Waxing UnLyrical

JUNE 14, 2012

” It occurred to me that some people treat infographics like my three-year old treats “Starships.” One recent infographic illustrated this point quite well. It was a generated by Boticca.com , describing the buying behaviors of customers referred from Pinterest and Facebook.

Infographics 77

Infographics Pinterest Case Study Facebook 77

Deirdre Breakenridge

SEPTEMBER 3, 2014

SumAll : Earlier in the year, I wanted to find a tool that gave me a comprehensive view of my social media data. Then, a peer recommended SumAll, after a lengthy Facebook discussion. SumAll allows you to look at your Twitter data over time and to look at data sets together for a more complete picture of your activity.

Communications 383

Communications Tools Google Resources 383

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. For our example, I’ll type in “data science.” In this case, BuzzStream found 399 pages worth of bloggers who write about data science.

Resources 103

Resources Analysis Infographics Examples 103

Cision

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. Also take a tour of their websites and blogs. Do they have a blog? How did Movoto do it?

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

OCTOBER 21, 2014

Barnes again, I just don’t see that in the data. It’s worth underscoring, I am not quibbling with the research, methodology, or data. I’ve read and blogged about previous reports produced by the UMASS Center for Marketing Research for several years now. Infographic: Millennials and Social Commerce.

Social Media 118

Social Media Study Blogging Company 118

PR 20/20

JANUARY 3, 2019

For a little inspiration, we pulled PR 20/20’s most-shared blog posts from 2018. We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. 12 Ways to Apply Structure and Meaning to Marketing Data. Are You Tracking Data Daily?

Blogging 54

Blogging Marketing Content Marketing B2B 54

Newsfile

JANUARY 30, 2024

For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Platforms like Facebook and YouTube will continue to be effective since they have the top two numbers of social media users worldwide. Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies.

Trends 105

Trends YouTube Video Social Media 105

5W PR

OCTOBER 10, 2023

Use a mix of text, images, videos, and infographics to keep the brand’s social media presence engaging. Data-driven insights Use analytics tools to gain insights into the company’s social media performance. Platforms like Facebook and Instagram offer sophisticated targeting options. Tailor the PR efforts accordingly.

Social Media 88

Social Media Consumer Media Crisis Management 88

Prohibition

NOVEMBER 7, 2023

It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! Meta Ads Manager is also the most effective place to be boosting your Facebook and Instagram posts. It’s never easy!

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. For our example, I’ll type in “data science.” In this case, BuzzStream found 399 pages worth of bloggers who write about data science.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. For our example, I’ll type in “data science.” In this case, BuzzStream found 399 pages worth of bloggers who write about data science.

Resources 62

Resources Analysis Infographics Examples 62

Critical Mention

FEBRUARY 28, 2019

It’s no easy task for marketers to create Facebook ad designs. We have 11 tricks up our sleeve for you to create awesome Facebook ad designs that will wow your customers and target audience alike! According to Statista , in the fourth quarter of 2018 for Facebook, in particular, it was found that 1.52 But not to fear!

Facebook 62

Facebook Infographics Financial Writing 62

Cision

DECEMBER 20, 2017

A company blog might, for example, contain a story about how working in the industry helped one of their employees turn their life around. Flo has even become a bit of a celebrity with almost five million likes on Facebook. Infographics can be especially useful because they explain complex topics with the use of visuals.

Industry 222

Industry How To Insurance Insurance 222

PR Breakfast Club

JULY 6, 2015

Knowing the data behind why people click on a particular post, what makes your site visitors share that post and who exactly is reading your content can result in a more targeted campaign that has a higher success rate. Here are some ways using data improves marketing and PR campaigns: 1) Use Data for Social Media .

Data 28

Data Pinterest Social Media Big Data 28

Presspage

AUGUST 15, 2017

The PR world will also see this change - machines will be able to understand public sentiment in real time by leveraging millions of gigabytes of data, write natural and insightful copy, and tailor it to audiences in a highly targeted way, all without human intervention. This graph shows the rise of data in the past decade.

Technology 115

Technology Big Data Video Data 115

Deirdre Breakenridge

APRIL 5, 2019

Do you really know what someone else is experiencing before you tweet, blog or post on Facebook? The data you collect and analyze on social media is based on what people want to share with you, and how they want to be seen. Are you using social media to get closer with people to build your own personal brand?

Infographics 266

Infographics Communications Leadership Social Media 266

Contently - Strategy

DECEMBER 5, 2019

Data for this report was compiled in November 2019. Data in the second part of the report came from StoryBook, Contently’s content strategy tool, which measured top-performing topics, formats, social shares, and more for 2,292 pieces of content from financial services companies. The benchmark data raised a few big questions.

Financial 111

Financial Industry Report Insurance 111

Contently - Strategy

NOVEMBER 27, 2018

A few years ago, athenahealth debuted athenaInsight, its data-driven news publication, to make a serious investment in content marketing. ” But they also operated with a long-term view of business metrics, so their plan also accounted for pageviews per visit and visits per reader—data points tied to loyalty.

Strategy 112

Strategy How To Content Marketing Analysis 112

The Proactive Report

JULY 23, 2018

The Google blog gave these questions as a guideline for creating trustworthy content: Would you trust the information presented in this article? These rules apply to all your content – web pages, newsroom, articles, press releases, and blogs. They check to see who links to your website, blog, Facebook page. Owned Links.

Google 113

Google Guidelines Web B2C 113

MaccaPR

AUGUST 20, 2014

I recently joined our agency’s VP Jean Hill in delivering a workshop on the data-driven science behind social media before more than 50 marketing executives for a Fortune 100 client. Hint: it depends if you want Facebook likes or shares). Encourage more prospects to download content such as a white paper, e-book or infographic.

Social Media 97

Social Media Media YouTube Facebook 97

Buzzstream

FEBRUARY 3, 2021

For data campaigns, I would do this in the second paragraph of my email to give more context to the piece and why it was conducted. You have the opportunity to offer up your clients for expert commentary or to create a mini data piece on behalf of their client. Infographics. Highlighting the client and their purpose early on.

Digital PR 170

Digital PR Industry Strategy Film 170

5W PR

JUNE 25, 2018

To make content stand out in a world where everyone is using blogs and articles, PR pros need to make sure that they’re optimizing everything they produce. For instance, a “share on Facebook” button at the end of an article could improve brand reach.

Content Marketing 60

Content Marketing Infographics Google SEO 60

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The explosive growth of visual content on Tumblr, Instagram, Pinterest and SnapChat and the use of video on social sites like Facebook and Twitter show just how rapidly the public is embracing visual content. 500 companies blog than F500. Brand newsrooms must do the same.

Trends 100

Trends Media Case Study SEO 100

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The explosive growth of visual content on Tumblr, Instagram, Pinterest and SnapChat and the use of video on social sites like Facebook and Twitter show just how rapidly the public is embracing visual content. 500 companies blog than F500. Brand newsrooms must do the same.

Trends 100

Trends Media SEO Analytics 100

Shift Communications

APRIL 2, 2015

It’s hard to miss all the articles and blog posts about how the PR industry is changing, how it’s integrating with new skill sets. Creating content – whether it’s a white paper, an Infographic or original research – can help make news for us. This is an area that will continue to evolve thanks to our BFF, data. The Moz Blog.

Marketing 60

Marketing Data-Driven PR Analytics Training 60

Sword and the Script

SEPTEMBER 14, 2019

Journalists again cited Twitter as the most valuable to them (up from 70% last year), followed by Facebook (up from 22% last year).” 19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. Reporters say Twitter tops Facebook.

Survey 77

Survey Media Relations Report Media 77

5W PR

OCTOBER 9, 2017

Our recent blog post, Trends in Social: Authenticity , talks about the importance of brand voice: Brand voice is one of the most important elements of online and offline presence. UnifiedSocial.com offers this great infographic on driving social success via mobile. Quick links: Facebook: [link]. 2 – Identify Your Brand Voice.

Social Media 112

Social Media Media Mobile Pinterest 112

Beyond PR

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. Also take a tour of their websites and blogs. Do they have a blog? Facebook : How many Likes?

Real Estate 57

Real Estate How To Web Case Study 57

Presspage

NOVEMBER 6, 2017

An in-depth interview with your CEO on her vision and goals for 2017 is picked up by several blogs and is widely read by your target audience. Social media: impressions and (new) followers, using tools like Twitter Analytics and Facebook Insights. Number of downloads for offered white papers, videos, infographics etc.

Measurement 97

Measurement Comparison Advertising Advertising 97

Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations. Note: Professor Moorman also champions The CMO Survey.

Marketing 102

Marketing Content Marketing Advertising Advertising 102

Sword and the Script

APRIL 4, 2017

Email remains a top channel for producing leads in B2B marketing , according to a survey data from a report by Chief Marketer titled Top B2B Lead Gen Trends. See these related posts: Are Facebook Ads Any Good for B2B Marketing? How to Generate Media Referenceable B2B Customers with a Blog. Blog post: 44%. Webinars: 32%.

B2B 63

B2B Study Marketing Survey 63

Contently - Strategy

JANUARY 29, 2019

When we set down to review the data, the same few challenges popped up over and over. That new infographic you created could be rich in information and beautifully designed, but you won’t see high ROI if no one knows where to find it. Here’s how you can address them before they hurt your marketing efforts.

Brand 111

Brand Branding How To SEO 111

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Buzzstream

JANUARY 17, 2018

Now, imagine how awful it’d seem if after spending so much time and resources on a blog post, you let it waste away in some archive folder—It doesn’t make sense. The truth is that your best articles and blog posts can find a new life in an entirely different form. Assemble your Popular Blog Posts into an Informative Ebook.

eBook 108

eBook Infographics Pinterest How To 108

Buzzstream

DECEMBER 20, 2023

Reporting and Analytics: Users can generate reports to analyze the success of their link-building efforts, track progress over time, and make data-driven decisions to improve their strategies. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links.

Tools 71

Tools SEO Analysis Google 71

PR 20/20

FEBRUARY 21, 2017

To help cut through the clutter, I've compiled influencer trends from top shared posts based on BuzzSumo data from the past year. Joe Pulizzi ( @JoePulizzi ), the “godfather of content marketing,” featured several predictions for the industry on the Content Marketing Institute blog ( @CMIContent ). Visual content. Video content.

Content Marketing 65

Content Marketing Trends Marketing Mobile 65

PR 20/20

MAY 17, 2018

This could be in the form of a visual checklist, infographic, SlideShare presentation, quiz or even a Facebook Live webcast. And to encourage engagement, join ongoing conversations in relevant Facebook and LinkedIn groups to offer up your premium content or perhaps a link to your sticky content. Map out related blog content.

LinkedIn 53

LinkedIn Pitching Facebook Infographics 53