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Best practices for building a perfect pitch

Onclusive

Welcome back to our blog series about building a perfect pitch and nurturing your media relationships! This article is all about best practices for pitching—based on our customers’ collective experience and wisdom. As we mentioned last week, the key to creating a relevant and compelling pitch is knowing your audience.

Pitching 195
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Writing Inspiration Roundup: Our Top Writing Posts of 2015

Marketwired

Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. So, we’ve rounded up the 8 top-performing writing posts from our blog from the past year to help you out.

Writing 100
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What journalists need from PR pitches

Presspage

That means the journalists you’re contacting are overwhelmed with pitches; many of them poorly thought out or irrelevant. Long-winded PR pitches will lose a journalist’s interest almost immediately. Long-winded PR pitches will lose a journalist’s interest almost immediately. Personalize your PR pitches.

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Blogging can be a full time job, says Vuelio

Stephen Waddington

A report from Vuelio suggests that blogging is becoming a source of income for a quarter of bloggers. Blogging is professionalising and has become a paid activity for up to a fifth of bloggers. Bloggers typically start out blogging as a hobby and overtime shift to paid activity. Blogs are a highly trusted form of media.

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Newsjacking Idea

PR for Anyone

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Remember to think about what medium you are pitching. That helps when you pitch too, to show them the visuals.

Pitching 130
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Verified badges for press releases [PR Tech Sum 57]

Sword and the Script

It’s effectively the audio version of this blog and the second podcast I’ve produced. The number of downloads nearly doubled in just a few hours after posting about it for the first time. Mumbrella has a write up and here’s a link to the video on YouTube. ” 50 generative AI prompts for public relations writing. “

Privacy 88
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Rock The Pitch #12: Seriously, Why Would I Bother?

Rock the Status Quo

Today’s Rock The Pitch submission comes from a beauty blogger in Phoenix, AZ, and she makes a great point when she says, “ I recieve a ton of bad pitches, unfortunately. Did you get my FREE eBOOK on pitching media? If not, download it right here ! If not, download it right here ! Good luck with that.

Pitching 100