164

Leadership Blogging Storytelling SEO 164

Remote PR Jobs

MAY 30, 2024

Research skills can be learned from any role that involves collecting and using data, often within the science, engineering, finance, or health fields. No matter what type of material you are creating– press releases, blogs, social posts, newsletters, or proposals– you must maintain a keen understanding of grammar and style.

Communications 245

Communications Creativity Product Launch Writing 245

Remote PR Jobs

NOVEMBER 8, 2022

From sales to engineering, PR serves as a necessary link connecting a company’s work with the right audience for their product or service. Here are the different ways that Public Relations can support your business development, sales, marketing, and engineering plans. Engineering. Business Development.

Case Study 230

Case Study Engineering SEO Reputation 230

Sword and the Script

OCTOBER 31, 2017

I called these basics “engines” because they are a combination of process and mechanism. Those four engines are as follows: Engine 1: Focus on the audience, not your product. Engine 2: Provide a reason and mechanism to come back. Engine 3: Give them a chance to raise their hand. Reporting on data.

Engineering 63

Engineering Content Marketing Marketing Analytics 63

Sword and the Script

FEBRUARY 6, 2024

Revving up the content engine takes some work. There are caveats to this of course, and a well-run company blog is a good example. If you look at companies that have made a name for themselves, in part, by blogging – HubSpot or Zappier – these companies are all in. Revving up the content engine takes some work.

B2B 92

B2B eBook Engineering Blogging 92

Axia PR

NOVEMBER 6, 2017

With search engines placing more emphasis on valuable content, a once-static website can now become a more dynamic calling card for any company. An optimal way to keep your website fresh is to create and maintain a well-crafted blog to attract new visitors and further build relationships with those who have visited previously.

Blogging 48

Blogging Engineering Local Creativity 48

Axia PR

JULY 27, 2018

It’s a well-known fact that blogging is the key to a successful content marketing strategy. Blogging has become a great way for companies to improve their search engine optimization, get their message out, and establish themselves as an authority in their industry. Why your company needs content every week.

Blogging 51

Blogging Engineering Content Marketing Strategy 51

PR in High Definition

APRIL 25, 2018

Enter Listen Notes, the podcast search engine: [link]. The post Tool of the month – Podcast search engine, Listen Notes appeared first on Firefly Communications. We love discovering new podcasts and finding them through recommendations is easy. Finding a relevant episode is a lot harder! Love podcasts as much as us?

Engineering 48

Engineering Tools Radio Communications 48

Ronn Torossian

SEPTEMBER 24, 2018

Whether you’re a first year PR student, third year engineering whizz considering a career change, or recent graduate weighing your options, a career in public relations has appeal. The post What Your Degree in Public Relations Will- and Won’t- Teach You appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Publicity 309

Publicity Engineering Education Pitching 309

Bianchi Biz Blog

MAY 30, 2024

Assets like your website, paid ads, blog posts and videos tend to be perceived as more promotional, so your reader / viewer may subconsciously discount the claims in this content. Media coverage carries the unmatched credibility and authority of an implied endorsement from an objective third party media outlet.

Automotive 93

Automotive Engineering Mobile SEO 93

Onclusive

DECEMBER 6, 2021

With Onclusive’s News Engine Optimization (NEO) technology, PR pros can hone in on the most impactful soundbites by discovering which messages and keywords have the highest pull-through, which were amplified the most across social media, and which drove the greatest amount of website traffic and actions.

Media 370

Media Comparison Software Enterprise 370

Onclusive

AUGUST 24, 2020

Sitting on top of that industry-leading database is an unparalleled analytics engine that sifts and analyzes all that data and metadata in innovative new ways.One example of that is the Power of Voice metric that Patrick and his team invented. Finding them should be an industry-wide imperative!

Analytics 347

Analytics Engineering System Software 347

Contently - Strategy

FEBRUARY 14, 2023

Every second, more than 40,000 queries hit Google’s search engine. Search intent, also known as keyword or user intent, tells a search engine why someone is searching for something. The search engine breaks down queries like these to give people the most relevant result. For example, is the person looking to buy an item?

Google 144

Google Engineering SEO Writing 144

Burrelles Fresh Ideas

JANUARY 2, 2024

The Evolution of SEO: From Keywords to Intent The landscape of search engine optimization (SEO) is continually morphing, reshaping how we interact with the digital world. This evolution underscores a fundamental shift in how search engines like Google interpret and prioritize content. The Role of Video Content in SEO Today, 92.3%

SEO 85

SEO Mobile Engineering Ethics 85